Groundwork

Real estate · County · Wisconsin

Real estate agents and brokers in St. Croix County, WI

How St. Croix County, WI compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #1,482 of 2,176 scored counties
#36 of 67 scored counties in Wisconsin

Listings
111
8 chain locations (7%)
Official establishments
50
+28.2% since 2019
Household spending a year
$597.8M
On rent and homeowner costs · $15,937 a household
Housing spending per listing (U.S. = 100)
99
In line with the U.S.
Listings per 10k households
29.6
3% below the U.S.
Population, 2025
98,276
+4.7% since 2020

See the real estate agents and brokers around any address in St. Croix County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in St. Croix County spend about $597.8M a year on rent and homeowner costs, or $15,937 per household, 4% below the U.S. average. Housing spending per office is in line with the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

There are 111 real estate agents and brokers on map listings in St. Croix County as of September 2026. Of those, 8 are chain locations, or 7%, against 4% across the U.S. That is 29.6 per 10,000 households, 3% below the U.S. rate of 30.6.

In 2023, official counts showed 50 businesses with payroll in St. Croix County classed as offices of real estate agents and brokers, up 28.2% from 2019. That is one for every 750 households, against one for every 788 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $175K has gone to businesses classed as offices of real estate agents and brokers in St. Croix County.

Population estimates show St. Croix County grew 4.7% from 2020 to 2025, faster than the U.S. (+3.1%). For real estate agents and brokers, St. Croix County has a Groundwork market score of 42 (lower middle): #1,482 of 2,176 scored counties and #36 of 67 scored counties in Wisconsin.

How St. Croix County compares

The same measures for Wisconsin and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in St. Croix County, WI compared with Wisconsin and the U.S.
MeasureSt. Croix CountyWisconsinU.S.
Listings per 10k households29.621.830.6
Housing spending per listing (U.S. = 100)99120100
Households per official establishment7501,197788
Official establishment growth, 2019–2023+28.2%+25.5%+20.1%
Population growth, 2020–2025+4.7%+1.3%+3.1%
Spending per household on rent and homeowner costs$15,937$14,211$16,661
Median household income$103,046$77,485$80,734
Groundwork market score4254

Official counts and lending

Businesses

Official establishments, 2019 to 2023
39 → 50+28.2% over the period
Employees, 2023
76
Annual payroll, 2023
$5.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
1118 chain locations
Listings at the U.S. rate for this spending
110The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$175K

SBA-backed loans to businesses classed as offices of real estate agents and brokers in St. Croix County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in St. Croix County

Population, 2025 estimate
98,276+4.7% since 2020
Households
37,511
Median age
40.9
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
722 sq. mi.
People per square mile
133
Median household income
$103,046+21.6% vs. 2015–2019, before inflation
Average household income
$126,955
Median home value
$377,700
Jobs located here
37,396
Daytime population
80,378Residents who don’t work, plus everyone whose job is here

Looking at a specific site in St. Croix County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for real estate agents and brokers, numbered among those based in Wisconsin, with St. Croix County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Trempealeau County, WI7275.6455+1.1%#141 of 2,176
2Calumet County, WI72198.9305+2.9%#149 of 2,176
3Pierce County, WI711811.3242+3.1%#178 of 2,176
4Lafayette County, WI66811.8213+5.2%#328 of 2,176
5Oconto County, WI64158.9285+2.9%#375 of 2,176
6Kewaunee County, WI64910.8241+1.0%#381 of 2,176
7Chippewa County, WI643412.5201+1.9%#387 of 2,176
8Clark County, WI631612.5197+1.2%#427 of 2,176
9Dunn County, WI632514.3177+1.7%#434 of 2,176
10Dodge County, WI624412.3206−0.3%#468 of 2,176
36St. Croix County, WI4211129.699+4.7%#1,482 of 2,176

Other business types in St. Croix County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in St. Croix County, WI?

As of September 2026, map listings count 111 real estate agents and brokers in St. Croix County. 8 of them (7%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 50 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 28.2% from 2019.

How much do households in St. Croix County, WI spend on rent and homeowner costs?

About $597.8M a year, or $15,937 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). For the 111 real estate agents and brokers on map listings, housing spending per office is in line with the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 37,511 households in St. Croix County and national spending patterns by income.

How does St. Croix County, WI compare with the U.S. for real estate agents and brokers?

St. Croix County has 29.6 real estate agents and brokers per 10,000 households, 3% below the U.S. rate of 30.6. The index of housing spending per office is 99, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, St. Croix County would have about 110, against 111 on map listings. There is one business with payroll in the industry for every 750 households, against one for every 788 across the U.S. The official count rose 28.2% from 2019 to 2023, against +20.1% for the U.S.

How fast is St. Croix County, WI growing?

Population estimates put St. Croix County at 98,276 people in 2025, up 4.7% since 2020, faster than the U.S. (+3.1%). It has 37,511 households. Median household income in St. Croix County is $103,046, 28% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.6%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. St. Croix County scores 42 for real estate agents and brokers (lower middle), #1,482 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in St. Croix County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in St. Croix County

Screening a site or an acquisition in St. Croix County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of St. Croix County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.