Groundwork

Market rankings · Massachusetts

Pet stores in Massachusetts

Every metro area, small-town market and county in Massachusetts, ranked by the Groundwork market score for pet stores, with competitor counts and household spending for each.

Listings
494
179 chain locations (36%)
Official establishments
207
−12.3% since 2019
Household spending a year
$2.2B
On pets
Listings per 10k households
1.8
10% below the U.S.
Spending per listing
$4.4M
3% below the U.S.
Rank among states
#37 of 51
Market score 41 · Lower middle

A site report maps the pet stores on map listings around any address in Massachusetts by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Massachusetts has 494 pet stores on map listings as of September 2026. Chain locations make up 36% of them, against 38% across the U.S. That is 1.8 per 10,000 households, 10% below the U.S. rate of 2.0.

Household spending on pets in Massachusetts comes to about $2.2B a year: $776 per household, 15% below the U.S. average. That is about $4.4M of household spending for each store on map listings, 3% below the U.S. figure of $4.5M. The spending figure covers all pets, not only pet stores.

Official counts show 207 businesses with payroll classed as pet and pet supplies stores in Massachusetts in 2023, down 12.3% from 2019. That is one for every 13,454 households, against one for every 13,024 across the U.S. Across the U.S., the count fell 1.6% over the same years. Since fiscal 2022, 14 SBA-backed loans worth $4.6M have gone to businesses classed as pet and pet supplies stores in Massachusetts.

Among the 50 states and DC, Massachusetts ranks #37 for pet stores, with a Groundwork market score of 41 (lower middle). Of the 7 scored metro areas in or partly in Massachusetts, the Boston-Cambridge-Newton metro area scores highest (47). Among 11 scored counties, Middlesex County scores highest (71).

Every market in Massachusetts for pet stores

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Massachusetts, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Massachusetts, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Boston-Cambridge-Newton, MA-NH473471.8$4.6M+2.3%#213 of 382
2Worcester, MA44591.8$4.2M+3.7%#239 of 382
3Springfield, MA30321.7$3.5M+0.2%#328 of 382
4Amherst Town-Northampton, MA28162.6$2.7M+10.4%#340 of 382
Providence-Warwick, RI-MA251492.2$3.1M+2.1%#351 of 382
5Barnstable Town, MA21292.7$2.7M+2.4%#365 of 382
6Pittsfield, MA8162.8$2.3M−1.2%#381 of 382

Small-town markets

Small-town markets reaching Massachusetts, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Greenfield, MANot scored31.0$6.4M−0.3%
Vineyard Haven, MANot scored34.0$2.1M+3.1%
Nantucket, MANot scored35.7$1.6M+3.6%

Counties

Counties in Massachusetts, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Middlesex County, MA71951.5$5.9M+2.8%#153 of 974
2Suffolk County, MA68310.9$7.8M+0.1%#190 of 974
3Worcester County, MA53591.8$4.2M+3.7%#424 of 974
4Norfolk County, MA53622.2$4M+2.2%#427 of 974
5Essex County, MA51501.6$4.8M+2.3%#455 of 974
6Plymouth County, MA49442.2$3.7M+3.5%#499 of 974
7Bristol County, MA41512.2$3.1M+2.9%#637 of 974
8Hampden County, MA39321.7$3.5M+0.2%#657 of 974
9Hampshire County, MA38162.6$2.7M+10.4%#676 of 974
10Barnstable County, MA32292.7$2.7M+2.4%#757 of 974
11Berkshire County, MA17162.8$2.3M−1.2%#919 of 974
Franklin County, MANot scored31.0$6.4M−0.3%
Dukes County, MANot scored34.0$2.1M+3.1%
Nantucket County, MANot scored35.7$1.6M+3.6%

Markets with fewer than 5 pet stores on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pet stores are in Massachusetts?

Map listings as of September 2026 show 494 pet stores in Massachusetts. 179 of them (36%) are chain locations. The listings count pet stores. Official counts show 207 businesses with payroll classed as pet and pet supplies stores in 2023, down 12.3% from 2019.

How much do households in Massachusetts spend on pets?

About $2.2B a year, or $776 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 494 pet stores on map listings, it comes to $4.4M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 2,785,042 households in Massachusetts and national spending patterns by income.

How does Massachusetts compare with the U.S. for pet stores?

Massachusetts has 1.8 pet stores per 10,000 households, 10% below the U.S. rate of 2.0. Spending per store is $4.4M, 3% below the U.S. figure of $4.5M. At the U.S. ratio of pet stores to household spending, Massachusetts would have about 478, against 494 on map listings. There is one business with payroll in the industry for every 13,454 households, against one for every 13,024 across the U.S. The official count fell 12.3% from 2019 to 2023, against −1.6% for the U.S.

Which market in Massachusetts has the highest market score for pet stores?

Among 7 scored metro areas in or partly in Massachusetts, the Boston-Cambridge-Newton metro area scores highest, at 47 (lower middle). Among 11 scored counties in Massachusetts, Middlesex County scores highest, at 71 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Massachusetts scores 41 for pet stores (lower middle), #37 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Massachusetts. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pet stores in other states

All 51 states

Top markets for pet stores across the U.S. · All business types in Massachusetts

Screening a site or an acquisition in Massachusetts?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.