Groundwork

Market rankings · Massachusetts

Pet grooming and boarding businesses in Massachusetts

Markets across Massachusetts ranked by the Groundwork market score for pet grooming and boarding businesses, with competitor counts and household spending for each.

Listings
1,211
107 chain locations (9%)
Official establishments
759
+16.1% since 2019
Household spending a year
$2.2B
On pets
Listings per 10k households
4.3
19% above the U.S.
Spending per listing
$1.8M
30% below the U.S.
Rank among states
#47 of 51
Market score 18 · Low

A site report maps the pet grooming and boarding businesses on map listings around any address in Massachusetts by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 1,211 pet grooming and boarding businesses in Massachusetts. Of those, 107 are chain locations, or 9%, against 9% across the U.S. Per 10,000 households, that is 4.3, 19% above the U.S. rate of 3.6.

At $776 per household (15% below the U.S. average), households in Massachusetts spend about $2.2B a year on pets. That works out to $1.8M per business, 30% below the U.S. figure of $2.5M. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade.

Official counts show 759 businesses with payroll classed as pet care (except veterinary) in Massachusetts in 2023, up 16.1% from 2019. That is one for every 3,669 households, against one for every 5,057 across the U.S. Across the U.S., the count rose 25.2% over the same years. Since fiscal 2022, 66 SBA-backed loans worth $19.4M have gone to businesses classed as pet care (except veterinary) in Massachusetts.

Among the 50 states and DC, Massachusetts ranks #47 for pet grooming and boarding businesses, with a Groundwork market score of 18 (low). Of the 7 scored metro areas in or partly in Massachusetts, the Springfield metro area scores highest (42). Of the 2 scored small-town markets in or partly in Massachusetts, the Vineyard Haven area scores highest (37).

Every market in Massachusetts for pet grooming and boarding businesses

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Massachusetts, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Massachusetts, ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Springfield, MA42532.9$2.1M+0.2%#263 of 386
2Boston-Cambridge-Newton, MA-NH268864.6$1.8M+2.3%#349 of 386
3Worcester, MA251484.4$1.7M+3.7%#356 of 386
4Amherst Town-Northampton, MA23386.1$1.1M+10.4%#363 of 386
5Barnstable Town, MA15575.4$1.4M+2.4%#377 of 386
Providence-Warwick, RI-MA153415.0$1.4M+2.1%#378 of 386
6Pittsfield, MA10254.3$1.5M−1.2%#383 of 386

Small-town markets

Small-town markets reaching Massachusetts, ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Vineyard Haven, MA3756.6$1.3M+3.1%#303 of 387
2Greenfield, MA31144.4$1.4M−0.3%#326 of 387
Nantucket, MANot scored23.8$2.4M+3.6%

Counties

Counties in Massachusetts, ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Suffolk County, MA59672.0$3.6M+0.1%#501 of 1,461
2Middlesex County, MA522784.4$2M+2.8%#684 of 1,461
3Hampden County, MA51532.9$2.1M+0.2%#710 of 1,461
4Norfolk County, MA441344.7$1.9M+2.2%#863 of 1,461
5Worcester County, MA381484.4$1.7M+3.7%#1,017 of 1,461
6Essex County, MA321484.7$1.6M+2.3%#1,140 of 1,461
7Franklin County, MA30144.4$1.4M−0.3%#1,190 of 1,461
8Hampshire County, MA30386.1$1.1M+10.4%#1,196 of 1,461
9Bristol County, MA291124.8$1.4M+2.9%#1,204 of 1,461
10Dukes County, MA2956.6$1.3M+3.1%#1,211 of 1,461
11Plymouth County, MA291306.4$1.3M+3.5%#1,214 of 1,461
12Barnstable County, MA25575.4$1.4M+2.4%#1,281 of 1,461
13Berkshire County, MA21254.3$1.5M−1.2%#1,345 of 1,461
Nantucket County, MANot scored23.8$2.4M+3.6%

Markets with fewer than 5 pet grooming and boarding businesses on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many pet grooming and boarding businesses are in Massachusetts?

There are 1,211 pet grooming and boarding businesses on map listings in Massachusetts as of September 2026. 107 of them (9%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 759 businesses with payroll classed as pet care (except veterinary) in 2023, up 16.1% from 2019.

How much do households in Massachusetts spend on pets?

About $2.2B a year, or $776 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 1,211 pet grooming and boarding businesses on map listings, it comes to $1.8M per business. The spending figure covers all pets, not only pet grooming and boarding businesses. It is estimated from the incomes of the 2,785,042 households in Massachusetts and national spending patterns by income.

How does Massachusetts compare with the U.S. for pet grooming and boarding businesses?

Massachusetts has 4.3 pet grooming and boarding businesses per 10,000 households, 19% above the U.S. rate of 3.6. Spending per business is $1.8M, 30% below the U.S. figure of $2.5M. At the national ratio of pet grooming and boarding businesses to household spending, Massachusetts would have about 849, against 1,211 on map listings. There is one business with payroll in the industry for every 3,669 households, against one for every 5,057 across the U.S. The official count rose 16.1% from 2019 to 2023, against +25.2% for the U.S.

Which market in Massachusetts has the highest market score for pet grooming and boarding businesses?

Among 7 scored metro areas in or partly in Massachusetts, the Springfield metro area scores highest, at 42 (lower middle). Among 2 scored small-town markets in or partly in Massachusetts, the Vineyard Haven area scores highest, at 37 (lower middle). Among 13 scored counties in Massachusetts, Suffolk County scores highest, at 59 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Massachusetts scores 18 for pet grooming and boarding businesses (low), #47 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Massachusetts. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Pet grooming and boarding in other states

All 51 states

Top markets for pet grooming and boarding businesses across the U.S. · All business types in Massachusetts

Screening a site or an acquisition in Massachusetts?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.