Child care · County · Michigan
Child care centers and preschools in Oakland County, MI
Competitor counts, household spending and official business counts for child care centers and preschools in Oakland County, MI, set against other counties and the U.S.
Groundwork market score · out of 100
Score 63 out of 100: Upper middle
Ranked #454 of 1,611 scored counties
#8 of 51 scored counties in Michigan
- Listings
- 288
- 56 chain locations (19%)
- Official establishments
- 277
- +9.1% since 2019
- Household spending a year
- $301.3M
- On child care and other personal services · $568 a household
- Spending per listing
- $1M
- 4% above the U.S.
- Listings per 10k households
- 5.4
- 7% below the U.S.
- Population, 2025
- 1,288,337
- +1.2% since 2020
See the child care centers and preschools around any address in Oakland County
The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oakland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $568 per household (2% below the U.S. average), households in Oakland County spend about $301.3M a year on child care and other personal services. That is about $1M of household spending for each center on map listings, 4% above the U.S. figure of $1M.
Oakland County has 288 child care centers and preschools on map listings as of September 2026. Of those, 56 are chain locations, or 19%, against 12% across the U.S. That comes to 5.4 for every 10,000 households, 7% below the U.S. rate of 5.8.
In 2023, official counts showed 277 businesses with payroll in Oakland County classed as child care services, up 9.1% from 2019. That is one for every 1,915 households, against one for every 1,573 across the U.S. Official counts list 1,335 one-person businesses without payroll. Since fiscal 2022, 27 SBA-backed loans worth $17.9M have gone to businesses classed as child care services in Oakland County.
Population estimates show Oakland County grew 1.2% from 2020 to 2025, slower than the U.S. (+3.1%). For child care centers and preschools, Oakland County has a Groundwork market score of 63 (upper middle): #454 of 1,611 scored counties and #8 of 51 scored counties in Michigan.
How Oakland County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Oakland County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.4 | 4.7 | 5.8 |
| Spending per listing | $1M | $888K | $1M |
| Households per official establishment | 1,915 | 1,950 | 1,573 |
| Official establishment growth, 2019–2023 | +9.1% | +14.5% | +5.7% |
| Population growth, 2020–2025 | +1.2% | +0.6% | +3.1% |
| Spending per household on child care and other personal services | $568 | $416 | $581 |
| Median household income | $97,760 | $72,875 | $80,734 |
| Groundwork market score | 63 | 48 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 254 → 277+9.1% over the period
- Employees, 2023
- 3,814
- Annual payroll, 2023
- $100.7M
- One-person businesses, 2023
- 1,335Businesses with no payroll
- Map listings, September 2026
- 28856 chain locations
- Listings at the U.S. rate for this spending
- 301The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 27
- Amount
- $17.9M
SBA-backed loans to businesses classed as child care services in Oakland County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Oakland County
- Population, 2025 estimate
- 1,288,337+1.2% since 2020
- Households
- 530,460
- Median age
- 42.5
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.7
- Land area
- 867 sq. mi.
- People per square mile
- 1,475
- Median household income
- $97,760+22.7% vs. 2015–2019, before inflation
- Average household income
- $134,121
- Median home value
- $343,600
- Jobs located here
- 726,660
- Daytime population
- 1,442,622Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Oakland County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.
Or open the report at the center of Oakland County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardChild care and preschools across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for child care centers and preschools, numbered among those based in Michigan, with Oakland County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Barry County, MI | 72 | 5 | 2.0 | $2M | +2.2% | #208 of 1,611 |
| 2Ottawa County, MI | 72 | 53 | 4.8 | $1M | +3.9% | #222 of 1,611 |
| 3Cass County, MI | 70 | 6 | 2.8 | $1.4M | +0.2% | #253 of 1,611 |
| 4Allegan County, MI | 68 | 17 | 3.7 | $1.1M | +2.1% | #312 of 1,611 |
| 5Macomb County, MI | 67 | 127 | 3.5 | $1.2M | +0.7% | #334 of 1,611 |
| 6St. Clair County, MI | 66 | 20 | 2.9 | $1.3M | +0.1% | #355 of 1,611 |
| 7Livingston County, MI | 64 | 42 | 5.5 | $1M | +1.7% | #426 of 1,611 |
| 8Oakland County, MI | 63 | 288 | 5.4 | $1M | +1.2% | #454 of 1,611 |
| 9Ionia County, MI | 57 | 5 | 2.1 | $1.7M | −0.5% | #618 of 1,611 |
| 10Kent County, MI | 57 | 135 | 5.3 | $862K | +2.5% | #637 of 1,611 |
Other business types in Oakland County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
- Child care and preschools63
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many child care centers and preschools are in Oakland County, MI?
Map listings as of September 2026 show 288 child care centers and preschools in Oakland County. 56 of them (19%) are chain locations. The listings count day care centers and preschools. Official counts show 277 businesses with payroll classed as child care services in 2023, up 9.1% from 2019. Official counts also show 1,335 one-person businesses without payroll.
How much do households in Oakland County, MI spend on child care and other personal services?
About $301.3M a year, or $568 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 288 child care centers and preschools on map listings, it comes to $1M per center. It is estimated from the incomes of the 530,460 households in Oakland County and national spending patterns by income.
How does Oakland County, MI compare with the U.S. for child care centers and preschools?
Oakland County has 5.4 child care centers and preschools per 10,000 households, 7% below the U.S. rate of 5.8. Spending per center is $1M, 4% above the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Oakland County would have about 301, against 288 on map listings. There is one business with payroll in the industry for every 1,915 households, against one for every 1,573 across the U.S. The official count rose 9.1% from 2019 to 2023, against +5.7% for the U.S.
How fast is Oakland County, MI growing?
Population estimates put Oakland County at 1,288,337 people in 2025, up 1.2% since 2020, slower than the U.S. (+3.1%). It has 530,460 households. Median household income in Oakland County is $97,760, 21% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 22.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oakland County scores 63 for child care centers and preschools (upper middle), #454 of 1,611 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oakland County. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for child care centers and preschools · All 56 business types in Oakland County
Screening a site or an acquisition in Oakland County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Oakland County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.