Auto · County · New Mexico
Car washes and detailers in McKinley County, NM
Competitor counts, household spending and official business counts for car washes and detailers in McKinley County, NM, set against other counties and the U.S.
Groundwork market score · out of 100
Score 16 out of 100: Low
Ranked #1,388 of 1,451 scored counties
#14 of 14 scored counties in New Mexico
- Listings
- 12
- 7 chain locations (58%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $20.1M
- On vehicle maintenance and repairs · $940 a household
- Spending per listing
- $1.7M
- 34% below the U.S.
- Listings per 10k households
- 5.6
- 47% above the U.S.
- Population, 2025
- 68,119
- −6.1% since 2020
See the car washes and detailers around any address in McKinley County
The site report maps the car washes and detailers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of McKinley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for car washes and detailers in McKinley County is 16 (low), #1,388 of 1,451 scored counties and #14 of 14 scored counties in New Mexico. That puts it in the bottom quarter of counties.
As of September 2026, map listings count 12 car washes and detailers in McKinley County. Chain locations make up 58% of them, against 23% across the U.S. Per 10,000 households, that is 5.6, 47% above the U.S. rate of 3.8.
Household spending on vehicle maintenance and repairs in McKinley County comes to about $20.1M a year: $940 per household, 2% below the U.S. average. That works out to $1.7M per location, 34% below the U.S. figure of $2.5M. That spending covers all vehicle maintenance and repairs, which car washes and detailers share with other businesses in the trade.
In 2023, official counts showed 7 businesses with payroll in McKinley County classed as car washes. That is one for every 3,050 households, against one for every 6,523 across the U.S. Population estimates put the population change in McKinley County from 2020 to 2025 at −6.1%, against +3.1% for the U.S.
How McKinley County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the car washes and detailers counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | McKinley County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 5.6 | 4.0 | 3.8 |
| Spending per listing | $1.7M | $2.6M | $2.5M |
| Households per official establishment | 3,050 | 6,249 | 6,523 |
| Official establishment growth, 2019–2023 | n/a | +15.5% | +16.7% |
| Population growth, 2020–2025 | −6.1% | +0.3% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $940 | $1,033 | $958 |
| Median household income | $47,668 | $64,059 | $80,734 |
| Groundwork market score | 16 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 6 → 7
- Employees, 2023
- 51
- Annual payroll, 2023
- $1.5M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 127 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as car washes in McKinley County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in McKinley County
- Population, 2025 estimate
- 68,119−6.1% since 2020
- Households
- 21,353
- Median age
- 35.0
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 5,451 sq. mi.
- People per square mile
- 13
- Median household income
- $47,668+40.9% vs. 2015–2019, before inflation
- Average household income
- $62,961
- Median home value
- $78,700
- Jobs located here
- 19,649
- Daytime population
- 70,240Residents who don’t work, plus everyone whose job is here
Looking at a specific site in McKinley County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the car washes and detailers on map listings by name and distance.
Or open the report at the center of McKinley County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCar washes and detailing across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for car washes and detailers, numbered among those based in New Mexico, with McKinley County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 90 | 13 | 2.3 | $5.1M | +6.9% | #8 of 1,451 |
| 2Valencia County, NM | 89 | 8 | 2.9 | $4M | +7.2% | #12 of 1,451 |
| 3Doña Ana County, NM | 77 | 29 | 3.4 | $3M | +4.1% | #99 of 1,451 |
| 4Santa Fe County, NM | 69 | 20 | 2.8 | $3.7M | +1.2% | #248 of 1,451 |
| 5Taos County, NM | 69 | 5 | 3.2 | $3.4M | +0.3% | #249 of 1,451 |
| 6Bernalillo County, NM | 43 | 131 | 4.6 | $2.1M | −1.4% | #906 of 1,451 |
| 7Otero County, NM | 41 | 17 | 6.9 | $1.4M | +3.7% | #972 of 1,451 |
| 8Lea County, NM | 39 | 13 | 5.3 | $2.1M | +0.2% | #1,005 of 1,451 |
| 9Eddy County, NM | 33 | 15 | 6.4 | $1.7M | +0.3% | #1,147 of 1,451 |
| 10San Juan County, NM | 32 | 23 | 5.5 | $1.9M | −0.9% | #1,161 of 1,451 |
| 14McKinley County, NM | 16 | 12 | 5.6 | $1.7M | −6.1% | #1,388 of 1,451 |
Other business types in McKinley County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care30
- Auto repair shops45
- Collision repair and body shops
- Car washes and detailing16
- Tire shops24
- Oil change and quick lube
- Gas stations6
- Insurance agencies47
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many car washes and detailers are in McKinley County, NM?
McKinley County has 12 car washes and detailers on map listings as of September 2026. 7 of them (58%) are chain locations. The listings count car washes and detailers. Official counts show 7 businesses with payroll classed as car washes in 2023.
How much do households in McKinley County, NM spend on vehicle maintenance and repairs?
About $20.1M a year, or $940 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 12 car washes and detailers on map listings, it comes to $1.7M per location. The spending figure covers all vehicle maintenance and repairs, not only car washes and detailers. It is estimated from the incomes of the 21,353 households in McKinley County and national spending patterns by income.
How does McKinley County, NM compare with the U.S. for car washes and detailers?
McKinley County has 5.6 car washes and detailers per 10,000 households, 47% above the U.S. rate of 3.8. Spending per location is $1.7M, 34% below the U.S. figure of $2.5M. At the national ratio of car washes and detailers to household spending, McKinley County would have about 8, against 12 on map listings. There is one business with payroll in the industry for every 3,050 households, against one for every 6,523 across the U.S.
How fast is McKinley County, NM growing?
Population estimates put McKinley County at 68,119 people in 2025, down 6.1% since 2020, against +3.1% for the U.S. It has 21,353 households. Median household income in McKinley County is $47,668, 41% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 40.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. McKinley County scores 16 for car washes and detailers (low), #1,388 of 1,451 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in McKinley County. It maps the car washes and detailers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for car washes and detailers · All 56 business types in McKinley County
Screening a site or an acquisition in McKinley County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of McKinley County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.