Fitness and classes · County · Mississippi
Martial arts and dance studios in DeSoto County, MS
How DeSoto County, MS compares with other counties and the U.S. for martial arts and dance studios: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 77 out of 100: High
Ranked #71 of 1,334 scored counties
#1 of 20 scored counties in Mississippi
- Listings
- 20
- 1 chain location (5%)
- Official establishments
- 10
- Businesses with payroll, 2023
- Household spending a year
- $55.3M
- On memberships, classes and admissions · $779 a household
- Spending per listing
- $2.8M
- 37% above the U.S.
- Listings per 10k households
- 2.8
- 43% below the U.S.
- Population, 2025
- 197,918
- +6.3% since 2020
See the martial arts and dance studios around any address in DeSoto County
The site report maps the martial arts and dance studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
DeSoto County scores 77 (high) on the Groundwork market score for martial arts and dance studios, ranking #71 of 1,334 scored counties and #1 of 20 scored counties in Mississippi. That puts it in the top 10% of counties for martial arts and dance studios.
As of September 2026, map listings count 20 martial arts and dance studios in DeSoto County. One of them (5%) is a chain location, against 7% across the U.S. That is 2.8 per 10,000 households, 43% below the U.S. rate of 4.9.
At $779 per household (21% below the U.S. average), households in DeSoto County spend about $55.3M a year on memberships, classes and admissions. Spread across 20 martial arts and dance studios, that is $2.8M per studio, 37% above the U.S. figure of $2M. That spending covers all memberships, classes and admissions, which martial arts and dance studios share with other businesses in the trade.
Official counts show 10 businesses with payroll classed as sports, recreation and fine arts instruction in DeSoto County in 2023. That is one for every 7,099 households, against one for every 3,473 across the U.S. Population estimates show DeSoto County grew 6.3% from 2020 to 2025, faster than the U.S. (+3.1%).
How DeSoto County compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the martial arts and dance studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | DeSoto County | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.8 | 3.3 | 4.9 |
| Spending per listing | $2.8M | $1.7M | $2M |
| Households per official establishment | 7,099 | 9,389 | 3,473 |
| Official establishment growth, 2019–2023 | n/a | +0.8% | +11.1% |
| Population growth, 2020–2025 | +6.3% | −0.1% | +3.1% |
| Spending per household on memberships, classes and admissions | $779 | $581 | $983 |
| Median household income | $85,297 | $56,447 | $80,734 |
| Groundwork market score | 77 | 35 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 14 → 10
- Employees, 2023
- 125
- Annual payroll, 2023
- $1.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 201 chain location
- Listings at the U.S. rate for this spending
- 27The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as sports, recreation and fine arts instruction in DeSoto County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in DeSoto County
- Population, 2025 estimate
- 197,918+6.3% since 2020
- Households
- 70,986
- Median age
- 37.7
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.1
- Land area
- 476 sq. mi.
- People per square mile
- 402
- Median household income
- $85,297+27.2% vs. 2015–2019, before inflation
- Average household income
- $101,760
- Median home value
- $269,600
- Jobs located here
- 80,765
- Daytime population
- 177,794Residents who don’t work, plus everyone whose job is here
Looking at a specific site in DeSoto County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the martial arts and dance studios on map listings by name and distance.
Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMartial arts and dance studios across Mississippi
Every Mississippi market ranked →The highest-scoring counties in Mississippi for martial arts and dance studios, numbered among those based in Mississippi, with DeSoto County marked.
Top counties in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1DeSoto County, MS | 77 | 20 | 2.8 | $2.8M | +6.3% | #71 of 1,334 |
| 2Jackson County, MS | 47 | 27 | 4.7 | $1.4M | +3.0% | #768 of 1,334 |
| 3Madison County, MS | 46 | 25 | 5.7 | $1.5M | +6.5% | #801 of 1,334 |
| 4Lafayette County, MS | 45 | 9 | 4.7 | $1.5M | +6.6% | #830 of 1,334 |
| 5Harrison County, MS | 45 | 41 | 4.9 | $1.2M | +4.0% | #833 of 1,334 |
| 6Lamar County, MS | 44 | 18 | 7.1 | $995K | +4.7% | #856 of 1,334 |
| 7Rankin County, MS | 42 | 29 | 4.8 | $1.5M | +3.2% | #897 of 1,334 |
| 8Jones County, MS | 34 | 7 | 2.8 | $2M | −1.0% | #1,053 of 1,334 |
| 9Oktibbeha County, MS | 30 | 7 | 3.2 | $1.7M | +0.4% | #1,139 of 1,334 |
| 10Hancock County, MS | 30 | 9 | 4.4 | $1.5M | +1.6% | #1,143 of 1,334 |
Other business types in DeSoto County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes66
- Gyms59
- Yoga, Pilates and fitness studios
- Martial arts and dance studios77
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many martial arts and dance studios are in DeSoto County, MS?
DeSoto County has 20 martial arts and dance studios on map listings as of September 2026. One of them (5%) is a chain location. The listings count martial arts and dance studios. Official counts show 10 businesses with payroll classed as sports, recreation and fine arts instruction in 2023.
How much do households in DeSoto County, MS spend on memberships, classes and admissions?
About $55.3M a year, or $779 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 20 martial arts and dance studios on map listings, it comes to $2.8M per studio. The spending figure covers all memberships, classes and admissions, not only martial arts and dance studios. It is estimated from the incomes of the 70,986 households in DeSoto County and national spending patterns by income.
How does DeSoto County, MS compare with the U.S. for martial arts and dance studios?
DeSoto County has 2.8 martial arts and dance studios per 10,000 households, 43% below the U.S. rate of 4.9. Spending per studio is $2.8M, 37% above the U.S. figure of $2M. At the national ratio of martial arts and dance studios to household spending, DeSoto County would have about 27, against 20 on map listings. There is one business with payroll in the industry for every 7,099 households, against one for every 3,473 across the U.S.
How fast is DeSoto County, MS growing?
Population estimates put DeSoto County at 197,918 people in 2025, up 6.3% since 2020, faster than the U.S. (+3.1%). It has 70,986 households. Median household income in DeSoto County is $85,297, 6% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeSoto County scores 77 for martial arts and dance studios (high), #71 of 1,334 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in DeSoto County. It maps the martial arts and dance studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for martial arts and dance studios · All 56 business types in DeSoto County
Screening a site or an acquisition in DeSoto County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.