Groundwork

Market rankings · Montana

Clothing and shoe stores in Montana

Markets across Montana ranked by the Groundwork market score for clothing and shoe stores, with competitor counts and household spending for each.

Listings
667
215 chain locations (32%)
Official establishments
305
−4.4% since 2019
Household spending a year
$789.5M
On clothing, shoes and related services
Listings per 10k households
14.5
10% below the U.S.
Spending per listing
$1.2M
7% below the U.S.
Rank among states
#32 of 51
Market score 46 · Lower middle

A site report maps the clothing and shoe stores on map listings around any address in Montana by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 667 clothing and shoe stores in Montana. Chain locations make up 32% of them, against 44% across the U.S. That comes to 14.5 for every 10,000 households, 10% below the U.S. rate of 16.2.

Households in Montana spend about $789.5M a year on clothing, shoes and related services, or $1,721 per household, 16% below the U.S. average. That is about $1.2M of household spending for each store on map listings, 7% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.

The official count of businesses with payroll classed as clothing and shoe stores in Montana was 305 in 2023, down 4.4% from 2019. That is one for every 1,504 households, against one for every 1,273 across the U.S. Across the U.S., the count fell 12.2% over the same years. Since fiscal 2022, 13 SBA-backed loans worth $4.8M have gone to businesses classed as clothing and shoe stores in Montana.

Among the 50 states and DC, Montana ranks #32 for clothing and shoe stores, with a Groundwork market score of 46 (lower middle). Of the 5 scored metro areas in or partly in Montana, the Helena metro area scores highest (80). Of the 2 scored small-town markets in or partly in Montana, the Kalispell area scores highest (47).

Every market in Montana for clothing and shoe stores

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Numbered by Groundwork market score among the markets based in Montana, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Montana, ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Helena, MT80389.7$1.9M+7.7%#20 of 387
2Billings, MT4311714.9$1.2M+4.8%#241 of 387
3Great Falls, MT424412.4$1.3M+0.7%#249 of 387
4Bozeman, MT4110520.5$965K+7.7%#265 of 387
5Missoula, MT388916.2$1.1M+4.7%#279 of 387

Small-town markets

Small-town markets reaching Montana, ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kalispell, MT478018.1$964K+10.1%#302 of 536
2Butte-Silver Bow, MT333321.4$715K+2.6%#420 of 536

Counties

Counties in Montana, ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Ravalli County, MT67189.6$1.7M+9.4%#474 of 2,087
2Lincoln County, MT6655.5$2.6M+13.1%#479 of 2,087
3Lewis and Clark County, MT663410.9$1.6M+5.8%#504 of 2,087
4Lake County, MT60129.5$1.7M+6.9%#679 of 2,087
5Gallatin County, MT4410520.5$965K+7.7%#1,279 of 2,087
6Yellowstone County, MT4310715.3$1.2M+4.5%#1,295 of 2,087
7Park County, MT422023.9$725K+5.7%#1,348 of 2,087
8Flathead County, MT418018.1$964K+10.1%#1,377 of 2,087
9Fergus County, MT40611.3$1.4M+3.1%#1,392 of 2,087
10Cascade County, MT394412.4$1.3M+0.7%#1,426 of 2,087
11Missoula County, MT398916.9$1M+4.4%#1,442 of 2,087
12Carbon County, MT38919.3$930K+9.1%#1,481 of 2,087
13Silver Bow County, MT303321.4$715K+2.6%#1,728 of 2,087
14Custer County, MT29815.9$1M+1.5%#1,746 of 2,087
15Richland County, MT28818.1$995K−1.3%#1,770 of 2,087
16Glacier County, MT22614.0$1M−2.0%#1,902 of 2,087
17Hill County, MT91625.8$583K−0.5%#2,073 of 2,087
Sanders County, MTNot scored23.7$4.1M+12.9%
Big Horn County, MTNot scored410.5$1.4M−2.5%
Jefferson County, MTNot scored24.0$5M+9.8%
Roosevelt County, MTNot scored13.2$4.6M−5.2%
Beaverhead County, MTNot scored614.3$1.1M+7.1%
Deer Lodge County, MTNot scored48.9$1.7M+3.0%
Madison County, MTNot scored616.0$1.1M+15.8%
Stillwater County, MTNot scored12.6$7.2M+5.0%
Show all 56 counties
Counties in Montana, ranked for clothing and shoe stores by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Dawson County, MTNot scored38.3$2M−2.6%
Rosebud County, MTNot scored39.8$1.6M−0.7%
Broadwater County, MTNot scored27.1$2.5M+23.8%
Valley County, MTNot scored516.9$944K−2.4%
Powell County, MTNot scored14.1$3.8M+3.1%
Blaine County, MTNot scored28.8$1.8M−2.1%
Teton County, MTNot scored14.1$3.9M+3.9%
Pondera County, MTNot scored14.4$3.4M+3.2%
Chouteau County, MTNot scored29.3$1.7M−0.8%
Musselshell County, MTNot scored14.7$3.3M+17.6%
Toole County, MTNot scored210.8$1.5M+4.9%
Mineral County, MTNot scored00.0n/a+13.5%
Phillips County, MTNot scored15.7$2.7M−0.1%
Sweet Grass County, MTNot scored212.9$1.3M+2.4%
Sheridan County, MTNot scored00.0n/a−2.9%
Granite County, MTNot scored213.2$1.2M+10.6%
Fallon County, MTNot scored217.0$1.1M−2.3%
Judith Basin County, MTNot scored110.9$1.6M+6.8%
Wheatland County, MTNot scored00.0n/a+1.2%
Meagher County, MTNot scored221.6$756K+11.2%
Liberty County, MTNot scored113.8$1.1M+0.1%
Powder River County, MTNot scored228.2$592K+5.1%
McCone County, MTNot scored112.5$1.3M−0.6%
Daniels County, MTNot scored113.6$1.1M−2.3%
Carter County, MTNot scored233.3$431K−1.6%
Prairie County, MTNot scored00.0n/a+1.7%
Wibaux County, MTNot scored121.7$770K−5.4%
Garfield County, MTNot scored00.0n/a−1.9%
Golden Valley County, MTNot scored00.0n/a+2.7%
Treasure County, MTNot scored00.0n/a−4.0%
Petroleum County, MTNot scored00.0n/a+9.2%

Markets with fewer than 5 clothing and shoe stores on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many clothing and shoe stores are in Montana?

Montana has 667 clothing and shoe stores on map listings as of September 2026. 215 of them (32%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 305 businesses with payroll classed as clothing and shoe stores in 2023, down 4.4% from 2019. Official counts also show 673 one-person businesses without payroll.

How much do households in Montana spend on clothing, shoes and related services?

About $789.5M a year, or $1,721 per household. That is 16% below the U.S. average (an index of 84, where 100 is the U.S. average). Spread across the 667 clothing and shoe stores on map listings, it comes to $1.2M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 458,859 households in Montana and national spending patterns by income.

How does Montana compare with the U.S. for clothing and shoe stores?

Montana has 14.5 clothing and shoe stores per 10,000 households, 10% below the U.S. rate of 16.2. Spending per store is $1.2M, 7% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Montana would have about 621, against 667 on map listings. There is one business with payroll in the industry for every 1,504 households, against one for every 1,273 across the U.S. The official count fell 4.4% from 2019 to 2023, against −12.2% for the U.S.

Which market in Montana has the highest market score for clothing and shoe stores?

Among 5 scored metro areas in or partly in Montana, the Helena metro area scores highest, at 80 (high). Among 2 scored small-town markets in or partly in Montana, the Kalispell area scores highest, at 47 (lower middle). Among 17 scored counties in Montana, Ravalli County scores highest, at 67 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Montana scores 46 for clothing and shoe stores (lower middle), #32 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Montana. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Clothing and shoe stores in other states

All 51 states

Top markets for clothing and shoe stores across the U.S. · All business types in Montana

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.