Groundwork

Clothing and laundry · County · New Jersey

Clothing and shoe stores in Monmouth County, NJ

The clothing and shoe stores in Monmouth County, NJ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 44 out of 100: Lower middle

Ranked #1,263 of 2,087 scored counties
#19 of 21 scored counties in New Jersey

Listings
615
318 chain locations (52%)
Official establishments
347
−11.5% since 2019
Household spending a year
$738.8M
On clothing, shoes and related services · $2,935 a household
Spending per listing
$1.2M
5% below the U.S.
Listings per 10k households
24.4
51% above the U.S.
Population, 2025
651,035
+1.4% since 2020

See the clothing and shoe stores around any address in Monmouth County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Monmouth County spend about $738.8M a year on clothing, shoes and related services, or $2,935 per household, 43% above the U.S. average. That works out to $1.2M per store, 5% below the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 615 clothing and shoe stores on map listings in Monmouth County as of September 2026. 318 of them (52%) are chain locations, against 44% across the U.S. Per 10,000 households, that is 24.4, 51% above the U.S. rate of 16.2.

In 2023, official counts showed 347 businesses with payroll in Monmouth County classed as clothing and shoe stores, down 11.5% from 2019. That is one for every 725 households, against one for every 1,273 across the U.S. Official counts also show 682 one-person businesses without payroll. Since fiscal 2022, 9 SBA-backed loans worth $11M have gone to businesses classed as clothing and shoe stores in Monmouth County.

Population estimates put the population change in Monmouth County from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%). Monmouth County scores 44 (lower middle) on the Groundwork market score for clothing and shoe stores, ranking #1,263 of 2,087 scored counties and #19 of 21 scored counties in New Jersey.

How Monmouth County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Monmouth County, NJ compared with New Jersey and the U.S.
MeasureMonmouth CountyNew JerseyU.S.
Listings per 10k households24.417.516.2
Spending per listing$1.2M$1.5M$1.3M
Households per official establishment7251,0421,273
Official establishment growth, 2019–2023−11.5%−12.9%−12.2%
Population growth, 2020–2025+1.4%+3.0%+3.1%
Spending per household on clothing, shoes and related services$2,935$2,665$2,055
Median household income$124,845$103,556$80,734
Groundwork market score4459

Official counts and lending

Businesses

Official establishments, 2019 to 2023
392 → 347−11.5% over the period
Employees, 2023
4,743
Annual payroll, 2023
$107.6M
One-person businesses, 2023
682Businesses with no payroll
Map listings, September 2026
615318 chain locations
Listings at the U.S. rate for this spending
582The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
9
Amount
$11M

SBA-backed loans to businesses classed as clothing and shoe stores in Monmouth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Monmouth County

Population, 2025 estimate
651,035+1.4% since 2020
Households
251,712
Median age
43.9
Homes lived in by their owners
76%
Vehicles per household
1.8
Land area
468 sq. mi.
People per square mile
1,378
Median household income
$124,845+25.2% vs. 2015–2019, before inflation
Average household income
$170,718
Median home value
$606,100
Jobs located here
274,570
Daytime population
600,595Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Monmouth County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for clothing and shoe stores, numbered among those based in New Jersey, with Monmouth County marked.

Top counties in New Jersey

Counties in New Jersey ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Warren County, NJ91316.8$3.6M+3.2%#22 of 2,087
2Sussex County, NJ90325.5$5M+2.9%#25 of 2,087
3Salem County, NJ88104.0$5.6M+2.3%#35 of 2,087
4Hunterdon County, NJ757214.2$2.2M+2.3%#239 of 2,087
5Burlington County, NJ7421912.4$2.2M+4.3%#263 of 2,087
6Somerset County, NJ6819414.8$2.1M+3.5%#435 of 2,087
7Gloucester County, NJ6814613.0$2M+3.3%#439 of 2,087
8Middlesex County, NJ6542913.9$2M+2.6%#524 of 2,087
9Hudson County, NJ6244014.7$1.8M+1.8%#614 of 2,087
10Mercer County, NJ6122715.8$1.7M+3.3%#651 of 2,087
19Monmouth County, NJ4461524.4$1.2M+1.4%#1,263 of 2,087

Other business types in Monmouth County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Monmouth County, NJ?

As of September 2026, map listings count 615 clothing and shoe stores in Monmouth County. 318 of them (52%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 347 businesses with payroll classed as clothing and shoe stores in 2023, down 11.5% from 2019. Another 682 one-person businesses have no payroll, by official counts.

How much do households in Monmouth County, NJ spend on clothing, shoes and related services?

About $738.8M a year, or $2,935 per household. That is 43% above the U.S. average (an index of 143, where 100 is the U.S. average). Spread across the 615 clothing and shoe stores on map listings, it comes to $1.2M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 251,712 households in Monmouth County and national spending patterns by income.

How does Monmouth County, NJ compare with the U.S. for clothing and shoe stores?

Monmouth County has 24.4 clothing and shoe stores per 10,000 households, 51% above the U.S. rate of 16.2. Spending per store is $1.2M, 5% below the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Monmouth County would have about 582, against 615 on map listings. There is one business with payroll in the industry for every 725 households, against one for every 1,273 across the U.S. The official count fell 11.5% from 2019 to 2023, against −12.2% for the U.S.

How fast is Monmouth County, NJ growing?

Population estimates put Monmouth County at 651,035 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 251,712 households. Median household income in Monmouth County is $124,845, 55% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Monmouth County scores 44 for clothing and shoe stores (lower middle), #1,263 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Monmouth County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Monmouth County

Screening a site or an acquisition in Monmouth County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Monmouth County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.