Groundwork

Beauty and personal care · Metro area · Florida

Hair salons in the Cape Coral-Fort Myers, FL metro area

The hair salons in the Cape Coral-Fort Myers, FL metro area, the household spending behind them and how the market ranks against other metro areas.

Groundwork market score · out of 100

Score 32 out of 100: Lower middle

Ranked #358 of 387 scored metro areas
#20 of 22 scored metro areas based in Florida

Listings
939
139 chain locations (15%)
Official establishments
307
+7.7% since 2019
Household spending a year
$299.2M
On personal care products and services · $913 a household
Spending per listing
$319K
26% below the U.S.
Listings per 10k households
28.6
22% above the U.S.
Population, 2025
875,607
+14.4% since 2020

See the hair salons around any address in the Cape Coral-Fort Myers metro area

The site report maps the hair salons on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Cape Coral-Fort Myers metro area scores 32 (lower middle) on the Groundwork market score for hair salons, ranking #358 of 387 scored metro areas and #20 of 22 scored metro areas based in Florida. That puts it in the bottom quarter of metro areas.

Households in the Cape Coral-Fort Myers metro area spend about $299.2M a year on personal care products and services, or $913 per household, 9% below the U.S. average. That is about $319K of household spending for each salon on map listings, 26% below the U.S. figure of $430K. The spending figure covers all personal care products and services, not only hair salons.

There are 939 hair salons on map listings in the Cape Coral-Fort Myers metro area as of September 2026. Of those, 139 are chain locations, or 15%, against 14% across the U.S. Per 10,000 households, that is 28.6, 22% above the U.S. rate of 23.4.

The official count of businesses with payroll classed as beauty salons in the Cape Coral-Fort Myers metro area was 307 in 2023, up 7.7% from 2019. That is one for every 1,068 households, against one for every 1,535 across the U.S. Since fiscal 2022, 6 SBA-backed loans worth $1.1M have gone to businesses classed as beauty salons in the Cape Coral-Fort Myers metro area. Population estimates put the population change in the Cape Coral-Fort Myers metro area from 2020 to 2025 at +14.4%, faster than the U.S. (+3.1%).

How the Cape Coral-Fort Myers metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the hair salons counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Hair salons in Cape Coral-Fort Myers, FL metro area compared with Florida and the U.S.
MeasureCape Coral-Fort Myers metro areaFloridaU.S.
Listings per 10k households28.627.323.4
Spending per listing$319K$333K$430K
Households per official establishment1,0681,1621,535
Official establishment growth, 2019–2023+7.7%+15.0%+6.0%
Population growth, 2020–2025+14.4%+8.7%+3.1%
Spending per household on personal care products and services$913$911$1,005
Median household income$76,107$74,568$80,734
Groundwork market score3227

Official counts and lending

Businesses

Official establishments, 2019 to 2023
307+7.7% over the period
Employees, 2023
1,184
Annual payroll, 2023
$40.4M
One-person businesses, 2023
1,973Businesses with no payroll
Map listings, September 2026
939139 chain locations
Listings at the U.S. rate for this spending
695The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
6
Amount
$1.1M

SBA-backed loans to businesses classed as beauty salons in the Cape Coral-Fort Myers metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Cape Coral-Fort Myers metro area

Population, 2025 estimate
875,607+14.4% since 2020
Households
327,803
Median age
48.0
Homes lived in by their owners
74%
Vehicles per household
1.7
Land area
781 sq. mi.
People per square mile
1,047
Median household income
$76,107+31.6% vs. 2015–2019, before inflation
Average household income
$106,469
Median home value
$362,200
Jobs located here
293,056
Daytime population
793,827Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Cape Coral-Fort Myers metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the hair salons on map listings by name and distance.

Or open the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Hair salons across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for hair salons, numbered among those based in Florida, with the Cape Coral-Fort Myers metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for hair salons by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL84669.4$953K+21.1%#2 of 387
2Lakeland-Winter Haven, FL6153318.4$456K+19.8%#94 of 387
3Gainesville, FL4529620.8$403K+5.4%#234 of 387
4Ocala, FL4533620.4$392K+17.3%#237 of 387
5Punta Gorda, FL4520622.8$379K+15.5%#239 of 387
6Pensacola-Ferry Pass-Brent, FL4349424.5$368K+6.5%#257 of 387
7Sebring, FL4310923.3$327K+9.7%#261 of 387
8Panama City-Panama City Beach, FL4323827.0$325K+15.7%#262 of 387
9North Port-Bradenton-Sarasota, FL4295824.6$386K+13.2%#269 of 387
10Deltona-Daytona Beach-Ormond Beach, FL4167522.9$380K+11.2%#285 of 387
20Cape Coral-Fort Myers, FL3293928.6$319K+14.4%#358 of 387

Other business types in the Cape Coral-Fort Myers metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many hair salons are in the Cape Coral-Fort Myers, FL metro area?

As of September 2026, map listings count 939 hair salons in the Cape Coral-Fort Myers metro area. 139 of them (15%) are chain locations. The listings count hair and beauty salons. Official counts show 307 businesses with payroll classed as beauty salons in 2023, up 7.7% from 2019. Official counts also show 1,973 one-person businesses without payroll.

How much do households in the Cape Coral-Fort Myers, FL metro area spend on personal care products and services?

About $299.2M a year, or $913 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 939 hair salons on map listings, it comes to $319K per salon. That spending covers all personal care products and services, which hair salons share with other businesses in the trade. It is estimated from the incomes of the 327,803 households in the Cape Coral-Fort Myers metro area and national spending patterns by income.

How does the Cape Coral-Fort Myers, FL metro area compare with the U.S. for hair salons?

The Cape Coral-Fort Myers metro area has 28.6 hair salons per 10,000 households, 22% above the U.S. rate of 23.4. Spending per salon is $319K, 26% below the U.S. figure of $430K. At the U.S. ratio of hair salons to household spending, the Cape Coral-Fort Myers metro area would have about 695, against 939 on map listings. There is one business with payroll in the industry for every 1,068 households, against one for every 1,535 across the U.S. The official count rose 7.7% from 2019 to 2023, against +6.0% for the U.S.

How fast is the Cape Coral-Fort Myers, FL metro area growing?

Population estimates put the Cape Coral-Fort Myers metro area at 875,607 people in 2025, up 14.4% since 2020, faster than the U.S. (+3.1%). It has 327,803 households. Median household income in the Cape Coral-Fort Myers metro area is $76,107, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Cape Coral-Fort Myers metro area scores 32 for hair salons (lower middle), #358 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Cape Coral-Fort Myers metro area. It maps the hair salons on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for hair salons · All 56 business types in the Cape Coral-Fort Myers metro area

Screening a site or an acquisition in the Cape Coral-Fort Myers metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Cape Coral-Fort Myers metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.