Groundwork

Food and drink · County · New Mexico

Bakeries and dessert shops in Sierra County, NM

Competitor counts, household spending and official business counts for bakeries and dessert shops in Sierra County, NM, set against other counties and the U.S.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has 2.

Listings
2
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$14.7M
On food away from home · $2,711 a household
Spending per listing
$7.4M
Too few listings to compare
Listings per 10k households
3.7
Too few listings to compare
Population, 2025
11,395
−1.4% since 2020

See the bakeries and dessert shops around any address in Sierra County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sierra County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 2 bakeries and dessert shops in Sierra County. That is 3.7 per 10,000 households.

Households in Sierra County spend about $14.7M a year on food away from home, or $2,711 per household, 33% below the U.S. average. Spread across 2 bakeries and dessert shops, that is $7.4M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

There is no official count of businesses with payroll classed as snack bars and retail bakeries in Sierra County: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $65K has gone to businesses classed as snack bars and retail bakeries in Sierra County.

Population estimates put the population change in Sierra County from 2020 to 2025 at −1.4%, against +3.1% for the U.S. With 2 bakeries and dessert shops on map listings, Sierra County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.

How Sierra County compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Sierra County, NM compared with New Mexico and the U.S.
MeasureSierra CountyNew MexicoU.S.
Listings per 10k households3.78.29.8
Spending per listing$7.4M$4.3M$4.1M
Households per official establishment (all snack bars and retail bakeries)n/a1,6231,369
Official establishment growth, 2019–2023n/a+36.9%+24.6%
Population growth, 2020–2025−1.4%+0.3%+3.1%
Spending per household on food away from home$2,711$3,547$4,070
Median household income$41,600$64,059$80,734
Groundwork market scoreNot scored36

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/aAll snack bars and retail bakeries
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
0All snack bars and retail bakeries with no payroll
Map listings, September 2026
20 chain locations
Listings at the U.S. rate for this spending
4The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$65K

SBA-backed loans to businesses classed as snack bars and retail bakeries in Sierra County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Sierra County

Population, 2025 estimate
11,395−1.4% since 2020
Households
5,440
Median age
53.9
Homes lived in by their owners
72%
Vehicles per household
1.7
Land area
4,181 sq. mi.
People per square mile
3
Median household income
$41,600+39.8% vs. 2015–2019, before inflation
Average household income
$54,369
Median home value
$152,600
Jobs located here
3,194
Daytime population
10,971Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Sierra County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Sierra County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for bakeries and dessert shops, numbered among those based in New Mexico, with Sierra County marked.

Top counties in New Mexico

Counties in New Mexico ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM85183.2$12.9M+6.9%#42 of 1,889
2Valencia County, NM74165.8$5.8M+7.2%#187 of 1,889
3Rio Arriba County, NM6653.2$10.4M−1.0%#350 of 1,889
4Doña Ana County, NM55597.0$4.7M+4.1%#737 of 1,889
5Otero County, NM54197.8$4.2M+3.7%#787 of 1,889
6San Miguel County, NM5175.9$5.2M−3.2%#881 of 1,889
7Eddy County, NM51187.6$5.1M+0.3%#882 of 1,889
8McKinley County, NM50115.2$5.8M−6.1%#915 of 1,889
9San Juan County, NM45276.5$5.1M−0.9%#1,104 of 1,889
10Santa Fe County, NM418211.6$3.5M+1.2%#1,265 of 1,889
Sierra County, NMNot scored23.7$7.4M−1.4%

Other business types in Sierra County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Sierra County, NM?

There are 2 bakeries and dessert shops on map listings in Sierra County as of September 2026. The listings count bakeries, ice cream, donut and dessert shops, candy stores. No official count is published for snack bars and retail bakeries in Sierra County: counts under 3 are left out.

How much do households in Sierra County, NM spend on food away from home?

About $14.7M a year, or $2,711 per household. That is 33% below the U.S. average (an index of 67, where 100 is the U.S. average). Spread across the 2 bakeries and dessert shops on map listings, it comes to $7.4M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 5,440 households in Sierra County and national spending patterns by income.

How does Sierra County, NM compare with the U.S. for bakeries and dessert shops?

Sierra County has 2 bakeries and dessert shops on map listings, too few for a steady comparison with the U.S. rate. At the national ratio of bakeries and dessert shops to household spending, Sierra County would have about 4, against 2 on map listings.

How fast is Sierra County, NM growing?

Population estimates put Sierra County at 11,395 people in 2025, down 1.4% since 2020, against +3.1% for the U.S. It has 5,440 households. Median household income in Sierra County is $41,600, 48% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 39.8%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sierra County has no market score for bakeries and dessert shops: the score needs at least 5 on map listings, and it has 2.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Sierra County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Sierra County

Screening a site or an acquisition in Sierra County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Sierra County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.