Auto · Small-town market · Kansas
Gas stations in the Salina, KS area
Competitor counts, household spending and official business counts for gas stations in the Salina, KS area, set against other small-town markets and the U.S.
Groundwork market score · out of 100
Score 59 out of 100: Upper middle
Ranked #170 of 536 scored small-town markets
#4 of 13 scored small-town markets based in Kansas
- Listings
- 26
- 18 chain locations (69%)
- Official establishments
- 29
- +20.8% since 2019
- Household spending a year
- $69.1M
- On gasoline and other fuels · $2,774 a household
- Spending per listing
- $2.7M
- 12% above the U.S.
- Listings per 10k households
- 10.4
- 5% below the U.S.
- Population, 2025
- 59,121
- −1.4% since 2020
See the gas stations around any address in the Salina area
The site report maps the gas stations on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Salina area spend about $69.1M a year on gasoline and other fuels, or $2,774 per household, 7% above the U.S. average. That works out to $2.7M per station, 12% above the U.S. figure of $2.4M.
There are 26 gas stations on map listings in the Salina area as of September 2026. Chain locations make up 69% of them, against 84% across the U.S. Per 10,000 households, that is 10.4, 5% below the U.S. rate of 10.9.
The official count of businesses with payroll classed as gasoline stations in the Salina area was 29 in 2023, up 20.8% from 2019. That is one for every 860 households, against one for every 1,184 across the U.S.
Between 2020 and 2025, the population of the Salina area declined 1.4%, against +3.1% for the U.S. The Groundwork market score for gas stations in the Salina area is 59 (upper middle), #170 of 536 scored small-town markets and #4 of 13 scored small-town markets based in Kansas.
How the Salina area compares
The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all gasoline and other fuels by the gas stations counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Salina area | Kansas | U.S. |
|---|---|---|---|
| Listings per 10k households | 10.4 | 12.0 | 10.9 |
| Spending per listing | $2.7M | $2.4M | $2.4M |
| Households per official establishment | 860 | 1,135 | 1,184 |
| Official establishment growth, 2019–2023 | +20.8% | −2.9% | −3.1% |
| Population growth, 2020–2025 | −1.4% | +1.3% | +3.1% |
| Spending per household on gasoline and other fuels | $2,774 | $2,874 | $2,595 |
| Median household income | $65,745 | $74,275 | $80,734 |
| Groundwork market score | 59 | 51 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 29+20.8% over the period
- Employees, 2023
- 346
- Annual payroll, 2023
- $12.2M
- One-person businesses, 2023
- 0Businesses with no payroll
- Map listings, September 2026
- 2618 chain locations
- Listings at the U.S. rate for this spending
- 29The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as gasoline stations in the Salina area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Salina area
- Population, 2025 estimate
- 59,121−1.4% since 2020
- Households
- 24,931
- Median age
- 42.1
- Homes lived in by their owners
- 68%
- Vehicles per household
- 1.9
- Land area
- 1,441 sq. mi.
- People per square mile
- 41
- Median household income
- $65,745+25.5% vs. 2015–2019, before inflation
- Average household income
- $87,150
- Median home value
- $178,200
- Jobs located here
- 30,161
- Daytime population
- 61,857Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Salina area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gas stations on map listings by name and distance.
Or open the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGas stations across Kansas
Every Kansas market ranked →The highest-scoring small-town markets in Kansas for gas stations, numbered among those based in Kansas, with the Salina area marked.
Top small-town markets in Kansas
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1McPherson, KS | 77 | 13 | 10.7 | $2.9M | −0.4% | #40 of 536 |
| 2Hutchinson, KS | 73 | 13 | 5.1 | $5.7M | −0.6% | #58 of 536 |
| 3Atchison, KS | 65 | 6 | 10.5 | $2.8M | −0.9% | #111 of 536 |
| 4Salina, KS | 59 | 26 | 10.4 | $2.7M | −1.4% | #170 of 536 |
| 5Hays, KS | 57 | 20 | 16.3 | $1.9M | +0.4% | #196 of 536 |
| 6Ottawa, KS | 57 | 22 | 21.1 | $1.5M | +1.1% | #201 of 536 |
| 7Arkansas City-Winfield, KS | 56 | 20 | 14.9 | $1.9M | −0.4% | #209 of 536 |
| 8Emporia, KS | 53 | 21 | 14.4 | $2M | +0.4% | #235 of 536 |
| 9Pittsburg, KS | 44 | 31 | 19.6 | $1.4M | +0.1% | #334 of 536 |
| 10Dodge City, KS | 43 | 24 | 20.3 | $1.5M | −0.6% | #346 of 536 |
Other business types in the Salina area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gas stations are in the Salina, KS area?
As of September 2026, map listings count 26 gas stations in the Salina area. 18 of them (69%) are chain locations. The listings count gas stations. Official counts show 29 businesses with payroll classed as gasoline stations in 2023, up 20.8% from 2019.
How much do households in the Salina, KS area spend on gasoline and other fuels?
About $69.1M a year, or $2,774 per household. That is 7% above the U.S. average (an index of 107, where 100 is the U.S. average). Spread across the 26 gas stations on map listings, it comes to $2.7M per station. It is estimated from the incomes of the 24,931 households in the Salina area and national spending patterns by income.
How does the Salina, KS area compare with the U.S. for gas stations?
The Salina area has 10.4 gas stations per 10,000 households, 5% below the U.S. rate of 10.9. Spending per station is $2.7M, 12% above the U.S. figure of $2.4M. At the U.S. ratio of gas stations to household spending, the Salina area would have about 29, against 26 on map listings. There is one business with payroll in the industry for every 860 households, against one for every 1,184 across the U.S. The official count rose 20.8% from 2019 to 2023, against −3.1% for the U.S.
How fast is the Salina, KS area growing?
Population estimates put the Salina area at 59,121 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 24,931 households. Median household income in the Salina area is $65,745, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Salina area scores 59 for gas stations (upper middle), #170 of 536 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Salina area. It maps the gas stations on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gas stations · All 56 business types in the Salina area
Screening a site or an acquisition in the Salina area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.