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Health care · County · Wisconsin

Optometrists and eye clinics in St. Croix County, WI

Competitor counts, household spending and official business counts for optometrists and eye clinics in St. Croix County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #200 of 1,302 scored counties
#11 of 40 scored counties in Wisconsin

Listings
16
5 chain locations (31%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$61.7M
On medical and dental services · $1,645 a household
Spending per listing
$3.9M
23% above the U.S.
Listings per 10k households
4.3
5% above the U.S.
Population, 2025
98,276
+4.7% since 2020

See the optometrists and eye clinics around any address in St. Croix County

The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on medical and dental services in St. Croix County comes to about $61.7M a year: $1,645 per household, 28% above the U.S. average. That works out to $3.9M per practice, 23% above the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

There are 16 optometrists and eye clinics on map listings in St. Croix County as of September 2026. 5 of them (31%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 4.3, 5% above the U.S. rate of 4.1.

The official count of businesses with payroll classed as offices of optometrists in St. Croix County was 8 in 2023. That is one for every 4,689 households, against one for every 5,742 across the U.S.

Population estimates show St. Croix County grew 4.7% from 2020 to 2025, faster than the U.S. (+3.1%). For optometrists and eye clinics, St. Croix County has a Groundwork market score of 70 (upper middle): #200 of 1,302 scored counties and #11 of 40 scored counties in Wisconsin. That puts it in the top quarter of counties.

How St. Croix County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Optometrists and eye care in St. Croix County, WI compared with Wisconsin and the U.S.
MeasureSt. Croix CountyWisconsinU.S.
Listings per 10k households4.34.14.1
Spending per listing$3.9M$3.5M$3.1M
Households per official establishment4,6896,8315,742
Official establishment growth, 2019–2023n/a+14.2%+0.2%
Population growth, 2020–2025+4.7%+1.3%+3.1%
Spending per household on medical and dental services$1,645$1,435$1,288
Median household income$103,046$77,485$80,734
Groundwork market score7071

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 8
Employees, 2023
34
Annual payroll, 2023
$2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
165 chain locations
Listings at the U.S. rate for this spending
20The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of optometrists in St. Croix County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in St. Croix County

Population, 2025 estimate
98,276+4.7% since 2020
Households
37,511
Median age
40.9
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
722 sq. mi.
People per square mile
133
Median household income
$103,046+21.6% vs. 2015–2019, before inflation
Average household income
$126,955
Median home value
$377,700
Jobs located here
37,396
Daytime population
80,378Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Croix County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.

Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

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Optometrists and eye care across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for optometrists and eye clinics, numbered among those based in Wisconsin, with St. Croix County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Washington County, WI82173.0$5.2M+1.8%#36 of 1,302
2Eau Claire County, WI80153.4$4.2M+3.0%#57 of 1,302
3Rock County, WI78203.0$4.7M+1.7%#80 of 1,302
4Dodge County, WI7792.5$5.5M−0.3%#89 of 1,302
5Portage County, WI7662.0$6.9M+2.2%#106 of 1,302
6Calumet County, WI7662.8$5.4M+2.9%#108 of 1,302
7Chippewa County, WI7672.6$5.3M+1.9%#109 of 1,302
8Walworth County, WI74122.8$5.3M+0.8%#129 of 1,302
9Grant County, WI7252.5$5.3M+0.9%#157 of 1,302
10Marathon County, WI71193.3$4.3M+1.0%#183 of 1,302
11St. Croix County, WI70164.3$3.9M+4.7%#200 of 1,302

Other business types in St. Croix County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many optometrists and eye clinics are in St. Croix County, WI?

As of September 2026, map listings count 16 optometrists and eye clinics in St. Croix County. 5 of them (31%) are chain locations. The listings count optometrists and eye clinics. Official counts show 8 businesses with payroll classed as offices of optometrists in 2023.

How much do households in St. Croix County, WI spend on medical and dental services?

About $61.7M a year, or $1,645 per household. That is 28% above the U.S. average (an index of 128, where 100 is the U.S. average). Spread across the 16 optometrists and eye clinics on map listings, it comes to $3.9M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 37,511 households in St. Croix County and national spending patterns by income.

How does St. Croix County, WI compare with the U.S. for optometrists and eye clinics?

St. Croix County has 4.3 optometrists and eye clinics per 10,000 households, 5% above the U.S. rate of 4.1. Spending per practice is $3.9M, 23% above the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, St. Croix County would have about 20, against 16 on map listings. There is one business with payroll in the industry for every 4,689 households, against one for every 5,742 across the U.S.

How fast is St. Croix County, WI growing?

Population estimates put St. Croix County at 98,276 people in 2025, up 4.7% since 2020, faster than the U.S. (+3.1%). It has 37,511 households. Median household income in St. Croix County is $103,046, 28% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. St. Croix County scores 70 for optometrists and eye clinics (upper middle), #200 of 1,302 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Croix County. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for optometrists and eye clinics · All 56 business types in St. Croix County

Screening a site or an acquisition in St. Croix County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.