County profile · Washington
Clallam County, WA market data
Population, household spending and competition for 56 business types in Clallam County, each scored against other counties.
- Population, 2025
- 78,202
- +1.1% since 2020
- Households
- 35,046
- Median household income
- $70,370
- +34.8% vs. 2015–2019, before inflation
- Median home value
- $421,800
- Jobs located here
- 23,717
- Highest market score
- 75
- Gyms, #130 of 1,792 scored counties
A site report maps the competitors on map listings around any address in Clallam County by name and distance, and the households and spending within reach. Or open the report at the center of Clallam County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 78,202 people live in Clallam County, in 35,046 households. Population estimates put the population change in Clallam County from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). The median household income in Clallam County is $70,370 a year, 13% below the U.S. median of $80,734. That rose 34.8% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Clallam County spend the most on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and the least on clothing, shoes and related services (82).
The highest Groundwork market scores in Clallam County are for gyms (75), fast food and sandwich shops (75) and pizza places (74). Clallam County ranks #130 of 1,792 scored counties for gyms.
Clallam County is part of the Port Angeles area. For its number of households, Clallam County has the most map listings, relative to the U.S., for coffee shops and cafes (86% above the U.S. rate) and the fewest for fast food and sandwich shops (49% below the U.S. rate).
All 56 business types in Clallam County
Highest Groundwork market score first. Each score compares Clallam County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Gyms | 75 | #130 of 1,792 | 14 | 4.0 | $2.4M | 186 | 8 |
| Fast food and sandwich shops | 75 | #218 of 2,222 | 24 | 6.8 | $5.4M | 176 | 46 |
| Pizza | 74 | #183 of 2,090 | 17 | 4.9 | $7.6M | 149 | 46 |
| Funeral homes | 73 | #189 of 1,472 | 9 | 2.6 | $759K | 112 | 4 |
| Car washes and detailing | 72 | #171 of 1,451 | 8 | 2.3 | $4.6M | 184 | 5 |
| Barbershops | 71 | #196 of 1,356 | 8 | 2.3 | $4.2M | 220 | Under 3 |
| Physical therapy | 71 | #199 of 1,422 | 12 | 3.4 | $3.6M | 148 | 6 |
| Tire shops | 71 | #236 of 1,530 | 5 | 1.4 | $7.4M | 296 | 6 |
| Auto repair and car care | 68 | #418 of 2,401 | 93 | 26.5 | $399K | 149 | 49 |
| Primary care and pediatrics | 67 | #318 of 1,656 | 17 | 4.9 | $2.5M | 141 | 25 |
| Auto repair shops | 67 | #453 of 2,378 | 57 | 16.3 | $651K | 146 | 35 |
| Insurance agencies | 67 | #555 of 2,272 | 31 | 8.8 | $2.2M | 174 | 20 |
| Nail salons | 66 | #238 of 1,328 | 11 | 3.1 | $3M | 181 | 6 |
| Collision repair and body shops | 66 | #290 of 1,327 | 5 | 1.4 | $7.4M | 241 | 11 |
| Gyms, studios and classes | 66 | #370 of 2,088 | 37 | 10.6 | $915K | 138 | 17 |
| Property management | 65 | #202 of 910 | 8 | 2.3 | Index only | 135 | 10 |
| Child care and preschools | 65 | #389 of 1,611 | 17 | 4.9 | $1.2M | 121 | 20 |
| Martial arts and dance studios | 64 | #279 of 1,334 | 13 | 3.7 | $2.6M | 129 | 9 |
| HVAC and plumbing | 61 | #444 of 1,707 | 13 | 3.7 | $7.2M | 151 | 31 |
| Convenience stores | 61 | #715 of 2,261 | 26 | 7.4 | $7.8M | 100 | 9 |
| Clothing and shoe stores | 60 | #672 of 2,087 | 31 | 8.8 | $1.9M | 150 | 10 |
| Gas stations | 60 | #761 of 2,358 | 44 | 12.6 | $2.2M | 91 | 15 |
| Clothing, shoes and laundry | 58 | #780 of 2,210 | 47 | 13.4 | $1.3M | 143 | 10 |
| Grocery and convenience stores | 58 | #861 of 2,402 | 58 | 16.5 | $3.5M | 104 | 24 |
| Mortgage brokers and lenders | 55 | #332 of 887 | 12 | 3.4 | Index only | 128 | 6 |
| Grocery stores | 54 | #878 of 2,070 | 21 | 6.0 | $9.7M | 105 | 15 |
| Yoga, Pilates and fitness studios | 53 | #336 of 777 | 10 | 2.9 | $3.4M | 83 | 8 |
| Spas and skin care | 53 | #773 of 1,769 | 30 | 8.6 | $1.1M | 126 | Under 3 |
| Salons, barbers and spas | 52 | #1,046 of 2,385 | 126 | 36.0 | $264K | 124 | 30 |
| Sit-down restaurants | 51 | #1,119 of 2,405 | 145 | 41.4 | $889K | 134 | 80 |
| Optometrists and eye care | 50 | #676 of 1,302 | 13 | 3.7 | $3.3M | 105 | 7 |
| Bakeries and dessert shops | 50 | #912 of 1,889 | 21 | 6.0 | $6.1M | 148 | 42 |
| Real estate agents and brokers | 50 | #1,040 of 2,176 | 69 | 19.7 | Index only | 159 | 52 |
| Restaurants and cafes | 50 | #1,174 of 2,405 | 305 | 87.0 | $423K | 114 | 164 |
| Pet stores | 49 | #493 of 974 | 7 | 2.0 | $4.5M | 100 | 4 |
| Real estate | 48 | #1,175 of 2,229 | 91 | 26.0 | Index only | 152 | 77 |
| Hair salons | 48 | #1,277 of 2,339 | 74 | 21.1 | $449K | 104 | 22 |
| Dentists and orthodontists | 46 | #1,087 of 1,886 | 35 | 10.0 | $1.2M | 124 | 30 |
| Home repair trades | 46 | #1,218 of 2,057 | 37 | 10.6 | $2.5M | 104 | 80 |
| Electricians | 43 | #744 of 1,160 | 9 | 2.6 | $10.4M | 87 | 27 |
| Chiropractors | 41 | #982 of 1,490 | 19 | 5.4 | $2.2M | 94 | 15 |
| Doctors, dentists and clinics | 41 | #1,644 of 2,394 | 286 | 81.6 | $149K | 98 | 83 |
| Pet businesses | 40 | #1,525 of 2,200 | 53 | 15.1 | $600K | 68 | 28 |
| Pest control | 39 | #499 of 699 | 6 | 1.7 | $7.2M | 71 | 4 |
| Landscaping and lawn care | 39 | #1,032 of 1,493 | 17 | 4.9 | $2.6M | 87 | 53 |
| House cleaning | 38 | #634 of 847 | 7 | 2.0 | $6.2M | 97 | 25 |
| Veterinarians | 38 | #1,022 of 1,485 | 19 | 5.4 | $1.7M | 61 | 14 |
| Pet grooming and boarding | 37 | #1,046 of 1,461 | 22 | 6.3 | $1.4M | 57 | 10 |
| Lawn, cleaning and pest control | 34 | #1,447 of 1,771 | 30 | 8.6 | $1.4M | 86 | 82 |
| Laundromats | 31 | #602 of 785 | 6 | 1.7 | $9.9M | 79 | Under 3 |
| Roofing and gutters | 27 | #1,027 of 1,177 | 15 | 4.3 | $6.2M | 74 | 22 |
| Coffee shops and cafes | 23 | #1,932 of 2,063 | 72 | 20.5 | $1.8M | 48 | 38 |
| Dry cleaners | Not scored | Not scored | 2 | 0.6 | $29.6M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 2 | 0.6 | Index only | Too few | 4 |
| Oil change and quick lube | Not scored | Not scored | 2 | 0.6 | $18.5M | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.3 | $42.6M | Too few | Under 3 |
Household spending in Clallam County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $37.1M | $1,059 | 111 |
| Gasoline and other fuels | $95.7M | $2,731 | 105 |
| Food away from home | $128.9M | $3,678 | 90 |
| Groceries | $204M | $5,821 | 92 |
| Personal care products and services | $33.2M | $948 | 94 |
| Child care and other personal services | $20.6M | $588 | 101 |
| Memberships, classes and admissions | $33.8M | $966 | 98 |
| Medical and dental services | $42.6M | $1,216 | 94 |
| Pets | $31.8M | $907 | 100 |
| Clothing, shoes and related services | $59.2M | $1,690 | 82 |
| Vehicle insurance | $67.8M | $1,935 | 99 |
| Home repairs, maintenance and insurance | $93.6M | $2,671 | 89 |
| Lawn care, cleaning and other household services | $43.4M | $1,238 | 88 |
| Rent and homeowner costs | $598.8M | $17,086 | 103 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Clallam County
- Population, 2025 estimate
- 78,202+1.1% since 2020
- Households
- 35,046
- Median age
- 51.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 1,739 sq. mi.
- People per square mile
- 45
- Median household income
- $70,370+34.8% vs. 2015–2019, before inflation
- Average household income
- $93,407
- Median home value
- $421,800
- Jobs located here
- 23,717
- Daytime population
- 69,279Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Clallam County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Clallam County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Washington 8
- Jefferson County, WA33,577 people
- San Juan County, WA18,478 people
- Island County, WA86,836 people
- Kitsap County, WA277,881 people
- Skagit County, WA131,328 people
- Snohomish County, WA844,430 people
- Mason County, WA67,982 people
- Whatcom County, WA230,503 people
Questions
How fast is Clallam County, WA growing?
Population estimates put Clallam County at 78,202 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 35,046 households. Against the 2015–2019 survey, median household income rose 34.8%, before inflation.
How much do households in Clallam County, WA spend?
Households in Clallam County spend about $598.8M a year on rent and homeowner costs, $204M on groceries and $128.9M on food away from home. Relative to the U.S., household spending in Clallam County runs highest on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and lowest on clothing, shoes and related services (82).
Which business types have the highest market scores in Clallam County, WA?
Of the business types scored in Clallam County, gyms (75), fast food and sandwich shops (75) and pizza places (74) have the highest Groundwork market scores. For gyms, that ranks #130 of 1,792 scored counties.
How does Clallam County, WA compare with the U.S.?
Median household income in Clallam County is $70,370, 13% below the U.S. median of $80,734. The population rose 1.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $421,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for coffee shops and cafes (86% above the U.S. rate) and lowest for fast food and sandwich shops (49% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in Clallam County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Clallam County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Clallam County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Clallam County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.