Metro area profile · Washington
Bremerton-Silverdale-Port Orchard, WA metro area market data
Population, household spending and competition for 56 business types in the Bremerton-Silverdale-Port Orchard metro area, each scored against other metro areas.
- Population, 2025
- 283,374
- +2.7% since 2020
- Households
- 108,537
- Median household income
- $104,158
- +38.1% vs. 2015–2019, before inflation
- Median home value
- $555,100
- Jobs located here
- 71,510
- Highest market score
- 86
- Fast food and sandwich shops, #7 of 387 scored metro areas
A site report maps the competitors on map listings around any address in the Bremerton-Silverdale-Port Orchard metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Bremerton-Silverdale-Port Orchard metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 283,374 people live in the Bremerton-Silverdale-Port Orchard metro area, in 108,537 households. Between 2020 and 2025, the population of the Bremerton-Silverdale-Port Orchard metro area grew 2.7%, in step with the U.S. (+3.1%). The median household income in the Bremerton-Silverdale-Port Orchard metro area is $104,158 a year, 29% above the U.S. median of $80,734. That rose 38.1% from the 2015–2019 survey, before inflation.
Set against the U.S., households in the Bremerton-Silverdale-Port Orchard metro area spend the most on child care and other personal services (an index of 146, where 100 is the U.S. average) and the least on clothing, shoes and related services (100).
The highest Groundwork market scores in the Bremerton-Silverdale-Port Orchard metro area are for fast food and sandwich shops (86), primary care and pediatric clinics (86) and auto repair and car care businesses (85). The Bremerton-Silverdale-Port Orchard metro area ranks #7 of 387 scored metro areas for fast food and sandwich shops.
The Bremerton-Silverdale-Port Orchard metro area is made up of one county, Kitsap County. For its number of households, the Bremerton-Silverdale-Port Orchard metro area has the most map listings, relative to the U.S., for pet stores (70% above the U.S. rate) and the fewest for primary care and pediatric clinics (56% below the U.S. rate).
All 56 business types in the Bremerton-Silverdale-Port Orchard metro area
Highest Groundwork market score first. Each score compares the Bremerton-Silverdale-Port Orchard metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among metro areas | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Fast food and sandwich shops | 86 | #7 of 387 | 105 | 9.7 | $4.7M | 155 | 175 |
| Primary care and pediatrics | 86 | #7 of 387 | 35 | 3.2 | $4.5M | 254 | 83 |
| Auto repair and car care | 85 | #2 of 387 | 255 | 23.5 | $504K | 188 | 135 |
| Auto repair shops | 84 | #4 of 387 | 147 | 13.5 | $875K | 197 | 94 |
| Pizza | 84 | #7 of 387 | 71 | 6.5 | $7M | 137 | 175 |
| Collision repair and body shops | 83 | #6 of 381 | 24 | 2.2 | $5.4M | 174 | 22 |
| Pest control | 82 | #8 of 345 | 6 | 0.6 | $26.8M | 262 | 9 |
| Clothing, shoes and laundry | 82 | #13 of 387 | 136 | 12.5 | $1.6M | 186 | 67 |
| Optometrists and eye care | 81 | #7 of 386 | 29 | 2.7 | $5.5M | 174 | 14 |
| Oil change and quick lube | 81 | #8 of 290 | 5 | 0.5 | $25.7M | 187 | 6 |
| Tire shops | 81 | #11 of 386 | 30 | 2.8 | $4.3M | 171 | 14 |
| Clothing and shoe stores | 81 | #15 of 387 | 93 | 8.6 | $2.4M | 189 | 54 |
| Funeral homes | 81 | #24 of 377 | 7 | 0.6 | $2.3M | 339 | 6 |
| Convenience stores | 79 | #19 of 387 | 52 | 4.8 | $13.8M | 175 | 18 |
| Grocery and convenience stores | 77 | #22 of 387 | 138 | 12.7 | $5.2M | 153 | 64 |
| Insurance agencies | 77 | #48 of 387 | 105 | 9.7 | $2.1M | 169 | 67 |
| Doctors, dentists and clinics | 76 | #29 of 387 | 745 | 68.6 | $212K | 139 | 332 |
| Laundromats | 76 | #31 of 364 | 5 | 0.5 | $44.6M | 357 | 6 |
| Gas stations | 75 | #33 of 387 | 107 | 9.9 | $3M | 125 | 58 |
| Home inspectors | 74 | #20 of 243 | 8 | 0.7 | Index only | 103 | 4 |
| Gyms | 74 | #23 of 387 | 66 | 6.1 | $2.3M | 174 | 35 |
| HVAC and plumbing | 74 | #23 of 387 | 53 | 4.9 | $6.5M | 138 | 87 |
| Child care and preschools | 72 | #44 of 387 | 65 | 6.0 | $1.4M | 142 | 65 |
| Sit-down restaurants | 71 | #40 of 387 | 495 | 45.6 | $1M | 151 | 212 |
| Car washes and detailing | 71 | #40 of 387 | 27 | 2.5 | $4.8M | 189 | 21 |
| Restaurants and cafes | 71 | #51 of 387 | 1,036 | 95.5 | $478K | 129 | 510 |
| Spas and skin care | 70 | #37 of 387 | 93 | 8.6 | $1.3M | 153 | 26 |
| Barbershops | 70 | #51 of 387 | 46 | 4.2 | $2.7M | 144 | 6 |
| Hair salons | 69 | #35 of 387 | 197 | 18.2 | $634K | 147 | 79 |
| Gyms, studios and classes | 69 | #36 of 387 | 146 | 13.5 | $1M | 155 | 75 |
| Salons, barbers and spas | 68 | #34 of 387 | 396 | 36.5 | $315K | 148 | 150 |
| Home repair trades | 68 | #51 of 387 | 126 | 11.6 | $2.8M | 113 | 178 |
| Yoga, Pilates and fitness studios | 67 | #45 of 347 | 26 | 2.4 | $5.8M | 142 | 35 |
| Grocery stores | 66 | #79 of 387 | 59 | 5.4 | $12.1M | 131 | 46 |
| Martial arts and dance studios | 65 | #61 of 387 | 54 | 5.0 | $2.8M | 137 | 40 |
| Property management | 65 | #62 of 374 | 28 | 2.6 | Index only | 139 | 59 |
| Pet grooming and boarding | 64 | #87 of 386 | 40 | 3.7 | $3.1M | 122 | 27 |
| Nail salons | 62 | #82 of 387 | 50 | 4.6 | $2.5M | 149 | 36 |
| Bakeries and dessert shops | 62 | #94 of 387 | 82 | 7.6 | $6M | 146 | 133 |
| House cleaning | 60 | #98 of 375 | 21 | 1.9 | $7.6M | 120 | 75 |
| Veterinarians | 60 | #113 of 384 | 38 | 3.5 | $3.3M | 121 | 45 |
| Electricians | 60 | #113 of 383 | 31 | 2.9 | $11.2M | 93 | 64 |
| Physical therapy | 60 | #117 of 386 | 56 | 5.2 | $2.8M | 118 | 49 |
| Pet businesses | 58 | #131 of 387 | 130 | 12.0 | $959K | 109 | 88 |
| Real estate agents and brokers | 57 | #116 of 387 | 304 | 28.0 | Index only | 130 | 213 |
| Real estate | 57 | #117 of 387 | 397 | 36.6 | Index only | 126 | 326 |
| Roofing and gutters | 55 | #150 of 381 | 42 | 3.9 | $8.3M | 98 | 27 |
| Dentists and orthodontists | 51 | #184 of 387 | 148 | 13.6 | $1.1M | 109 | 133 |
| Lawn, cleaning and pest control | 50 | #181 of 387 | 106 | 9.8 | $1.5M | 90 | 241 |
| Mortgage brokers and lenders | 50 | #188 of 373 | 57 | 5.3 | Index only | 97 | 25 |
| Chiropractors | 42 | #251 of 386 | 79 | 7.3 | $2M | 84 | 49 |
| Landscaping and lawn care | 39 | #260 of 385 | 79 | 7.3 | $2M | 69 | 157 |
| Pet stores | 37 | #291 of 382 | 37 | 3.4 | $3.4M | 74 | 16 |
| Coffee shops and cafes | 34 | #319 of 387 | 193 | 17.8 | $2.6M | 69 | 119 |
| Dry cleaners | Not scored | Not scored | 4 | 0.4 | $55.8M | 356 | 7 |
| Urgent care and walk-in clinics | Not scored | Not scored | 2 | 0.2 | $79.1M | Too few | 4 |
Household spending in the Bremerton-Silverdale-Port Orchard metro area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $128.6M | $1,185 | 124 |
| Gasoline and other fuels | $318.6M | $2,935 | 113 |
| Food away from home | $495.6M | $4,567 | 112 |
| Groceries | $716.3M | $6,600 | 104 |
| Personal care products and services | $124.8M | $1,150 | 114 |
| Child care and other personal services | $92.3M | $850 | 146 |
| Memberships, classes and admissions | $149.5M | $1,378 | 140 |
| Medical and dental services | $158.2M | $1,457 | 113 |
| Pets | $124.6M | $1,148 | 126 |
| Clothing, shoes and related services | $223.2M | $2,056 | 100 |
| Vehicle insurance | $223.1M | $2,056 | 105 |
| Home repairs, maintenance and insurance | $347.1M | $3,198 | 106 |
| Lawn care, cleaning and other household services | $160.6M | $1,480 | 105 |
| Rent and homeowner costs | $2.2B | $19,897 | 119 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Bremerton-Silverdale-Port Orchard metro area
- Population, 2025 estimate
- 283,374+2.7% since 2020
- Households
- 108,537
- Median age
- 41.7
- Homes lived in by their owners
- 70%
- Vehicles per household
- 2.0
- Land area
- 395 sq. mi.
- People per square mile
- 703
- Median household income
- $104,158+38.1% vs. 2015–2019, before inflation
- Average household income
- $132,745
- Median home value
- $555,100
- Jobs located here
- 71,510
- Daytime population
- 250,195Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Bremerton-Silverdale-Port Orchard metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Bremerton-Silverdale-Port Orchard metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Bremerton-Silverdale-Port Orchard metro area 1
- Kitsap County, WA277,881 people
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- Oak Harbor, WA area86,836 people
Questions
How fast is the Bremerton-Silverdale-Port Orchard, WA metro area growing?
Population estimates put the Bremerton-Silverdale-Port Orchard metro area at 283,374 people in 2025, up 2.7% since 2020, in step with the U.S. (+3.1%). It has 108,537 households. Against the 2015–2019 survey, median household income rose 38.1%, before inflation.
How much do households in the Bremerton-Silverdale-Port Orchard, WA metro area spend?
Households in the Bremerton-Silverdale-Port Orchard metro area spend about $2.2B a year on rent and homeowner costs, $716.3M on groceries and $495.6M on food away from home. Relative to the U.S., household spending in the Bremerton-Silverdale-Port Orchard metro area runs highest on child care and other personal services (an index of 146, where 100 is the U.S. average) and lowest on clothing, shoes and related services (100).
Which business types have the highest market scores in the Bremerton-Silverdale-Port Orchard, WA metro area?
Of the business types scored in the Bremerton-Silverdale-Port Orchard metro area, fast food and sandwich shops (86), primary care and pediatric clinics (86) and auto repair and car care businesses (85) have the highest Groundwork market scores. For fast food and sandwich shops, that ranks #7 of 387 scored metro areas.
How does the Bremerton-Silverdale-Port Orchard, WA metro area compare with the U.S.?
Median household income in the Bremerton-Silverdale-Port Orchard metro area is $104,158, 29% above the U.S. median of $80,734. The population rose 2.7% from 2020 to 2025, against +3.1% for the U.S. The median home value is $555,100, against $332,700 for the U.S. Against the U.S., map listings per household run highest for pet stores (70% above the U.S. rate) and lowest for primary care and pediatric clinics (56% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 54 of the 56 business types have a score in the Bremerton-Silverdale-Port Orchard metro area, each ranked against other metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Bremerton-Silverdale-Port Orchard metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Bremerton-Silverdale-Port Orchard metro area?
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The button opens the report at the center of the Bremerton-Silverdale-Port Orchard metro area. Signed out, you see a blurred preview; on an account, each report is one action.
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Figures are estimates for research only. Not investment or real estate advice.