Groundwork

Metro area profile · Florida

Cape Coral-Fort Myers, FL metro area market data

How the Cape Coral-Fort Myers metro area compares with other metro areas for 56 business types: competitors, household spending, official counts and growth.

Population, 2025
875,607
+14.4% since 2020
Households
327,803
Median household income
$76,107
+31.6% vs. 2015–2019, before inflation
Median home value
$362,200
Jobs located here
293,056
Highest market score
97
Funeral homes, #4 of 377 scored metro areas

A site report maps the competitors on map listings around any address in the Cape Coral-Fort Myers metro area by name and distance, and the households and spending within reach. Or open the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Cape Coral-Fort Myers metro area has an estimated 875,607 people and 327,803 households. Population estimates put the population change in the Cape Coral-Fort Myers metro area from 2020 to 2025 at +14.4%, faster than the U.S. (+3.1%). Median household income in the Cape Coral-Fort Myers metro area is $76,107, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.6%, before inflation.

Relative to the U.S., household spending in the Cape Coral-Fort Myers metro area runs highest on vehicle insurance (an index of 114, where 100 is the U.S. average) and lowest on memberships, classes and admissions (77).

Of the business types scored in the Cape Coral-Fort Myers metro area, funeral homes (97), laundromats (86) and fast food and sandwich shops (84) have the highest Groundwork market scores. For funeral homes, that ranks #4 of 377 scored metro areas.

The Cape Coral-Fort Myers metro area is made up of one county, Lee County. Against the U.S., map listings per household run highest for home inspectors (3 times the U.S. rate) and lowest for laundromats (50% below the U.S. rate).

All 56 business types in the Cape Coral-Fort Myers metro area

Highest Groundwork market score first. Each score compares the Cape Coral-Fort Myers metro area with other metro areas for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.

Every business type in Cape Coral-Fort Myers, FL metro area, highest Groundwork market score first, with its rank among metro areas, listings, listings per 10,000 households, spending per listing and official establishments
Business typeScoreRank among metro areasListingsPer 10k householdsSpending per listingSpending per listing vs. U.S. (100)Official establishments
Funeral homes97#4 of 377381.2$1.9M27416
Laundromats86#6 of 364260.8$24.2M19312
Fast food and sandwich shops84#14 of 38734410.5$3.7M120472
Pizza78#19 of 3872276.9$5.6M109472
Child care and preschools78#26 of 3871434.4$1.1M108120
Gas stations77#25 of 3872618.0$3.3M138167
Coffee shops and cafes70#43 of 3873049.3$4.1M112146
Grocery and convenience stores69#65 of 38751215.6$3.9M115214
Grocery stores69#66 of 3871745.3$11.5M123132
Oil change and quick lube67#60 of 290200.6$13.5M9811
Bakeries and dessert shops67#63 of 3872918.9$4.3M105146
Convenience stores66#86 of 3872347.1$8.5M10882
Restaurants and cafes66#91 of 3873,350102.2$376K1011,317
Martial arts and dance studios64#70 of 3871213.7$2.1M10266
Dry cleaners62#76 of 272371.1$17M10826
Veterinarians61#110 of 3841273.9$2.4M8784
Gyms, studios and classes60#99 of 38741112.5$607K92142
Gyms60#105 of 3872246.8$1.1M8676
Pet businesses60#116 of 38737911.6$791K90190
Pet grooming and boarding59#131 of 3861384.2$2.2M8573
Yoga, Pilates and fitness studios58#105 of 347662.0$3.8M9376
Urgent care and walk-in clinics57#69 of 197160.5$23.2M9526
Dentists and orthodontists56#146 of 38737311.4$996K101261
Insurance agencies56#157 of 38755516.9$1.3M105371
Physical therapy54#164 of 3861574.8$2.4M98131
Pet stores50#193 of 382782.4$3.8M8533
Landscaping and lawn care48#201 of 3852337.1$2.1M72546
Clothing and shoe stores47#226 of 38756417.2$1.1M88322
Clothing, shoes and laundry47#228 of 38778323.9$803K91360
Doctors, dentists and clinics46#219 of 3872,70482.5$137K901,197
Sit-down restaurants45#232 of 3871,99861.0$631K95692
Primary care and pediatrics44#249 of 3872407.3$1.5M87608
Chiropractors43#242 of 3861955.9$1.9M80110
Tire shops41#259 of 3861524.6$1.8M7152
Barbershops41#275 of 3872026.2$1.5M7926
Collision repair and body shops39#271 of 381962.9$2.8M9195
Lawn, cleaning and pest control39#279 of 38747914.6$1M611,036
House cleaning39#279 of 3751354.1$3.7M57371
Electricians39#285 of 3831344.1$7.2M60318
Pest control37#265 of 3451113.4$4.4M43119
Nail salons37#327 of 3872648.1$1.1M6882
Auto repair and car care36#300 of 3871,22037.2$221K82522
Optometrists and eye care36#308 of 3861725.2$2.2M6961
Auto repair shops35#305 of 38774822.8$361K81363
Roofing and gutters35#308 of 3812838.6$3.4M40123
Property management34#321 of 3742256.9Index only40259
HVAC and plumbing34#323 of 38742513.0$2.3M48550
Home repair trades34#329 of 38784225.7$1.1M47991
Mortgage brokers and lenders34#329 of 3732146.5Index only60118
Spas and skin care33#353 of 38753816.4$556K6395
Hair salons32#358 of 38793928.6$319K74307
Home inspectors31#211 of 243581.8Index only3355
Salons, barbers and spas31#362 of 3871,98360.5$151K71515
Real estate31#369 of 3872,62780.1Index only441,730
Real estate agents and brokers31#370 of 3872,13065.0Index only431,134
Car washes and detailing29#343 of 3871494.5$1.8M7284

Household spending in the Cape Coral-Fort Myers metro area

What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).

Annual household spending in Cape Coral-Fort Myers, FL metro area by line, per household, and against the U.S.
Spending lineA year, all householdsPer householdIndex vs. U.S. (100)
Vehicle maintenance and repairs$270.1M$82486
Gasoline and other fuels$858.5M$2,619101
Food away from home$1.3B$3,84594
Groceries$2B$6,09296
Personal care products and services$299.2M$91391
Child care and other personal services$154.8M$47281
Memberships, classes and admissions$249.6M$76277
Medical and dental services$371.4M$1,13388
Pets$299.8M$914101
Clothing, shoes and related services$628.8M$1,91893
Vehicle insurance$733.5M$2,238114
Home repairs, maintenance and insurance$962.8M$2,93797
Lawn care, cleaning and other household services$493M$1,504106
Rent and homeowner costs$5B$15,34992

Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.

Population and households in the Cape Coral-Fort Myers metro area

Population, 2025 estimate
875,607+14.4% since 2020
Households
327,803
Median age
48.0
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
781 sq. mi.
People per square mile
1,047
Median household income
$76,107+31.6% vs. 2015–2019, before inflation
Average household income
$106,469
Median home value
$362,200
Jobs located here
293,056
Daytime population
793,827Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cape Coral-Fort Myers metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.

Or open the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Questions

How fast is the Cape Coral-Fort Myers, FL metro area growing?

Population estimates put the Cape Coral-Fort Myers metro area at 875,607 people in 2025, up 14.4% since 2020, faster than the U.S. (+3.1%). It has 327,803 households. Median household income rose 31.6% from the 2015–2019 survey, before inflation.

How much do households in the Cape Coral-Fort Myers, FL metro area spend?

Households in the Cape Coral-Fort Myers metro area spend about $5B a year on rent and homeowner costs, $2B on groceries and $1.3B on food away from home. Set against the U.S., households in the Cape Coral-Fort Myers metro area spend the most on vehicle insurance (an index of 114, where 100 is the U.S. average) and the least on memberships, classes and admissions (77).

Which business types have the highest market scores in the Cape Coral-Fort Myers, FL metro area?

The highest Groundwork market scores in the Cape Coral-Fort Myers metro area are for funeral homes (97), laundromats (86) and fast food and sandwich shops (84). The Cape Coral-Fort Myers metro area ranks #4 of 377 scored metro areas for funeral homes.

How does the Cape Coral-Fort Myers, FL metro area compare with the U.S.?

The median household income in the Cape Coral-Fort Myers metro area is $76,107 a year, 6% below the U.S. median of $80,734. The population rose 14.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $362,200, against $332,700 for the U.S. For its number of households, the Cape Coral-Fort Myers metro area has the most map listings, relative to the U.S., for home inspectors (3 times the U.S. rate) and the fewest for laundromats (50% below the U.S. rate).

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in the Cape Coral-Fort Myers metro area, each ranked against other metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cape Coral-Fort Myers metro area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

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Screening a site or an acquisition in the Cape Coral-Fort Myers metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.