Groundwork

Health care · County · Michigan

Chiropractors in Newaygo County, MI

How Newaygo County, MI compares with other counties and the U.S. for chiropractors: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 78 out of 100: High

Ranked #78 of 1,490 scored counties
#2 of 60 scored counties in Michigan

Listings
5
0 chain locations (0%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$25.1M
On medical and dental services · $1,280 a household
Spending per listing
$5M
2.1 times the U.S.
Listings per 10k households
2.5
54% below the U.S.
Population, 2025
51,622
+3.1% since 2020

See the chiropractors around any address in Newaygo County

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For chiropractors, Newaygo County has a Groundwork market score of 78 (high): #78 of 1,490 scored counties and #2 of 60 scored counties in Michigan. That puts it in the top 10% of counties for chiropractors.

As of September 2026, map listings count 5 chiropractors in Newaygo County. None of them are chain locations, against 8% across the U.S. Per 10,000 households, that is 2.5, 54% below the U.S. rate of 5.4.

Household spending on medical and dental services in Newaygo County comes to about $25.1M a year: $1,280 per household, in line with the U.S. average. That is about $5M of household spending for each practice on map listings, 2.1 times the U.S. figure of $2.4M. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade.

Official counts show 4 businesses with payroll classed as offices of chiropractors in Newaygo County in 2023. That is one for every 4,913 households, against one for every 3,237 across the U.S. Population estimates show Newaygo County grew 3.1% from 2020 to 2025, in step with the U.S. (+3.1%).

How Newaygo County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Newaygo County, MI compared with Michigan and the U.S.
MeasureNewaygo CountyMichiganU.S.
Listings per 10k households2.55.65.4
Spending per listing$5M$2.5M$2.4M
Households per official establishment4,9133,0633,237
Official establishment growth, 2019–2023n/a+1.7%+0.8%
Population growth, 2020–2025+3.1%+0.6%+3.1%
Spending per household on medical and dental services$1,280$1,412$1,288
Median household income$63,304$72,875$80,734
Groundwork market score7851

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
18
Annual payroll, 2023
$650K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
11The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in Newaygo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newaygo County

Population, 2025 estimate
51,622+3.1% since 2020
Households
19,651
Median age
42.9
Homes lived in by their owners
87%
Vehicles per household
2.0
Land area
839 sq. mi.
People per square mile
61
Median household income
$63,304+25.8% vs. 2015–2019, before inflation
Average household income
$79,003
Median home value
$186,700
Jobs located here
10,466
Daytime population
41,120Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newaygo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Chiropractors across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for chiropractors, numbered among those based in Michigan, with Newaygo County marked.

Top counties in Michigan

Counties in Michigan ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI81103.2$4.8M+1.6%#49 of 1,490
2Newaygo County, MI7852.5$5M+3.1%#78 of 1,490
3Cass County, MI7773.3$4.2M+0.2%#96 of 1,490
4Antrim County, MI7754.5$3.1M+5.3%#108 of 1,490
5Barry County, MI7672.9$4.9M+2.2%#110 of 1,490
6Allegan County, MI72214.6$3.2M+2.1%#192 of 1,490
7Wayne County, MI712123.0$4.4M−1.1%#202 of 1,490
8St. Joseph County, MI67104.2$3.1M+0.1%#283 of 1,490
9Shiawassee County, MI65103.6$3.7M−0.4%#322 of 1,490
10Isabella County, MI6393.6$3.4M+0.3%#369 of 1,490

Other business types in Newaygo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in Newaygo County, MI?

Newaygo County has 5 chiropractors on map listings as of September 2026. None of them are chain locations. The listings count chiropractors. Official counts show 4 businesses with payroll classed as offices of chiropractors in 2023.

How much do households in Newaygo County, MI spend on medical and dental services?

About $25.1M a year, or $1,280 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 5 chiropractors on map listings, it comes to $5M per practice. The spending figure covers all medical and dental services, not only chiropractors. It is estimated from the incomes of the 19,651 households in Newaygo County and national spending patterns by income.

How does Newaygo County, MI compare with the U.S. for chiropractors?

Newaygo County has 2.5 chiropractors per 10,000 households, 54% below the U.S. rate of 5.4. Spending per practice is $5M, 2.1 times the U.S. figure of $2.4M. At the national ratio of chiropractors to household spending, Newaygo County would have about 11, against 5 on map listings. There is one business with payroll in the industry for every 4,913 households, against one for every 3,237 across the U.S.

How fast is Newaygo County, MI growing?

Population estimates put Newaygo County at 51,622 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 19,651 households. Median household income in Newaygo County is $63,304, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newaygo County scores 78 for chiropractors (high), #78 of 1,490 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newaygo County. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in Newaygo County

Screening a site or an acquisition in Newaygo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.