Real estate · County · New Jersey
Mortgage brokers and lenders in Monmouth County, NJ
Competitor counts, household spending and official business counts for mortgage brokers and lenders in Monmouth County, NJ, set against other counties and the U.S.
Groundwork market score · out of 100
Score 42 out of 100: Lower middle
Ranked #582 of 887 scored counties
#19 of 20 scored counties in New Jersey
- Listings
- 156
- 34 chain locations (22%)
- Official establishments
- 94
- +27.0% since 2019
- Household spending a year
- $5.5B
- On rent and homeowner costs · $22,022 a household
- Housing spending per listing (U.S. = 100)
- 91
- 9% below the U.S.
- Listings per 10k households
- 6.2
- 44% above the U.S.
- Population, 2025
- 651,035
- +1.4% since 2020
See the mortgage brokers and lenders around any address in Monmouth County
The site report maps the mortgage brokers and lenders on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $22,022 per household (32% above the U.S. average), households in Monmouth County spend about $5.5B a year on rent and homeowner costs. Housing spending per office is 9% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money mortgage brokers and lenders take in.
Monmouth County has 156 mortgage brokers and lenders on map listings as of September 2026. Of those, 34 are chain locations, or 22%, against 21% across the U.S. That comes to 6.2 for every 10,000 households, 44% above the U.S. rate of 4.3.
In 2023, official counts showed 94 businesses with payroll in Monmouth County classed as mortgage brokers and real estate lenders, up 27.0% from 2019. That is one for every 2,678 households, against one for every 4,897 across the U.S.
Between 2020 and 2025, the population of Monmouth County grew 1.4%, slower than the U.S. (+3.1%). Monmouth County scores 42 (lower middle) on the Groundwork market score for mortgage brokers and lenders, ranking #582 of 887 scored counties and #19 of 20 scored counties in New Jersey.
How Monmouth County compares
The same measures for New Jersey and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.
| Measure | Monmouth County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.2 | 4.0 | 4.3 |
| Housing spending per listing (U.S. = 100) | 91 | 132 | 100 |
| Households per official establishment | 2,678 | 5,212 | 4,897 |
| Official establishment growth, 2019–2023 | +27.0% | +8.6% | +9.5% |
| Population growth, 2020–2025 | +1.4% | +3.0% | +3.1% |
| Spending per household on rent and homeowner costs | $22,022 | $20,430 | $16,661 |
| Median household income | $124,845 | $103,556 | $80,734 |
| Groundwork market score | 42 | 65 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 74 → 94+27.0% over the period
- Employees, 2023
- 930
- Annual payroll, 2023
- $77.9M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 15634 chain locations
- Listings at the U.S. rate for this spending
- 142The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as mortgage brokers and real estate lenders in Monmouth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Monmouth County
- Population, 2025 estimate
- 651,035+1.4% since 2020
- Households
- 251,712
- Median age
- 43.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 1.8
- Land area
- 468 sq. mi.
- People per square mile
- 1,378
- Median household income
- $124,845+25.2% vs. 2015–2019, before inflation
- Average household income
- $170,718
- Median home value
- $606,100
- Jobs located here
- 274,570
- Daytime population
- 600,595Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Monmouth County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the mortgage brokers and lenders on map listings by name and distance.
Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardMortgage brokers and lenders across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for mortgage brokers and lenders, numbered among those based in New Jersey, with Monmouth County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Housing spending per listing (U.S. = 100) | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hunterdon County, NJ | 86 | 12 | 2.4 | 251 | +2.3% | #6 of 887 |
| 2Hudson County, NJ | 83 | 48 | 1.6 | 317 | +1.8% | #14 of 887 |
| 3Essex County, NJ | 81 | 69 | 2.2 | 226 | +4.2% | #27 of 887 |
| 4Sussex County, NJ | 79 | 15 | 2.6 | 208 | +2.9% | #38 of 887 |
| 5Passaic County, NJ | 74 | 42 | 2.3 | 208 | +1.6% | #74 of 887 |
| 6Warren County, NJ | 73 | 15 | 3.3 | 151 | +3.2% | #87 of 887 |
| 7Union County, NJ | 73 | 75 | 3.7 | 144 | +5.0% | #88 of 887 |
| 8Cumberland County, NJ | 72 | 14 | 2.6 | 166 | +2.2% | #97 of 887 |
| 9Middlesex County, NJ | 71 | 101 | 3.3 | 163 | +2.6% | #106 of 887 |
| 10Ocean County, NJ | 71 | 75 | 3.1 | 159 | +5.6% | #109 of 887 |
| 19Monmouth County, NJ | 42 | 156 | 6.2 | 91 | +1.4% | #582 of 887 |
Other business types in Monmouth County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
- Real estate42
- Real estate agents and brokers48
- Property management66
- Mortgage brokers and lenders42
- Home inspectors64
Funeral services
Questions
How many mortgage brokers and lenders are in Monmouth County, NJ?
Map listings as of September 2026 show 156 mortgage brokers and lenders in Monmouth County. 34 of them (22%) are chain locations. The listings count mortgage brokers and mortgage lenders. Official counts show 94 businesses with payroll classed as mortgage brokers and real estate lenders in 2023, up 27.0% from 2019.
How much do households in Monmouth County, NJ spend on rent and homeowner costs?
About $5.5B a year, or $22,022 per household. That is 32% above the U.S. average (an index of 132, where 100 is the U.S. average). For the 156 mortgage brokers and lenders on map listings, housing spending per office is 9% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money mortgage brokers and lenders take in. It is estimated from the incomes of the 251,712 households in Monmouth County and national spending patterns by income.
How does Monmouth County, NJ compare with the U.S. for mortgage brokers and lenders?
Monmouth County has 6.2 mortgage brokers and lenders per 10,000 households, 44% above the U.S. rate of 4.3. The index of housing spending per office is 91, where 100 is the U.S. At the U.S. ratio of mortgage brokers and lenders to household spending, Monmouth County would have about 142, against 156 on map listings. There is one business with payroll in the industry for every 2,678 households, against one for every 4,897 across the U.S. The official count rose 27.0% from 2019 to 2023, against +9.5% for the U.S.
How fast is Monmouth County, NJ growing?
Population estimates put Monmouth County at 651,035 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 251,712 households. Median household income in Monmouth County is $124,845, 55% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monmouth County scores 42 for mortgage brokers and lenders (lower middle), #582 of 887 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Monmouth County. It maps the mortgage brokers and lenders on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for mortgage brokers and lenders · All 56 business types in Monmouth County
Screening a site or an acquisition in Monmouth County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.