Groundwork

Real estate · County · Mississippi

Real estate agents and brokers in DeSoto County, MS

The real estate agents and brokers in DeSoto County, MS, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 61 out of 100: Upper middle

Ranked #534 of 2,176 scored counties
#8 of 42 scored counties in Mississippi

Listings
152
12 chain locations (8%)
Official establishments
42
+20.0% since 2019
Household spending a year
$1.1B
On rent and homeowner costs · $15,609 a household
Housing spending per listing (U.S. = 100)
134
34% above the U.S.
Listings per 10k households
21.4
30% below the U.S.
Population, 2025
197,918
+6.3% since 2020

See the real estate agents and brokers around any address in DeSoto County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $15,609 per household (6% below the U.S. average), households in DeSoto County spend about $1.1B a year on rent and homeowner costs. Housing spending per office is 34% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

DeSoto County has 152 real estate agents and brokers on map listings as of September 2026. Chain locations make up 8% of them, against 4% across the U.S. That is 21.4 per 10,000 households, 30% below the U.S. rate of 30.6.

In 2023, official counts showed 42 businesses with payroll in DeSoto County classed as offices of real estate agents and brokers, up 20.0% from 2019. That is one for every 1,690 households, against one for every 788 across the U.S.

Population estimates put the population change in DeSoto County from 2020 to 2025 at +6.3%, faster than the U.S. (+3.1%). For real estate agents and brokers, DeSoto County has a Groundwork market score of 61 (upper middle): #534 of 2,176 scored counties and #8 of 42 scored counties in Mississippi. That puts it in the top quarter of counties.

How DeSoto County compares

The same measures for Mississippi and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in DeSoto County, MS compared with Mississippi and the U.S.
MeasureDeSoto CountyMississippiU.S.
Listings per 10k households21.417.630.6
Housing spending per listing (U.S. = 100)134143100
Households per official establishment1,6901,985788
Official establishment growth, 2019–2023+20.0%+17.5%+20.1%
Population growth, 2020–2025+6.3%−0.1%+3.1%
Spending per household on rent and homeowner costs$15,609$13,696$16,661
Median household income$85,297$56,447$80,734
Groundwork market score6160

Official counts and lending

Businesses

Official establishments, 2019 to 2023
35 → 42+20.0% over the period
Employees, 2023
83
Annual payroll, 2023
$5M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
15212 chain locations
Listings at the U.S. rate for this spending
203The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of real estate agents and brokers in DeSoto County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in DeSoto County

Population, 2025 estimate
197,918+6.3% since 2020
Households
70,986
Median age
37.7
Homes lived in by their owners
78%
Vehicles per household
2.1
Land area
476 sq. mi.
People per square mile
402
Median household income
$85,297+27.2% vs. 2015–2019, before inflation
Average household income
$101,760
Median home value
$269,600
Jobs located here
80,765
Daytime population
177,794Residents who don’t work, plus everyone whose job is here

Looking at a specific site in DeSoto County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Mississippi

Every Mississippi market ranked →

The highest-scoring counties in Mississippi for real estate agents and brokers, numbered among those based in Mississippi, with DeSoto County marked.

Top counties in Mississippi

Counties in Mississippi ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Tate County, MS7376.4408+2.1%#117 of 2,176
2Union County, MS7277.1352+2.3%#145 of 2,176
3George County, MS721212.9198+8.1%#160 of 2,176
4Pontotoc County, MS70119.3262+2.9%#208 of 2,176
5Alcorn County, MS64106.9344−0.5%#373 of 2,176
6Jones County, MS622710.8228−1.0%#459 of 2,176
7Stone County, MS621014.9168+7.2%#483 of 2,176
8DeSoto County, MS6115221.4134+6.3%#534 of 2,176
9Simpson County, MS6055.2477−1.5%#536 of 2,176
10Grenada County, MS6067.1341−3.3%#540 of 2,176

Other business types in DeSoto County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in DeSoto County, MS?

Map listings as of September 2026 show 152 real estate agents and brokers in DeSoto County. 12 of them (8%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 42 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 20.0% from 2019.

How much do households in DeSoto County, MS spend on rent and homeowner costs?

About $1.1B a year, or $15,609 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). For the 152 real estate agents and brokers on map listings, housing spending per office is 34% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 70,986 households in DeSoto County and national spending patterns by income.

How does DeSoto County, MS compare with the U.S. for real estate agents and brokers?

DeSoto County has 21.4 real estate agents and brokers per 10,000 households, 30% below the U.S. rate of 30.6. The index of housing spending per office is 134, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, DeSoto County would have about 203, against 152 on map listings. There is one business with payroll in the industry for every 1,690 households, against one for every 788 across the U.S. The official count rose 20.0% from 2019 to 2023, against +20.1% for the U.S.

How fast is DeSoto County, MS growing?

Population estimates put DeSoto County at 197,918 people in 2025, up 6.3% since 2020, faster than the U.S. (+3.1%). It has 70,986 households. Median household income in DeSoto County is $85,297, 6% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeSoto County scores 61 for real estate agents and brokers (upper middle), #534 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in DeSoto County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in DeSoto County

Screening a site or an acquisition in DeSoto County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.