County profile · Florida
Lee County, FL market data
Population, household spending and competition for 56 business types in Lee County, each scored against other counties.
- Population, 2025
- 875,607
- +14.4% since 2020
- Households
- 327,803
- Median household income
- $76,107
- +31.6% vs. 2015–2019, before inflation
- Median home value
- $362,200
- Jobs located here
- 293,056
- Highest market score
- 97
- Funeral homes, #4 of 1,472 scored counties
A site report maps the competitors on map listings around any address in Lee County by name and distance, and the households and spending within reach. Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 875,607 people live in Lee County, in 327,803 households. Between 2020 and 2025, the population of Lee County grew 14.4%, faster than the U.S. (+3.1%). The median household income in Lee County is $76,107 a year, 6% below the U.S. median of $80,734. That rose 31.6% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Lee County spend the most on vehicle insurance (an index of 114, where 100 is the U.S. average) and the least on memberships, classes and admissions (77).
The highest Groundwork market scores in Lee County are for funeral homes (97), laundromats (85) and fast food and sandwich shops (80). Lee County ranks #4 of 1,472 scored counties for funeral homes.
Lee County is part of the Cape Coral-Fort Myers metro area. For its number of households, Lee County has the most map listings, relative to the U.S., for home inspectors (3 times the U.S. rate) and the fewest for laundromats (50% below the U.S. rate).
All 56 business types in Lee County
Highest Groundwork market score first. Each score compares Lee County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Funeral homes | 97 | #4 of 1,472 | 38 | 1.2 | $1.9M | 274 | 16 |
| Laundromats | 85 | #32 of 785 | 26 | 0.8 | $24.2M | 193 | 12 |
| Fast food and sandwich shops | 80 | #134 of 2,222 | 344 | 10.5 | $3.7M | 120 | 472 |
| Child care and preschools | 79 | #105 of 1,611 | 143 | 4.4 | $1.1M | 108 | 120 |
| Pizza | 78 | #124 of 2,090 | 227 | 6.9 | $5.6M | 109 | 472 |
| Gas stations | 78 | #190 of 2,358 | 261 | 8.0 | $3.3M | 138 | 167 |
| Convenience stores | 77 | #254 of 2,261 | 234 | 7.1 | $8.5M | 108 | 82 |
| Grocery and convenience stores | 75 | #296 of 2,402 | 512 | 15.6 | $3.9M | 115 | 214 |
| Grocery stores | 75 | #298 of 2,070 | 174 | 5.3 | $11.5M | 123 | 132 |
| Veterinarians | 71 | #271 of 1,485 | 127 | 3.9 | $2.4M | 87 | 84 |
| Coffee shops and cafes | 69 | #342 of 2,063 | 304 | 9.3 | $4.1M | 112 | 146 |
| Pet grooming and boarding | 68 | #285 of 1,461 | 138 | 4.2 | $2.2M | 85 | 73 |
| Pet businesses | 68 | #365 of 2,200 | 379 | 11.6 | $791K | 90 | 190 |
| Oil change and quick lube | 67 | #96 of 479 | 20 | 0.6 | $13.5M | 98 | 11 |
| Bakeries and dessert shops | 67 | #349 of 1,889 | 291 | 8.9 | $4.3M | 105 | 146 |
| Martial arts and dance studios | 66 | #246 of 1,334 | 121 | 3.7 | $2.1M | 102 | 66 |
| Dry cleaners | 65 | #108 of 507 | 37 | 1.1 | $17M | 108 | 26 |
| Gyms | 63 | #438 of 1,792 | 224 | 6.8 | $1.1M | 86 | 76 |
| Restaurants and cafes | 62 | #696 of 2,405 | 3,350 | 102.2 | $376K | 101 | 1,317 |
| Yoga, Pilates and fitness studios | 61 | #200 of 777 | 66 | 2.0 | $3.8M | 93 | 76 |
| Pet stores | 59 | #338 of 974 | 78 | 2.4 | $3.8M | 85 | 33 |
| Urgent care and walk-in clinics | 58 | #117 of 325 | 16 | 0.5 | $23.2M | 95 | 26 |
| Gyms, studios and classes | 57 | #744 of 2,088 | 411 | 12.5 | $607K | 92 | 142 |
| Physical therapy | 55 | #586 of 1,422 | 157 | 4.8 | $2.4M | 98 | 131 |
| Landscaping and lawn care | 53 | #644 of 1,493 | 233 | 7.1 | $2.1M | 72 | 546 |
| Insurance agencies | 52 | #1,054 of 2,272 | 555 | 16.9 | $1.3M | 105 | 371 |
| Collision repair and body shops | 50 | #659 of 1,327 | 96 | 2.9 | $2.8M | 91 | 95 |
| Sit-down restaurants | 50 | #1,190 of 2,405 | 1,998 | 61.0 | $631K | 95 | 692 |
| Tire shops | 49 | #814 of 1,530 | 152 | 4.6 | $1.8M | 71 | 52 |
| Dentists and orthodontists | 49 | #989 of 1,886 | 373 | 11.4 | $996K | 101 | 261 |
| Clothing and shoe stores | 49 | #1,107 of 2,087 | 564 | 17.2 | $1.1M | 88 | 322 |
| Barbershops | 48 | #760 of 1,356 | 202 | 6.2 | $1.5M | 79 | 26 |
| Chiropractors | 48 | #818 of 1,490 | 195 | 5.9 | $1.9M | 80 | 110 |
| Clothing, shoes and laundry | 48 | #1,216 of 2,210 | 783 | 23.9 | $803K | 91 | 360 |
| Electricians | 46 | #693 of 1,160 | 134 | 4.1 | $7.2M | 60 | 318 |
| Primary care and pediatrics | 46 | #979 of 1,656 | 240 | 7.3 | $1.5M | 87 | 608 |
| Optometrists and eye care | 45 | #808 of 1,302 | 172 | 5.2 | $2.2M | 69 | 61 |
| Nail salons | 42 | #914 of 1,328 | 264 | 8.1 | $1.1M | 68 | 82 |
| Lawn, cleaning and pest control | 41 | #1,242 of 1,771 | 479 | 14.6 | $1M | 61 | 1,036 |
| Auto repair shops | 41 | #1,619 of 2,378 | 748 | 22.8 | $361K | 81 | 363 |
| Auto repair and car care | 41 | #1,623 of 2,401 | 1,220 | 37.2 | $221K | 82 | 522 |
| House cleaning | 39 | #629 of 847 | 135 | 4.1 | $3.7M | 57 | 371 |
| Doctors, dentists and clinics | 39 | #1,726 of 2,394 | 2,704 | 82.5 | $137K | 90 | 1,197 |
| Spas and skin care | 38 | #1,342 of 1,769 | 538 | 16.4 | $556K | 63 | 95 |
| Pest control | 37 | #531 of 699 | 111 | 3.4 | $4.4M | 43 | 119 |
| Roofing and gutters | 37 | #885 of 1,177 | 283 | 8.6 | $3.4M | 40 | 123 |
| Hair salons | 37 | #1,803 of 2,339 | 939 | 28.6 | $319K | 74 | 307 |
| HVAC and plumbing | 36 | #1,354 of 1,707 | 425 | 13.0 | $2.3M | 48 | 550 |
| Home repair trades | 36 | #1,690 of 2,057 | 842 | 25.7 | $1.1M | 47 | 991 |
| Mortgage brokers and lenders | 35 | #714 of 887 | 214 | 6.5 | Index only | 60 | 118 |
| Car washes and detailing | 35 | #1,099 of 1,451 | 149 | 4.5 | $1.8M | 72 | 84 |
| Property management | 34 | #729 of 910 | 225 | 6.9 | Index only | 40 | 259 |
| Real estate | 34 | #1,957 of 2,229 | 2,627 | 80.1 | Index only | 44 | 1,730 |
| Salons, barbers and spas | 34 | #2,015 of 2,385 | 1,983 | 60.5 | $151K | 71 | 515 |
| Real estate agents and brokers | 33 | #1,954 of 2,176 | 2,130 | 65.0 | Index only | 43 | 1,134 |
| Home inspectors | 28 | #375 of 415 | 58 | 1.8 | Index only | 33 | 55 |
Household spending in Lee County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $270.1M | $824 | 86 |
| Gasoline and other fuels | $858.5M | $2,619 | 101 |
| Food away from home | $1.3B | $3,845 | 94 |
| Groceries | $2B | $6,092 | 96 |
| Personal care products and services | $299.2M | $913 | 91 |
| Child care and other personal services | $154.8M | $472 | 81 |
| Memberships, classes and admissions | $249.6M | $762 | 77 |
| Medical and dental services | $371.4M | $1,133 | 88 |
| Pets | $299.8M | $914 | 101 |
| Clothing, shoes and related services | $628.8M | $1,918 | 93 |
| Vehicle insurance | $733.5M | $2,238 | 114 |
| Home repairs, maintenance and insurance | $962.8M | $2,937 | 97 |
| Lawn care, cleaning and other household services | $493M | $1,504 | 106 |
| Rent and homeowner costs | $5B | $15,349 | 92 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Lee County
- Population, 2025 estimate
- 875,607+14.4% since 2020
- Households
- 327,803
- Median age
- 48.0
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.7
- Land area
- 781 sq. mi.
- People per square mile
- 1,047
- Median household income
- $76,107+31.6% vs. 2015–2019, before inflation
- Average household income
- $106,469
- Median home value
- $362,200
- Jobs located here
- 293,056
- Daytime population
- 793,827Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Lee County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
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Questions
How fast is Lee County, FL growing?
Population estimates put Lee County at 875,607 people in 2025, up 14.4% since 2020, faster than the U.S. (+3.1%). It has 327,803 households. Against the 2015–2019 survey, median household income rose 31.6%, before inflation.
How much do households in Lee County, FL spend?
Households in Lee County spend about $5B a year on rent and homeowner costs, $2B on groceries and $1.3B on food away from home. Relative to the U.S., household spending in Lee County runs highest on vehicle insurance (an index of 114, where 100 is the U.S. average) and lowest on memberships, classes and admissions (77).
Which business types have the highest market scores in Lee County, FL?
Of the business types scored in Lee County, funeral homes (97), laundromats (85) and fast food and sandwich shops (80) have the highest Groundwork market scores. For funeral homes, that ranks #4 of 1,472 scored counties.
How does Lee County, FL compare with the U.S.?
Median household income in Lee County is $76,107, 6% below the U.S. median of $80,734. The population rose 14.4% from 2020 to 2025, against +3.1% for the U.S. The median home value is $362,200, against $332,700 for the U.S. Against the U.S., map listings per household run highest for home inspectors (3 times the U.S. rate) and lowest for laundromats (50% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. All 56 business types have a score in Lee County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Lee County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Lee County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Lee County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.