Groundwork

Market rankings · Nebraska

Pet stores in Nebraska

Markets across Nebraska ranked by the Groundwork market score for pet stores, with competitor counts and household spending for each.

Listings
161
48 chain locations (30%)
Official establishments
47
−2.1% since 2019
Household spending a year
$684.6M
On pets
Listings per 10k households
2.0
In line with the U.S.
Spending per listing
$4.3M
6% below the U.S.
Rank among states
#20 of 51
Market score 57 · Upper middle

A site report maps the pet stores on map listings around any address in Nebraska by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 161 pet stores in Nebraska. Of those, 48 are chain locations, or 30%, against 38% across the U.S. Per 10,000 households, that is 2.0, in line with the U.S. rate of 2.0.

Household spending on pets in Nebraska comes to about $684.6M a year: $858 per household, 6% below the U.S. average. Spread across 161 pet stores, that is $4.3M per store, 6% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

In 2023, official counts showed 47 businesses with payroll in Nebraska classed as pet and pet supplies stores, down 2.1% from 2019. That is one for every 16,975 households, against one for every 13,024 across the U.S. Across the U.S., the count fell 1.6% over the same years. Since fiscal 2022, 2 SBA-backed loans worth $255K have gone to businesses classed as pet and pet supplies stores in Nebraska.

Among the 50 states and DC, Nebraska ranks #20 for pet stores, with a Groundwork market score of 57 (upper middle). Of the 4 scored metro areas in or partly in Nebraska, the Lincoln metro area scores highest (68). Of the 2 scored small-town markets in or partly in Nebraska, the Kearney area scores highest (54).

Every market in Nebraska for pet stores

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Nebraska, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Nebraska, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lincoln, NE68151.1$7.9M+3.3%#65 of 382
2Omaha, NE-IA50902.3$4M+4.2%#191 of 382
Sioux City, IA-NE-SD47101.8$4.6M+1.0%#214 of 382
3Grand Island, NE3562.0$4M+1.5%#303 of 382

Small-town markets

Small-town markets reaching Nebraska, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kearney, NE5473.1$2.7M+1.9%#96 of 220
2North Platte, NE2653.3$2.3M−3.6%#192 of 220
Norfolk, NENot scored31.5$5.1M+1.1%
Columbus, NENot scored21.2$7.1M+3.8%
Hastings, NENot scored31.8$4.5M−0.2%
Fremont, NENot scored32.0$4M+2.6%
Scottsbluff, NENot scored21.3$5.7M−1.2%
Lexington, NENot scored11.0$8M+1.1%
Beatrice, NENot scored33.2$2.4M+0.2%

Counties

Counties in Nebraska, ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Lancaster County, NE70151.1$7.5M+3.4%#161 of 974
2Sarpy County, NE64192.6$4M+9.0%#258 of 974
3Douglas County, NE53552.3$3.9M+3.6%#428 of 974
4Hall County, NE4152.0$3.9M+1.4%#635 of 974
5Buffalo County, NE3073.5$2.4M+1.9%#781 of 974
6Lincoln County, NE1353.4$2.3M−3.6%#940 of 974
Dodge County, NENot scored32.0$4M+2.6%
Scotts Bluff County, NENot scored21.3$5.6M−1.3%
Madison County, NENot scored32.1$3.7M+1.6%
Platte County, NENot scored21.5$5.5M+3.9%
Adams County, NENot scored32.3$3.5M−0.3%
Cass County, NENot scored21.8$5.2M+3.9%
Dawson County, NENot scored11.1$7.3M+1.5%
Saunders County, NENot scored22.2$4.2M+6.0%
Gage County, NENot scored33.2$2.4M+0.2%
Dakota County, NENot scored22.7$2.9M+0.7%
Washington County, NENot scored11.2$8.1M+1.8%
Seward County, NENot scored00.0n/a+2.3%
Otoe County, NENot scored11.6$5.5M+3.9%
Saline County, NENot scored11.9$4.3M+1.9%
York County, NENot scored11.8$4.7M+3.3%
Box Butte County, NENot scored00.0n/a−3.0%
Colfax County, NENot scored00.0n/a+3.6%
Red Willow County, NENot scored12.2$3.4M−3.5%
Custer County, NENot scored12.2$3.5M0.0%
Show all 93 counties
Counties in Nebraska, ranked for pet stores by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Holt County, NENot scored00.0n/a−0.3%
Wayne County, NENot scored00.0n/a+3.3%
Cheyenne County, NENot scored00.0n/a+0.4%
Hamilton County, NENot scored12.8$3.1M+2.9%
Phelps County, NENot scored12.6$3.2M+0.2%
Cuming County, NENot scored00.0n/a−2.1%
Butler County, NENot scored12.8$3M+1.8%
Knox County, NENot scored12.9$2.5M−0.5%
Cedar County, NENot scored00.0n/a0.0%
Keith County, NENot scored12.5$3M−2.7%
Dawes County, NENot scored00.0n/a−3.7%
Richardson County, NENot scored12.8$2.7M−4.2%
Merrick County, NENot scored13.1$2.4M+3.3%
Pierce County, NENot scored00.0n/a+0.5%
Jefferson County, NENot scored412.8$566K−2.6%
Nemaha County, NENot scored27.0$1.1M+0.2%
Burt County, NENot scored00.0n/a−0.6%
Kearney County, NENot scored00.0n/a+1.5%
Thurston County, NENot scored00.0n/a−0.1%
Howard County, NENot scored00.0n/a+0.8%
Antelope County, NENot scored00.0n/a+1.0%
Clay County, NENot scored00.0n/a+1.1%
Stanton County, NENot scored00.0n/a−1.4%
Dixon County, NENot scored00.0n/a+0.4%
Fillmore County, NENot scored00.0n/a−2.0%
Cherry County, NENot scored14.5$1.7M+1.9%
Boone County, NENot scored14.6$1.8M−0.1%
Johnson County, NENot scored00.0n/a−1.4%
Polk County, NENot scored00.0n/a+1.1%
Sheridan County, NENot scored14.7$1.6M−5.7%
Thayer County, NENot scored00.0n/a−3.6%
Furnas County, NENot scored15.0$1.4M−2.2%
Morrill County, NENot scored210.4$677K−3.3%
Nuckolls County, NENot scored00.0n/a+0.2%
Valley County, NENot scored15.6$1.4M+0.9%
Chase County, NENot scored213.6$560K−4.4%
Webster County, NENot scored00.0n/a−1.6%
Nance County, NENot scored00.0n/a−3.0%
Kimball County, NENot scored00.0n/a−0.5%
Sherman County, NENot scored00.0n/a−1.2%
Brown County, NENot scored00.0n/a−2.6%
Harlan County, NENot scored00.0n/a−1.9%
Franklin County, NENot scored00.0n/a−3.1%
Perkins County, NENot scored00.0n/a−0.3%
Frontier County, NENot scored00.0n/a+6.0%
Hitchcock County, NENot scored00.0n/a−5.9%
Pawnee County, NENot scored19.2$766K−1.0%
Greeley County, NENot scored00.0n/a−1.3%
Gosper County, NENot scored00.0n/a−4.8%
Deuel County, NENot scored00.0n/a+1.6%
Garden County, NENot scored00.0n/a−4.5%
Dundy County, NENot scored00.0n/a−5.2%
Garfield County, NENot scored00.0n/a−5.4%
Boyd County, NENot scored00.0n/a−7.5%
Rock County, NENot scored00.0n/a−0.7%
Sioux County, NENot scored00.0n/a+3.7%
Wheeler County, NENot scored00.0n/a+2.1%
Hayes County, NENot scored00.0n/a−3.2%
Keya Paha County, NENot scored133.1$240K+4.2%
Logan County, NENot scored00.0n/a−6.0%
Banner County, NENot scored00.0n/a+1.0%
Hooker County, NENot scored00.0n/a−2.8%
Grant County, NENot scored00.0n/a−8.3%
Loup County, NENot scored00.0n/a−6.1%
Thomas County, NENot scored00.0n/a−4.8%
Arthur County, NENot scored154.1$159K−7.9%
McPherson County, NENot scored147.2$152K−6.8%
Blaine County, NENot scored00.0n/a+6.8%

Markets with fewer than 5 pet stores on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pet stores are in Nebraska?

Nebraska has 161 pet stores on map listings as of September 2026. 48 of them (30%) are chain locations. The listings count pet stores. Official counts show 47 businesses with payroll classed as pet and pet supplies stores in 2023, down 2.1% from 2019.

How much do households in Nebraska spend on pets?

About $684.6M a year, or $858 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 161 pet stores on map listings, it comes to $4.3M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 797,847 households in Nebraska and national spending patterns by income.

How does Nebraska compare with the U.S. for pet stores?

Nebraska has 2.0 pet stores per 10,000 households, in line with the U.S. rate of 2.0. Spending per store is $4.3M, 6% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, Nebraska would have about 151, against 161 on map listings. There is one business with payroll in the industry for every 16,975 households, against one for every 13,024 across the U.S. The official count fell 2.1% from 2019 to 2023, against −1.6% for the U.S.

Which market in Nebraska has the highest market score for pet stores?

Among 4 scored metro areas in or partly in Nebraska, the Lincoln metro area scores highest, at 68 (upper middle). Among 2 scored small-town markets in or partly in Nebraska, the Kearney area scores highest, at 54 (upper middle). Among 6 scored counties in Nebraska, Lancaster County scores highest, at 70 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Nebraska scores 57 for pet stores (upper middle), #20 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Nebraska. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pet stores in other states

All 51 states

Top markets for pet stores across the U.S. · All business types in Nebraska

Screening a site or an acquisition in Nebraska?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.