Groundwork

Clothing and laundry · County · Michigan

Clothing and shoe stores in Newaygo County, MI

The clothing and shoe stores in Newaygo County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 77 out of 100: High

Ranked #189 of 2,087 scored counties
#5 of 68 scored counties in Michigan

Listings
9
2 chain locations (22%)
Official establishments
5
Businesses with payroll, 2023
Household spending a year
$34.9M
On clothing, shoes and related services · $1,776 a household
Spending per listing
$3.9M
3.1 times the U.S.
Listings per 10k households
4.6
72% below the U.S.
Population, 2025
51,622
+3.1% since 2020

See the clothing and shoe stores around any address in Newaygo County

The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Newaygo County scores 77 (high) on the Groundwork market score for clothing and shoe stores, ranking #189 of 2,087 scored counties and #5 of 68 scored counties in Michigan. That puts it in the top 10% of counties for clothing and shoe stores.

Household spending on clothing, shoes and related services in Newaygo County comes to about $34.9M a year: $1,776 per household, 14% below the U.S. average. Spread across 9 clothing and shoe stores, that is $3.9M per store, 3.1 times the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.

There are 9 clothing and shoe stores on map listings in Newaygo County as of September 2026. Of those, 2 are chain locations, or 22%, against 44% across the U.S. Per 10,000 households, that is 4.6, 72% below the U.S. rate of 16.2.

The official count of businesses with payroll classed as clothing and shoe stores in Newaygo County was 5 in 2023. That is one for every 3,930 households, against one for every 1,273 across the U.S. Between 2020 and 2025, the population of Newaygo County grew 3.1%, in step with the U.S. (+3.1%).

How Newaygo County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing and shoe stores in Newaygo County, MI compared with Michigan and the U.S.
MeasureNewaygo CountyMichiganU.S.
Listings per 10k households4.614.116.2
Spending per listing$3.9M$1.4M$1.3M
Households per official establishment3,9301,5111,273
Official establishment growth, 2019–2023n/a−13.3%−12.2%
Population growth, 2020–2025+3.1%+0.6%+3.1%
Spending per household on clothing, shoes and related services$1,776$1,975$2,055
Median household income$63,304$72,875$80,734
Groundwork market score7753

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 5
Employees, 2023
29
Annual payroll, 2023
$412K
One-person businesses, 2023
23Businesses with no payroll
Map listings, September 2026
92 chain locations
Listings at the U.S. rate for this spending
28The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as clothing and shoe stores in Newaygo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Newaygo County

Population, 2025 estimate
51,622+3.1% since 2020
Households
19,651
Median age
42.9
Homes lived in by their owners
87%
Vehicles per household
2.0
Land area
839 sq. mi.
People per square mile
61
Median household income
$63,304+25.8% vs. 2015–2019, before inflation
Average household income
$79,003
Median home value
$186,700
Jobs located here
10,466
Daytime population
41,120Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Newaygo County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.

Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing and shoe stores across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for clothing and shoe stores, numbered among those based in Michigan, with Newaygo County marked.

Top counties in Michigan

Counties in Michigan ranked for clothing and shoe stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI86103.2$6.8M+1.6%#60 of 2,087
2Barry County, MI8493.7$5.4M+2.2%#82 of 2,087
3Lapeer County, MI82154.3$4.6M+1.0%#117 of 2,087
4Monroe County, MI79375.9$3.4M+0.7%#168 of 2,087
5Newaygo County, MI7794.6$3.9M+3.1%#189 of 2,087
6Montcalm County, MI77187.3$2.4M+4.1%#199 of 2,087
7Cass County, MI73115.2$3.7M+0.2%#272 of 2,087
8Allegan County, MI734610.1$2M+2.1%#298 of 2,087
9Hillsdale County, MI71116.2$2.9M0.0%#340 of 2,087
10Shiawassee County, MI70207.1$2.6M−0.4%#372 of 2,087

Other business types in Newaygo County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing and shoe stores are in Newaygo County, MI?

As of September 2026, map listings count 9 clothing and shoe stores in Newaygo County. 2 of them (22%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 5 businesses with payroll classed as clothing and shoe stores in 2023. Official counts list 23 one-person businesses without payroll.

How much do households in Newaygo County, MI spend on clothing, shoes and related services?

About $34.9M a year, or $1,776 per household. That is 14% below the U.S. average (an index of 86, where 100 is the U.S. average). Spread across the 9 clothing and shoe stores on map listings, it comes to $3.9M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 19,651 households in Newaygo County and national spending patterns by income.

How does Newaygo County, MI compare with the U.S. for clothing and shoe stores?

Newaygo County has 4.6 clothing and shoe stores per 10,000 households, 72% below the U.S. rate of 16.2. Spending per store is $3.9M, 3.1 times the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Newaygo County would have about 28, against 9 on map listings. There is one business with payroll in the industry for every 3,930 households, against one for every 1,273 across the U.S.

How fast is Newaygo County, MI growing?

Population estimates put Newaygo County at 51,622 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 19,651 households. Median household income in Newaygo County is $63,304, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newaygo County scores 77 for clothing and shoe stores (high), #189 of 2,087 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Newaygo County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing and shoe stores · All 56 business types in Newaygo County

Screening a site or an acquisition in Newaygo County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.