Food and drink · County · Michigan
Restaurants and cafes in Newaygo County, MI
The restaurants and cafes in Newaygo County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 75 out of 100: High
Ranked #235 of 2,405 scored counties
#8 of 75 scored counties in Michigan
- Listings
- 113
- 27 chain locations (24%)
- Official establishments
- 54
- −10.0% since 2019
- Household spending a year
- $68M
- On food away from home · $3,459 a household
- Spending per listing
- $602K
- 62% above the U.S.
- Listings per 10k households
- 57.5
- 48% below the U.S.
- Population, 2025
- 51,622
- +3.1% since 2020
See the restaurants and cafes around any address in Newaygo County
The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For restaurants and cafes, Newaygo County has a Groundwork market score of 75 (high): #235 of 2,405 scored counties and #8 of 75 scored counties in Michigan. That puts it in the top 10% of counties for restaurants and cafes.
At $3,459 per household (15% below the U.S. average), households in Newaygo County spend about $68M a year on food away from home. That is about $602K of household spending for each restaurant on map listings, 62% above the U.S. figure of $371K.
Newaygo County has 113 restaurants and cafes on map listings as of September 2026. 27 of them (24%) are chain locations, against 34% across the U.S. That comes to 57.5 for every 10,000 households, 48% below the U.S. rate of 109.8.
The official count of businesses with payroll classed as restaurants and other eating places in Newaygo County was 54 in 2023, down 10.0% from 2019. That is one for every 364 households, against one for every 209 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1M have gone to businesses classed as restaurants and other eating places in Newaygo County. Population estimates show Newaygo County grew 3.1% from 2020 to 2025, in step with the U.S. (+3.1%).
How Newaygo County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Newaygo County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 57.5 | 91.9 | 109.8 |
| Spending per listing | $602K | $422K | $371K |
| Households per official establishment | 364 | 241 | 209 |
| Official establishment growth, 2019–2023 | −10.0% | +4.4% | +6.0% |
| Population growth, 2020–2025 | +3.1% | +0.6% | +3.1% |
| Spending per household on food away from home | $3,459 | $3,875 | $4,070 |
| Median household income | $63,304 | $72,875 | $80,734 |
| Groundwork market score | 75 | 66 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 60 → 54−10.0% over the period
- Employees, 2023
- 723
- Annual payroll, 2023
- $15.2M
- One-person businesses, 2023
- 9Businesses with no payroll
- Map listings, September 2026
- 11327 chain locations
- Listings at the U.S. rate for this spending
- 183The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $1M
SBA-backed loans to businesses classed as restaurants and other eating places in Newaygo County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Newaygo County
- Population, 2025 estimate
- 51,622+3.1% since 2020
- Households
- 19,651
- Median age
- 42.9
- Homes lived in by their owners
- 87%
- Vehicles per household
- 2.0
- Land area
- 839 sq. mi.
- People per square mile
- 61
- Median household income
- $63,304+25.8% vs. 2015–2019, before inflation
- Average household income
- $79,003
- Median home value
- $186,700
- Jobs located here
- 10,466
- Daytime population
- 41,120Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Newaygo County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.
Or open the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRestaurants and cafes across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for restaurants and cafes, numbered among those based in Michigan, with Newaygo County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Barry County, MI | 83 | 113 | 46.2 | $847K | +2.2% | #80 of 2,405 |
| 2Clinton County, MI | 83 | 169 | 53.4 | $797K | +1.6% | #81 of 2,405 |
| 3Ottawa County, MI | 82 | 832 | 74.7 | $575K | +3.9% | #107 of 2,405 |
| 4Cass County, MI | 79 | 98 | 46.2 | $822K | +0.2% | #144 of 2,405 |
| 5Kalkaska County, MI | 78 | 44 | 56.5 | $612K | +4.3% | #170 of 2,405 |
| 6Livingston County, MI | 77 | 575 | 75.2 | $625K | +1.7% | #190 of 2,405 |
| 7Lapeer County, MI | 76 | 216 | 62.0 | $627K | +1.0% | #217 of 2,405 |
| 8Newaygo County, MI | 75 | 113 | 57.5 | $602K | +3.1% | #235 of 2,405 |
| 9Monroe County, MI | 73 | 460 | 73.0 | $542K | +0.7% | #302 of 2,405 |
| 10Montcalm County, MI | 73 | 166 | 67.7 | $511K | +4.1% | #307 of 2,405 |
Other business types in Newaygo County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes75
- Sit-down restaurants76
- Fast food and sandwich shops75
- Pizza70
- Coffee shops and cafes65
- Bakeries and dessert shops67
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many restaurants and cafes are in Newaygo County, MI?
Map listings as of September 2026 show 113 restaurants and cafes in Newaygo County. 27 of them (24%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 54 businesses with payroll classed as restaurants and other eating places in 2023, down 10.0% from 2019. Another 9 one-person businesses have no payroll, by official counts.
How much do households in Newaygo County, MI spend on food away from home?
About $68M a year, or $3,459 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 113 restaurants and cafes on map listings, it comes to $602K per restaurant. It is estimated from the incomes of the 19,651 households in Newaygo County and national spending patterns by income.
How does Newaygo County, MI compare with the U.S. for restaurants and cafes?
Newaygo County has 57.5 restaurants and cafes per 10,000 households, 48% below the U.S. rate of 109.8. Spending per restaurant is $602K, 62% above the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, Newaygo County would have about 183, against 113 on map listings. There is one business with payroll in the industry for every 364 households, against one for every 209 across the U.S. The official count fell 10.0% from 2019 to 2023, against +6.0% for the U.S.
How fast is Newaygo County, MI growing?
Population estimates put Newaygo County at 51,622 people in 2025, up 3.1% since 2020, in step with the U.S. (+3.1%). It has 19,651 households. Median household income in Newaygo County is $63,304, 22% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Newaygo County scores 75 for restaurants and cafes (high), #235 of 2,405 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Newaygo County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for restaurants and cafes · All 56 business types in Newaygo County
Screening a site or an acquisition in Newaygo County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Newaygo County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.