Groundwork

Auto · County · South Dakota

Collision repair and body shops in Pennington County, SD

How Pennington County, SD compares with other counties and the U.S. for collision repair and body shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #860 of 1,327 scored counties
#5 of 12 scored counties in South Dakota

Listings
25
3 chain locations (12%)
Official establishments
38
+18.8% since 2019
Household spending a year
$53.7M
On vehicle maintenance and repairs · $1,158 a household
Spending per listing
$2.1M
30% below the U.S.
Listings per 10k households
5.4
74% above the U.S.
Population, 2025
116,792
+6.6% since 2020

See the collision repair and body shops around any address in Pennington County

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pennington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Pennington County spend about $53.7M a year on vehicle maintenance and repairs, or $1,158 per household, 21% above the U.S. average. Spread across 25 collision repair and body shops, that is $2.1M per shop, 30% below the U.S. figure of $3.1M. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops.

Pennington County has 25 collision repair and body shops on map listings as of September 2026. Of those, 3 are chain locations, or 12%, against 14% across the U.S. That is 5.4 per 10,000 households, 74% above the U.S. rate of 3.1.

In 2023, official counts showed 38 businesses with payroll in Pennington County classed as automotive body, paint and interior repair, up 18.8% from 2019. That is one for every 1,220 households, against one for every 3,689 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $442K has gone to businesses classed as automotive body, paint and interior repair in Pennington County.

Between 2020 and 2025, the population of Pennington County grew 6.6%, faster than the U.S. (+3.1%). For collision repair and body shops, Pennington County has a Groundwork market score of 42 (lower middle): #860 of 1,327 scored counties and #5 of 12 scored counties in South Dakota.

How Pennington County compares

The same measures for South Dakota and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Pennington County, SD compared with South Dakota and the U.S.
MeasurePennington CountySouth DakotaU.S.
Listings per 10k households5.44.63.1
Spending per listing$2.1M$2.6M$3.1M
Households per official establishment1,2201,7493,689
Official establishment growth, 2019–2023+18.8%+3.0%−0.8%
Population growth, 2020–2025+6.6%+5.3%+3.1%
Spending per household on vehicle maintenance and repairs$1,158$1,189$958
Median household income$74,517$75,081$80,734
Groundwork market score4241

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32 → 38+18.8% over the period
Employees, 2023
179
Annual payroll, 2023
$10.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
253 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$442K

SBA-backed loans to businesses classed as automotive body, paint and interior repair in Pennington County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pennington County

Population, 2025 estimate
116,792+6.6% since 2020
Households
46,370
Median age
41.0
Homes lived in by their owners
69%
Vehicles per household
2.0
Land area
2,777 sq. mi.
People per square mile
41
Median household income
$74,517+30.6% vs. 2015–2019, before inflation
Average household income
$99,289
Median home value
$302,200
Jobs located here
59,416
Daytime population
120,445Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pennington County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of Pennington County. Signed out, you see a blurred preview; on an account, each report is one action.

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Collision repair and body shops across South Dakota

Every South Dakota market ranked →

The highest-scoring counties in South Dakota for collision repair and body shops, numbered among those based in South Dakota, with Pennington County marked.

Top counties in South Dakota

Counties in South Dakota ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Minnehaha County, SD64273.2$3.4M+7.6%#347 of 1,327
2Lincoln County, SD64124.3$2.9M+17.5%#355 of 1,327
3Brookings County, SD5264.3$2.7M+9.6%#624 of 1,327
4Meade County, SD4665.0$2.6M+2.7%#761 of 1,327
5Pennington County, SD42255.4$2.1M+6.6%#860 of 1,327
6Lawrence County, SD4275.8$2M+14.0%#861 of 1,327
7Beadle County, SD3168.0$1.5M+2.4%#1,092 of 1,327
8Hughes County, SD2756.9$1.6M−0.9%#1,162 of 1,327
9Yankton County, SD2788.3$1.4M+1.5%#1,165 of 1,327
10Clay County, SD2659.0$1.2M+0.2%#1,179 of 1,327

Other business types in Pennington County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in Pennington County, SD?

Map listings as of September 2026 show 25 collision repair and body shops in Pennington County. 3 of them (12%) are chain locations. The listings count collision repair and auto body shops. Official counts show 38 businesses with payroll classed as automotive body, paint and interior repair in 2023, up 18.8% from 2019.

How much do households in Pennington County, SD spend on vehicle maintenance and repairs?

About $53.7M a year, or $1,158 per household. That is 21% above the U.S. average (an index of 121, where 100 is the U.S. average). Spread across the 25 collision repair and body shops on map listings, it comes to $2.1M per shop. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade. It is estimated from the incomes of the 46,370 households in Pennington County and national spending patterns by income.

How does Pennington County, SD compare with the U.S. for collision repair and body shops?

Pennington County has 5.4 collision repair and body shops per 10,000 households, 74% above the U.S. rate of 3.1. Spending per shop is $2.1M, 30% below the U.S. figure of $3.1M. At the U.S. ratio of collision repair and body shops to household spending, Pennington County would have about 17, against 25 on map listings. There is one business with payroll in the industry for every 1,220 households, against one for every 3,689 across the U.S. The official count rose 18.8% from 2019 to 2023, against −0.8% for the U.S.

How fast is Pennington County, SD growing?

Population estimates put Pennington County at 116,792 people in 2025, up 6.6% since 2020, faster than the U.S. (+3.1%). It has 46,370 households. Median household income in Pennington County is $74,517, 8% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 30.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pennington County scores 42 for collision repair and body shops (lower middle), #860 of 1,327 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pennington County. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in Pennington County

Screening a site or an acquisition in Pennington County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pennington County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.