Groundwork

Child care · County · Michigan

Child care centers and preschools in Newaygo County, MI

The child care centers and preschools in Newaygo County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 37 out of 100: Lower middle

Ranked #1,160 of 1,611 scored counties
#31 of 51 scored counties in Michigan

Listings
8
0 chain locations (0%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$6.4M
On child care and other personal services · $324 a household
Spending per listing
$796K
21% below the U.S.
Listings per 10k households
4.1
29% below the U.S.
Population, 2025
51,622
+3.1% since 2020

See the child care centers and preschools around any address in Newaygo County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on child care and other personal services in Newaygo County comes to about $6.4M a year: $324 per household, 44% below the U.S. average. That works out to $796K per center, 21% below the U.S. figure of $1M.

There are 8 child care centers and preschools on map listings in Newaygo County as of September 2026. None of them are chain locations, against 12% across the U.S. Per 10,000 households, that is 4.1, 29% below the U.S. rate of 5.8.

The official count of businesses with payroll classed as child care services in Newaygo County was 14 in 2023. That is one for every 1,404 households, against one for every 1,573 across the U.S. Official counts also show 50 one-person businesses without payroll.

Between 2020 and 2025, the population of Newaygo County grew 3.1%, in step with the U.S. (+3.1%). The Groundwork market score for child care centers and preschools in Newaygo County is 37 (lower middle), #1,160 of 1,611 scored counties and #31 of 51 scored counties in Michigan.

How Newaygo County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Newaygo County, MI compared with Michigan and the U.S.
MeasureNewaygo CountyMichiganU.S.
Listings per 10k households4.14.75.8
Spending per listing$796K$888K$1M
Households per official establishment1,4041,9501,573
Official establishment growth, 2019–2023n/a+14.5%+5.7%
Population growth, 2020–2025+3.1%+0.6%+3.1%
Spending per household on child care and other personal services$324$416$581
Median household income$63,304$72,875$80,734
Groundwork market score3748

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 14
Employees, 2023
149
Annual payroll, 2023
$3M
One-person businesses, 2023
50Businesses with no payroll
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
6The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in Newaygo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newaygo County

Population, 2025 estimate
51,622+3.1% since 2020
Households
19,651
Median age
42.9
Homes lived in by their owners
87%
Vehicles per household
2.0
Land area
839 sq. mi.
People per square mile
61
Median household income
$63,304+25.8% vs. 2015–2019, before inflation
Average household income
$79,003
Median home value
$186,700
Jobs located here
10,466
Daytime population
41,120Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newaygo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for child care centers and preschools, numbered among those based in Michigan, with Newaygo County marked.

Top counties in Michigan

Counties in Michigan ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barry County, MI7252.0$2M+2.2%#208 of 1,611
2Ottawa County, MI72534.8$1M+3.9%#222 of 1,611
3Cass County, MI7062.8$1.4M+0.2%#253 of 1,611
4Allegan County, MI68173.7$1.1M+2.1%#312 of 1,611
5Macomb County, MI671273.5$1.2M+0.7%#334 of 1,611
6St. Clair County, MI66202.9$1.3M+0.1%#355 of 1,611
7Livingston County, MI64425.5$1M+1.7%#426 of 1,611
8Oakland County, MI632885.4$1M+1.2%#454 of 1,611
9Ionia County, MI5752.1$1.7M−0.5%#618 of 1,611
10Kent County, MI571355.3$862K+2.5%#637 of 1,611
31Newaygo County, MI3784.1$796K+3.1%#1,160 of 1,611

Other business types in Newaygo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Newaygo County, MI?

As of September 2026, map listings count 8 child care centers and preschools in Newaygo County. None of them are chain locations. The listings count day care centers and preschools. Official counts show 14 businesses with payroll classed as child care services in 2023. Another 50 one-person businesses have no payroll, by official counts.

How much do households in Newaygo County, MI spend on child care and other personal services?

About $6.4M a year, or $324 per household. That is 44% below the U.S. average (an index of 56, where 100 is the U.S. average). Spread across the 8 child care centers and preschools on map listings, it comes to $796K per center. It is estimated from the incomes of the 19,651 households in Newaygo County and national spending patterns by income.

How does Newaygo County, MI compare with the U.S. for child care centers and preschools?

Newaygo County has 4.1 child care centers and preschools per 10,000 households, 29% below the U.S. rate of 5.8. Spending per center is $796K, 21% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Newaygo County would have about 6, against 8 on map listings. There is one business with payroll in the industry for every 1,404 households, against one for every 1,573 across the U.S.

How fast is Newaygo County, MI growing?

Population estimates put Newaygo County at 51,622 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 19,651 households. Median household income in Newaygo County is $63,304, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newaygo County scores 37 for child care centers and preschools (lower middle), #1,160 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newaygo County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Newaygo County

Screening a site or an acquisition in Newaygo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.