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Electricians in the Salina, KS area

Competitor counts, household spending and official business counts for electricians in the Salina, KS area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #269 of 295 scored small-town markets
#6 of 9 scored small-town markets based in Kansas

Listings
12
0 chain locations (0%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$62.5M
On home repairs, maintenance and insurance · $2,506 a household
Spending per listing
$5.2M
57% below the U.S.
Listings per 10k households
4.8
92% above the U.S.
Population, 2025
59,121
−1.4% since 2020

See the electricians around any address in the Salina area

The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for electricians in the Salina area is 30 (lower middle), #269 of 295 scored small-town markets and #6 of 9 scored small-town markets based in Kansas. That puts it in the bottom quarter of small-town markets.

Household spending on home repairs, maintenance and insurance in the Salina area comes to about $62.5M a year: $2,506 per household, 17% below the U.S. average. That works out to $5.2M per company, 57% below the U.S. figure of $12M. The spending figure covers all home repairs, maintenance and insurance, not only electricians.

The Salina area has 12 electricians on map listings as of September 2026. None of them are chain locations, against 1% across the U.S. That is 4.8 per 10,000 households, 92% above the U.S. rate of 2.5.

In 2023, official counts showed 16 businesses with payroll in the Salina area classed as electrical contractors. That is one for every 1,558 households, against one for every 1,550 across the U.S. Population estimates put the population change in the Salina area from 2020 to 2025 at −1.4%, against +3.1% for the U.S.

How the Salina area compares

The same measures for Kansas and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Electricians in Salina, KS area compared with Kansas and the U.S.
MeasureSalina areaKansasU.S.
Listings per 10k households4.83.02.5
Spending per listing$5.2M$9.3M$12M
Households per official establishment1,5581,7241,550
Official establishment growth, 2019–2023n/a+4.0%+9.2%
Population growth, 2020–2025−1.4%+1.3%+3.1%
Spending per household on home repairs, maintenance and insurance$2,506$2,741$3,018
Median household income$65,745$74,275$80,734
Groundwork market score3037

Official counts and lending

Businesses

Official establishments, 2019 to 2023
16
Employees, 2023
95
Annual payroll, 2023
$4.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
120 chain locations
Listings at the U.S. rate for this spending
5The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as electrical contractors in the Salina area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Salina area

Population, 2025 estimate
59,121−1.4% since 2020
Households
24,931
Median age
42.1
Homes lived in by their owners
68%
Vehicles per household
1.9
Land area
1,441 sq. mi.
People per square mile
41
Median household income
$65,745+25.5% vs. 2015–2019, before inflation
Average household income
$87,150
Median home value
$178,200
Jobs located here
30,161
Daytime population
61,857Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Salina area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.

Or open the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.

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Electricians across Kansas

Every Kansas market ranked →

The highest-scoring small-town markets in Kansas for electricians, numbered among those based in Kansas, with the Salina area marked.

Top small-town markets in Kansas

Small-town markets in Kansas ranked for electricians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Emporia, KS4753.4$7.1M+0.4%#171 of 295
2Arkansas City-Winfield, KS4653.7$6.4M−0.4%#177 of 295
3Pittsburg, KS4353.2$7.3M+0.1%#194 of 295
4Hutchinson, KS3683.1$7.8M−0.6%#234 of 295
5McPherson, KS3564.9$5.4M−0.4%#242 of 295
6Salina, KS30124.8$5.2M−1.4%#269 of 295
7Garden City, KS30129.1$2.9M−2.1%#270 of 295
8Hays, KS2375.7$4.3M+0.4%#279 of 295
9Great Bend, KS898.7$2.8M−2.5%#295 of 295

Other business types in the Salina area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many electricians are in the Salina, KS area?

Map listings as of September 2026 show 12 electricians in the Salina area. None of them are chain locations. The listings count electricians. Official counts show 16 businesses with payroll classed as electrical contractors in 2023.

How much do households in the Salina, KS area spend on home repairs, maintenance and insurance?

About $62.5M a year, or $2,506 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 12 electricians on map listings, it comes to $5.2M per company. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade. It is estimated from the incomes of the 24,931 households in the Salina area and national spending patterns by income.

How does the Salina, KS area compare with the U.S. for electricians?

The Salina area has 4.8 electricians per 10,000 households, 92% above the U.S. rate of 2.5. Spending per company is $5.2M, 57% below the U.S. figure of $12M. At the U.S. ratio of electricians to household spending, the Salina area would have about 5, against 12 on map listings. There is one business with payroll in the industry for every 1,558 households, against one for every 1,550 across the U.S.

How fast is the Salina, KS area growing?

Population estimates put the Salina area at 59,121 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 24,931 households. Median household income in the Salina area is $65,745, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.5%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Salina area scores 30 for electricians (lower middle), #269 of 295 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Salina area. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for electricians · All 56 business types in the Salina area

Screening a site or an acquisition in the Salina area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Salina area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.