Groundwork

Food and drink · County · New Jersey

Restaurants and cafes in Monmouth County, NJ

How Monmouth County, NJ compares with other counties and the U.S. for restaurants and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,539 of 2,405 scored counties
#18 of 21 scored counties in New Jersey

Listings
3,708
908 chain locations (24%)
Official establishments
1,664
+6.1% since 2019
Household spending a year
$1.3B
On food away from home · $5,147 a household
Spending per listing
$349K
6% below the U.S.
Listings per 10k households
147.3
34% above the U.S.
Population, 2025
651,035
+1.4% since 2020

See the restaurants and cafes around any address in Monmouth County

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $5,147 per household (26% above the U.S. average), households in Monmouth County spend about $1.3B a year on food away from home. That is about $349K of household spending for each restaurant on map listings, 6% below the U.S. figure of $371K.

Monmouth County has 3,708 restaurants and cafes on map listings as of September 2026. Chain locations make up 24% of them, against 34% across the U.S. Per 10,000 households, that is 147.3, 34% above the U.S. rate of 109.8.

In 2023, official counts showed 1,664 businesses with payroll in Monmouth County classed as restaurants and other eating places, up 6.1% from 2019. That is one for every 151 households, against one for every 209 across the U.S. Official counts also show 311 one-person businesses without payroll. Since fiscal 2022, 55 SBA-backed loans worth $41M have gone to businesses classed as restaurants and other eating places in Monmouth County.

Population estimates show Monmouth County grew 1.4% from 2020 to 2025, slower than the U.S. (+3.1%). For restaurants and cafes, Monmouth County has a Groundwork market score of 42 (lower middle): #1,539 of 2,405 scored counties and #18 of 21 scored counties in New Jersey.

How Monmouth County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Monmouth County, NJ compared with New Jersey and the U.S.
MeasureMonmouth CountyNew JerseyU.S.
Listings per 10k households147.3126.1109.8
Spending per listing$349K$371K$371K
Households per official establishment151188209
Official establishment growth, 2019–2023+6.1%+5.8%+6.0%
Population growth, 2020–2025+1.4%+3.0%+3.1%
Spending per household on food away from home$5,147$4,680$4,070
Median household income$124,845$103,556$80,734
Groundwork market score4251

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,569 → 1,664+6.1% over the period
Employees, 2023
26,469
Annual payroll, 2023
$700.7M
One-person businesses, 2023
311Businesses with no payroll
Map listings, September 2026
3,708908 chain locations
Listings at the U.S. rate for this spending
3,494The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
55
Amount
$41M

SBA-backed loans to businesses classed as restaurants and other eating places in Monmouth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monmouth County

Population, 2025 estimate
651,035+1.4% since 2020
Households
251,712
Median age
43.9
Homes lived in by their owners
76%
Vehicles per household
1.8
Land area
468 sq. mi.
People per square mile
1,378
Median household income
$124,845+25.2% vs. 2015–2019, before inflation
Average household income
$170,718
Median home value
$606,100
Jobs located here
274,570
Daytime population
600,595Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monmouth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Restaurants and cafes across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for restaurants and cafes, numbered among those based in New Jersey, with Monmouth County marked.

Top counties in New Jersey

Counties in New Jersey ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sussex County, NJ7254494.2$519K+2.9%#337 of 2,405
2Burlington County, NJ721,69795.8$497K+4.3%#346 of 2,405
3Salem County, NJ7122691.0$434K+2.3%#383 of 2,405
4Somerset County, NJ661,445110.5$497K+3.5%#506 of 2,405
5Gloucester County, NJ661,12399.8$464K+3.3%#513 of 2,405
6Warren County, NJ65469103.3$427K+3.2%#573 of 2,405
7Hunterdon County, NJ60616121.1$452K+2.3%#755 of 2,405
8Ocean County, NJ592,597106.5$402K+5.6%#807 of 2,405
9Morris County, NJ572,462127.4$426K+3.2%#873 of 2,405
10Camden County, NJ572,170107.1$394K+2.4%#884 of 2,405
18Monmouth County, NJ423,708147.3$349K+1.4%#1,539 of 2,405

Other business types in Monmouth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Monmouth County, NJ?

Map listings as of September 2026 show 3,708 restaurants and cafes in Monmouth County. 908 of them (24%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 1,664 businesses with payroll classed as restaurants and other eating places in 2023, up 6.1% from 2019. Another 311 one-person businesses have no payroll, by official counts.

How much do households in Monmouth County, NJ spend on food away from home?

About $1.3B a year, or $5,147 per household. That is 26% above the U.S. average (an index of 126, where 100 is the U.S. average). Spread across the 3,708 restaurants and cafes on map listings, it comes to $349K per restaurant. It is estimated from the incomes of the 251,712 households in Monmouth County and national spending patterns by income.

How does Monmouth County, NJ compare with the U.S. for restaurants and cafes?

Monmouth County has 147.3 restaurants and cafes per 10,000 households, 34% above the U.S. rate of 109.8. Spending per restaurant is $349K, 6% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Monmouth County would have about 3,494, against 3,708 on map listings. There is one business with payroll in the industry for every 151 households, against one for every 209 across the U.S. The official count rose 6.1% from 2019 to 2023, against +6.0% for the U.S.

How fast is Monmouth County, NJ growing?

Population estimates put Monmouth County at 651,035 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 251,712 households. Median household income in Monmouth County is $124,845, 55% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monmouth County scores 42 for restaurants and cafes (lower middle), #1,539 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monmouth County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Monmouth County

Screening a site or an acquisition in Monmouth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.