Groundwork

Pets · County · Virginia

Pet stores in Staunton city, VA

Competitor counts, household spending and official business counts for pet stores in Staunton city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #796 of 974 scored counties
#31 of 35 scored counties in Virginia

Listings
5
2 chain locations (40%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$9M
On pets · $799 a household
Spending per listing
$1.8M
60% below the U.S.
Listings per 10k households
4.4
2.2 times the U.S.
Population, 2025
26,801
+3.8% since 2020

See the pet stores around any address in Staunton city

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for pet stores in Staunton city is 29 (lower middle), #796 of 974 scored counties and #31 of 35 scored counties in Virginia. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 5 pet stores in Staunton city. Chain locations make up 40% of them, against 38% across the U.S. Per 10,000 households, that is 4.4, 2.2 times the U.S. rate of 2.0.

At $799 per household (12% below the U.S. average), households in Staunton city spend about $9M a year on pets. Spread across 5 pet stores, that is $1.8M per store, 60% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

There is no official count of businesses with payroll classed as pet and pet supplies stores in Staunton city: counts under 3 aren’t published. Between 2020 and 2025, the population of Staunton city grew 3.8%, faster than the U.S. (+3.1%).

How Staunton city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Staunton city, VA compared with Virginia and the U.S.
MeasureStaunton cityVirginiaU.S.
Listings per 10k households4.41.72.0
Spending per listing$1.8M$6.1M$4.5M
Households per official establishmentn/a14,02413,024
Official establishment growth, 2019–2023n/a−9.4%−1.6%
Population growth, 2020–2025+3.8%+2.8%+3.1%
Spending per household on pets$799$1,056$909
Median household income$65,581$93,170$80,734
Groundwork market score2975

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
52 chain locations
Listings at the U.S. rate for this spending
2The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Staunton city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Staunton city

Population, 2025 estimate
26,801+3.8% since 2020
Households
11,309
Median age
41.4
Homes lived in by their owners
61%
Vehicles per household
1.7
Land area
20 sq. mi.
People per square mile
1,303
Median household income
$65,581+24.7% vs. 2015–2019, before inflation
Average household income
$82,942
Median home value
$259,200
Jobs located here
11,910
Daytime population
25,488Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Staunton city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for pet stores, numbered among those based in Virginia, with Staunton city marked.

Top counties in Virginia

Counties in Virginia ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Arlington County, VA88111.0$13.6M+2.1%#11 of 974
2Fauquier County, VA8851.9$6.7M+4.8%#14 of 974
3Prince William County, VA85271.7$7.5M+4.2%#22 of 974
4Alexandria city, VA82121.6$7.7M+1.0%#38 of 974
5Richmond city, VA8190.9$10M+4.6%#44 of 974
6Chesterfield County, VA81231.6$6.6M+8.7%#46 of 974
7Fairfax County, VA80701.7$8.2M+1.7%#52 of 974
8Stafford County, VA79112.1$6.2M+8.3%#61 of 974
9Suffolk city, VA7971.8$5.5M+10.4%#63 of 974
10Frederick County, VA7551.4$7.5M+8.8%#93 of 974
31Staunton city, VA2954.4$1.8M+3.8%#796 of 974

Other business types in Staunton city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Staunton city, VA?

Staunton city has 5 pet stores on map listings as of September 2026. 2 of them (40%) are chain locations. The listings count pet stores. No official count is published for pet and pet supplies stores in Staunton city: counts under 3 are left out.

How much do households in Staunton city, VA spend on pets?

About $9M a year, or $799 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 5 pet stores on map listings, it comes to $1.8M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 11,309 households in Staunton city and national spending patterns by income.

How does Staunton city, VA compare with the U.S. for pet stores?

Staunton city has 4.4 pet stores per 10,000 households, 2.2 times the U.S. rate of 2.0. Spending per store is $1.8M, 60% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, Staunton city would have about 2, against 5 on map listings.

How fast is Staunton city, VA growing?

Population estimates put Staunton city at 26,801 people in 2025, up 3.8% since 2020, faster than the U.S. (+3.1%). It has 11,309 households. Median household income in Staunton city is $65,581, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 24.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Staunton city scores 29 for pet stores (lower middle), #796 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Staunton city. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Staunton city

Screening a site or an acquisition in Staunton city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Staunton city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.