Groundwork

Child care · County · Michigan

Child care centers and preschools in Ionia County, MI

The child care centers and preschools in Ionia County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 57 out of 100: Upper middle

Ranked #618 of 1,611 scored counties
#9 of 51 scored counties in Michigan

Listings
5
0 chain locations (0%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$8.5M
On child care and other personal services · $363 a household
Spending per listing
$1.7M
69% above the U.S.
Listings per 10k households
2.1
64% below the U.S.
Population, 2025
66,557
−0.5% since 2020

See the child care centers and preschools around any address in Ionia County

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ionia County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 5 child care centers and preschools in Ionia County. None of them are chain locations, against 12% across the U.S. That comes to 2.1 for every 10,000 households, 64% below the U.S. rate of 5.8.

Household spending on child care and other personal services in Ionia County comes to about $8.5M a year: $363 per household, 37% below the U.S. average. That is about $1.7M of household spending for each center on map listings, 69% above the U.S. figure of $1M.

The official count of businesses with payroll classed as child care services in Ionia County was 13 in 2023. That is one for every 1,797 households, against one for every 1,573 across the U.S. Another 85 one-person businesses have no payroll, by official counts. Since fiscal 2022, 1 SBA-backed loan worth $103K has gone to businesses classed as child care services in Ionia County.

Population estimates put the population change in Ionia County from 2020 to 2025 at −0.5%, against +3.1% for the U.S. The Groundwork market score for child care centers and preschools in Ionia County is 57 (upper middle), #618 of 1,611 scored counties and #9 of 51 scored counties in Michigan.

How Ionia County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Ionia County, MI compared with Michigan and the U.S.
MeasureIonia CountyMichiganU.S.
Listings per 10k households2.14.75.8
Spending per listing$1.7M$888K$1M
Households per official establishment1,7971,9501,573
Official establishment growth, 2019–2023n/a+14.5%+5.7%
Population growth, 2020–2025−0.5%+0.6%+3.1%
Spending per household on child care and other personal services$363$416$581
Median household income$75,611$72,875$80,734
Groundwork market score5748

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 13
Employees, 2023
75
Annual payroll, 2023
$1.5M
One-person businesses, 2023
85Businesses with no payroll
Map listings, September 2026
50 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$103K

SBA-backed loans to businesses classed as child care services in Ionia County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Ionia County

Population, 2025 estimate
66,557−0.5% since 2020
Households
23,355
Median age
39.4
Homes lived in by their owners
77%
Vehicles per household
2.0
Land area
571 sq. mi.
People per square mile
117
Median household income
$75,611+32.6% vs. 2015–2019, before inflation
Average household income
$88,563
Median home value
$198,500
Jobs located here
18,430
Daytime population
58,714Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ionia County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Ionia County. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for child care centers and preschools, numbered among those based in Michigan, with Ionia County marked.

Top counties in Michigan

Counties in Michigan ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barry County, MI7252.0$2M+2.2%#208 of 1,611
2Ottawa County, MI72534.8$1M+3.9%#222 of 1,611
3Cass County, MI7062.8$1.4M+0.2%#253 of 1,611
4Allegan County, MI68173.7$1.1M+2.1%#312 of 1,611
5Macomb County, MI671273.5$1.2M+0.7%#334 of 1,611
6St. Clair County, MI66202.9$1.3M+0.1%#355 of 1,611
7Livingston County, MI64425.5$1M+1.7%#426 of 1,611
8Oakland County, MI632885.4$1M+1.2%#454 of 1,611
9Ionia County, MI5752.1$1.7M−0.5%#618 of 1,611
10Kent County, MI571355.3$862K+2.5%#637 of 1,611

Other business types in Ionia County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Ionia County, MI?

There are 5 child care centers and preschools on map listings in Ionia County as of September 2026. None of them are chain locations. The listings count day care centers and preschools. Official counts show 13 businesses with payroll classed as child care services in 2023. Official counts list 85 one-person businesses without payroll.

How much do households in Ionia County, MI spend on child care and other personal services?

About $8.5M a year, or $363 per household. That is 37% below the U.S. average (an index of 63, where 100 is the U.S. average). Spread across the 5 child care centers and preschools on map listings, it comes to $1.7M per center. It is estimated from the incomes of the 23,355 households in Ionia County and national spending patterns by income.

How does Ionia County, MI compare with the U.S. for child care centers and preschools?

Ionia County has 2.1 child care centers and preschools per 10,000 households, 64% below the U.S. rate of 5.8. Spending per center is $1.7M, 69% above the U.S. figure of $1M. At the national ratio of child care centers and preschools to household spending, Ionia County would have about 9, against 5 on map listings. There is one business with payroll in the industry for every 1,797 households, against one for every 1,573 across the U.S.

How fast is Ionia County, MI growing?

Population estimates put Ionia County at 66,557 people in 2025, down 0.5% since 2020, against +3.1% for the U.S. It has 23,355 households. The median household income in Ionia County is $75,611 a year, 6% below the U.S. median of $80,734. That rose 32.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ionia County scores 57 for child care centers and preschools (upper middle), #618 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ionia County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Ionia County

Screening a site or an acquisition in Ionia County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ionia County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.