Food and drink · County · Mississippi
Bakeries and dessert shops in DeSoto County, MS
The bakeries and dessert shops in DeSoto County, MS, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 56 out of 100: Upper middle
Ranked #705 of 1,889 scored counties
#4 of 46 scored counties in Mississippi
- Listings
- 66
- 26 chain locations (39%)
- Official establishments
- 53
- All snack bars and retail bakeries · +71.0% since 2019
- Household spending a year
- $282.1M
- On food away from home · $3,974 a household
- Spending per listing
- $4.3M
- 3% above the U.S.
- Listings per 10k households
- 9.3
- 5% below the U.S.
- Population, 2025
- 197,918
- +6.3% since 2020
See the bakeries and dessert shops around any address in DeSoto County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 66 bakeries and dessert shops in DeSoto County. 26 of them (39%) are chain locations, against 35% across the U.S. Per 10,000 households, that is 9.3, 5% below the U.S. rate of 9.8.
At $3,974 per household (2% below the U.S. average), households in DeSoto County spend about $282.1M a year on food away from home. That is about $4.3M of household spending for each shop on map listings, 3% above the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.
The official count of businesses with payroll classed as snack bars and retail bakeries in DeSoto County was 53 in 2023, up 71.0% from 2019. That is one for every 1,339 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 9 one-person businesses have no payroll, by official counts. Since fiscal 2022, 2 SBA-backed loans worth $955K have gone to businesses classed as snack bars and retail bakeries in DeSoto County.
Between 2020 and 2025, the population of DeSoto County grew 6.3%, faster than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in DeSoto County is 56 (upper middle), #705 of 1,889 scored counties and #4 of 46 scored counties in Mississippi.
How DeSoto County compares
The same measures for Mississippi and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | DeSoto County | Mississippi | U.S. |
|---|---|---|---|
| Listings per 10k households | 9.3 | 8.4 | 9.8 |
| Spending per listing | $4.3M | $3.9M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 1,339 | 1,733 | 1,369 |
| Official establishment growth, 2019–2023 | +71.0% | +60.8% | +24.6% |
| Population growth, 2020–2025 | +6.3% | −0.1% | +3.1% |
| Spending per household on food away from home | $3,974 | $3,288 | $4,070 |
| Median household income | $85,297 | $56,447 | $80,734 |
| Groundwork market score | 56 | 32 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 31 → 53All snack bars and retail bakeries · +71.0% over the period
- Employees, 2023
- 504
- Annual payroll, 2023
- $7.6M
- One-person businesses, 2023
- 9All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 6626 chain locations
- Listings at the U.S. rate for this spending
- 68The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $955K
SBA-backed loans to businesses classed as snack bars and retail bakeries in DeSoto County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in DeSoto County
- Population, 2025 estimate
- 197,918+6.3% since 2020
- Households
- 70,986
- Median age
- 37.7
- Homes lived in by their owners
- 78%
- Vehicles per household
- 2.1
- Land area
- 476 sq. mi.
- People per square mile
- 402
- Median household income
- $85,297+27.2% vs. 2015–2019, before inflation
- Average household income
- $101,760
- Median home value
- $269,600
- Jobs located here
- 80,765
- Daytime population
- 177,794Residents who don’t work, plus everyone whose job is here
Looking at a specific site in DeSoto County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Mississippi
Every Mississippi market ranked →The highest-scoring counties in Mississippi for bakeries and dessert shops, numbered among those based in Mississippi, with DeSoto County marked.
Top counties in Mississippi
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Pontotoc County, MS | 61 | 7 | 5.9 | $5.3M | +2.9% | #504 of 1,889 |
| 2Marshall County, MS | 59 | 7 | 5.3 | $6M | +2.6% | #569 of 1,889 |
| 3George County, MS | 58 | 8 | 8.6 | $3.9M | +8.1% | #633 of 1,889 |
| 4DeSoto County, MS | 56 | 66 | 9.3 | $4.3M | +6.3% | #705 of 1,889 |
| 5Tishomingo County, MS | 54 | 5 | 5.7 | $5.6M | −1.1% | #767 of 1,889 |
| 6Jackson County, MS | 54 | 49 | 8.5 | $4.2M | +3.0% | #790 of 1,889 |
| 7Adams County, MS | 53 | 7 | 6.1 | $4.8M | +2.2% | #815 of 1,889 |
| 8Itawamba County, MS | 53 | 7 | 7.3 | $4.5M | +1.3% | #818 of 1,889 |
| 9Panola County, MS | 49 | 5 | 4.1 | $7.5M | −1.4% | #944 of 1,889 |
| 10Lincoln County, MS | 46 | 6 | 4.6 | $7M | +0.5% | #1,058 of 1,889 |
Other business types in DeSoto County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes55
- Sit-down restaurants54
- Fast food and sandwich shops46
- Pizza59
- Coffee shops and cafes62
- Bakeries and dessert shops56
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in DeSoto County, MS?
DeSoto County has 66 bakeries and dessert shops on map listings as of September 2026. 26 of them (39%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 53 businesses with payroll classed as snack bars and retail bakeries in 2023, up 71.0% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 9 one-person businesses without payroll.
How much do households in DeSoto County, MS spend on food away from home?
About $282.1M a year, or $3,974 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 66 bakeries and dessert shops on map listings, it comes to $4.3M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 70,986 households in DeSoto County and national spending patterns by income.
How does DeSoto County, MS compare with the U.S. for bakeries and dessert shops?
DeSoto County has 9.3 bakeries and dessert shops per 10,000 households, 5% below the U.S. rate of 9.8. Spending per shop is $4.3M, 3% above the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, DeSoto County would have about 68, against 66 on map listings. There is one business with payroll in the industry for every 1,339 households, against one for every 1,369 across the U.S. The official count rose 71.0% from 2019 to 2023, against +24.6% for the U.S.
How fast is DeSoto County, MS growing?
Population estimates put DeSoto County at 197,918 people in 2025, up 6.3% since 2020, faster than the U.S. (+3.1%). It has 70,986 households. Median household income in DeSoto County is $85,297, 6% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. DeSoto County scores 56 for bakeries and dessert shops (upper middle), #705 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in DeSoto County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in DeSoto County
Screening a site or an acquisition in DeSoto County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of DeSoto County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.