Home services · County · Virginia
House cleaning businesses in Staunton city, VA
How Staunton city, VA compares with other counties and the U.S. for house cleaning businesses: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 1.
- Listings
- 1
- 0 chain locations (0%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $15.2M
- On lawn care, cleaning and other household services · $1,347 a household
- Spending per listing
- $15.2M
- Too few listings to compare
- Listings per 10k households
- 0.9
- Too few listings to compare
- Population, 2025
- 26,801
- +3.8% since 2020
See the house cleaning businesses around any address in Staunton city
The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 1 house cleaning business in Staunton city. That is 0.9 per 10,000 households.
At $1,347 per household (5% below the U.S. average), households in Staunton city spend about $15.2M a year on lawn care, cleaning and other household services. That is about $15.2M of household spending for each business on map listings. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.
In 2023, official counts showed 5 businesses with payroll in Staunton city classed as janitorial and carpet cleaning services. That is one for every 2,262 households, against one for every 1,735 across the U.S.
Population estimates put the population change in Staunton city from 2020 to 2025 at +3.8%, faster than the U.S. (+3.1%). With 1 house cleaning business on map listings, Staunton city isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Staunton city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Staunton city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.9 | 2.5 | 2.2 |
| Spending per listing | $15.2M | $6.8M | $6.4M |
| Households per official establishment | 2,262 | 1,448 | 1,735 |
| Official establishment growth, 2019–2023 | n/a | −4.4% | +6.6% |
| Population growth, 2020–2025 | +3.8% | +2.8% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,347 | $1,683 | $1,414 |
| Median household income | $65,581 | $93,170 | $80,734 |
| Groundwork market score | Not scored | 61 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 5
- Employees, 2023
- 116
- Annual payroll, 2023
- $2.8M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 10 chain locations
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Staunton city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Staunton city
- Population, 2025 estimate
- 26,801+3.8% since 2020
- Households
- 11,309
- Median age
- 41.4
- Homes lived in by their owners
- 61%
- Vehicles per household
- 1.7
- Land area
- 20 sq. mi.
- People per square mile
- 1,303
- Median household income
- $65,581+24.7% vs. 2015–2019, before inflation
- Average household income
- $82,942
- Median home value
- $259,200
- Jobs located here
- 11,910
- Daytime population
- 25,488Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Staunton city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.
Or open the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHouse cleaning across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for house cleaning businesses, numbered among those based in Virginia, with Staunton city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Suffolk city, VA | 81 | 7 | 1.8 | $8.7M | +10.4% | #34 of 847 |
| 2Arlington County, VA | 81 | 28 | 2.5 | $8.2M | +2.1% | #35 of 847 |
| 3Richmond city, VA | 72 | 19 | 1.8 | $7.9M | +4.6% | #90 of 847 |
| 4Frederick County, VA | 70 | 9 | 2.5 | $6.6M | +8.8% | #104 of 847 |
| 5Roanoke County, VA | 68 | 6 | 1.5 | $10.3M | +0.2% | #119 of 847 |
| 6Rockingham County, VA | 68 | 5 | 1.5 | $9.9M | +6.6% | #120 of 847 |
| 7Albemarle County, VA | 67 | 11 | 2.4 | $7.4M | +5.1% | #135 of 847 |
| 8Loudoun County, VA | 59 | 53 | 3.7 | $6.2M | +6.4% | #253 of 847 |
| 9Stafford County, VA | 58 | 19 | 3.6 | $5.5M | +8.3% | #273 of 847 |
| 10Hanover County, VA | 57 | 17 | 4.0 | $4.5M | +5.6% | #286 of 847 |
| Staunton city, VA | Not scored | 1 | 0.9 | $15.2M | +3.8% |
Other business types in Staunton city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many house cleaning businesses are in Staunton city, VA?
There is 1 house cleaning business on map listings in Staunton city as of September 2026. The listings count house cleaners and carpet cleaners. Official counts show 5 businesses with payroll classed as janitorial and carpet cleaning services in 2023.
How much do households in Staunton city, VA spend on lawn care, cleaning and other household services?
About $15.2M a year, or $1,347 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 1 house cleaning business on map listings, it comes to $15.2M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 11,309 households in Staunton city and national spending patterns by income.
How does Staunton city, VA compare with the U.S. for house cleaning businesses?
Staunton city has 1 house cleaning business on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of house cleaning businesses to household spending, Staunton city would have about 2, against 1 on map listings. There is one business with payroll in the industry for every 2,262 households, against one for every 1,735 across the U.S.
How fast is Staunton city, VA growing?
Population estimates put Staunton city at 26,801 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 11,309 households. Median household income in Staunton city is $65,581, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Staunton city has no market score for house cleaning businesses: the score needs at least 5 on map listings, and it has 1.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Staunton city. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for house cleaning businesses · All 56 business types in Staunton city
Screening a site or an acquisition in Staunton city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.