Groundwork

Food and drink · County · Wisconsin

Pizza places in St. Croix County, WI

How St. Croix County, WI compares with other counties and the U.S. for pizza places: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 85 out of 100: High

Ranked #39 of 2,090 scored counties
#2 of 58 scored counties in Wisconsin

Listings
24
17 chain locations (71%)
Official establishments
56
All limited-service restaurants · −1.7% since 2019
Household spending a year
$174.4M
On food away from home · $4,649 a household
Spending per listing
$7.3M
43% above the U.S.
Listings per 10k households
6.4
20% below the U.S.
Population, 2025
98,276
+4.7% since 2020

See the pizza places around any address in St. Croix County

The site report maps the pizza places on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pizza places, St. Croix County has a Groundwork market score of 85 (high): #39 of 2,090 scored counties and #2 of 58 scored counties in Wisconsin. That puts it in the top 10% of counties for pizza places.

At $4,649 per household (14% above the U.S. average), households in St. Croix County spend about $174.4M a year on food away from home. That is about $7.3M of household spending for each pizza place on map listings, 43% above the U.S. figure of $5.1M. The spending figure covers all food away from home, not only pizza places.

St. Croix County has 24 pizza places on map listings as of September 2026. Of those, 17 are chain locations, or 71%, against 58% across the U.S. Per 10,000 households, that is 6.4, 20% below the U.S. rate of 8.0.

In 2023, official counts showed 56 businesses with payroll in St. Croix County classed as limited-service restaurants, down 1.7% from 2019. That is one for every 670 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (fast food and sandwich shops included), not only pizza places. Since fiscal 2022, 7 SBA-backed loans worth $2.7M have gone to businesses classed as limited-service restaurants in St. Croix County. Population estimates put the population change in St. Croix County from 2020 to 2025 at +4.7%, faster than the U.S. (+3.1%).

How St. Croix County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the pizza places counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pizza in St. Croix County, WI compared with Wisconsin and the U.S.
MeasureSt. Croix CountyWisconsinU.S.
Listings per 10k households6.46.98.0
Spending per listing$7.3M$5.7M$5.1M
Households per official establishment (all limited-service restaurants)670632478
Official establishment growth, 2019–2023−1.7%+3.8%+6.1%
Population growth, 2020–2025+4.7%+1.3%+3.1%
Spending per household on food away from home$4,649$3,959$4,070
Median household income$103,046$77,485$80,734
Groundwork market score8563

Official counts and lending

Businesses

Official establishments, 2019 to 2023
57 → 56All limited-service restaurants · −1.7% over the period
Employees, 2023
1,347
Annual payroll, 2023
$24.7M
One-person businesses, 2023
10All limited-service restaurants with no payroll
Map listings, September 2026
2417 chain locations
Listings at the U.S. rate for this spending
34The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$2.7M

SBA-backed loans to businesses classed as limited-service restaurants in St. Croix County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only pizza places.

Population and households in St. Croix County

Population, 2025 estimate
98,276+4.7% since 2020
Households
37,511
Median age
40.9
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
722 sq. mi.
People per square mile
133
Median household income
$103,046+21.6% vs. 2015–2019, before inflation
Average household income
$126,955
Median home value
$377,700
Jobs located here
37,396
Daytime population
80,378Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Croix County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pizza places on map listings by name and distance.

Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pizza across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for pizza places, numbered among those based in Wisconsin, with St. Croix County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for pizza places by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Calumet County, WI87125.6$7.5M+2.9%#24 of 2,090
2St. Croix County, WI85246.4$7.3M+4.7%#39 of 2,090
3Pierce County, WI81127.6$5.7M+3.1%#72 of 2,090
4Waushara County, WI8054.7$7.6M+2.8%#83 of 2,090
5Oconto County, WI80105.9$6.4M+2.9%#86 of 2,090
6Vernon County, WI7975.6$6.6M+2.4%#103 of 2,090
7Dane County, WI771797.1$6.1M+4.9%#140 of 2,090
8Shawano County, WI7674.1$8.7M+1.7%#148 of 2,090
9Waukesha County, WI761257.4$6.4M+2.4%#156 of 2,090
10Ozaukee County, WI75266.8$6.8M+3.0%#167 of 2,090

Other business types in St. Croix County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pizza places are in St. Croix County, WI?

Map listings as of September 2026 show 24 pizza places in St. Croix County. 17 of them (71%) are chain locations. The listings count pizza restaurants. Official counts show 56 businesses with payroll classed as limited-service restaurants in 2023, down 1.7% from 2019. The official count takes in all limited-service restaurants, not only pizza places: fast food and sandwich shops are counted too. Official counts also show 10 one-person businesses without payroll.

How much do households in St. Croix County, WI spend on food away from home?

About $174.4M a year, or $4,649 per household. That is 14% above the U.S. average (an index of 114, where 100 is the U.S. average). Spread across the 24 pizza places on map listings, it comes to $7.3M per pizza place. That spending covers all food away from home, which pizza places share with other businesses in the trade. It is estimated from the incomes of the 37,511 households in St. Croix County and national spending patterns by income.

How does St. Croix County, WI compare with the U.S. for pizza places?

St. Croix County has 6.4 pizza places per 10,000 households, 20% below the U.S. rate of 8.0. Spending per pizza place is $7.3M, 43% above the U.S. figure of $5.1M. At the U.S. ratio of pizza places to household spending, St. Croix County would have about 34, against 24 on map listings. There is one business with payroll in the industry for every 670 households, against one for every 478 across the U.S. The official count fell 1.7% from 2019 to 2023, against +6.1% for the U.S.

How fast is St. Croix County, WI growing?

Population estimates put St. Croix County at 98,276 people in 2025, up 4.7% since 2020, faster than the U.S. (+3.1%). It has 37,511 households. Median household income in St. Croix County is $103,046, 28% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. St. Croix County scores 85 for pizza places (high), #39 of 2,090 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Croix County. It maps the pizza places on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pizza places · All 56 business types in St. Croix County

Screening a site or an acquisition in St. Croix County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.