Groundwork

Pets · County · Massachusetts

Pet stores in Berkshire County, MA

Competitor counts, household spending and official business counts for pet stores in Berkshire County, MA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 17 out of 100: Low

Ranked #919 of 974 scored counties
#11 of 11 scored counties in Massachusetts

Listings
16
7 chain locations (44%)
Official establishments
6
Businesses with payroll, 2023
Household spending a year
$36.8M
On pets · $639 a household
Spending per listing
$2.3M
49% below the U.S.
Listings per 10k households
2.8
40% above the U.S.
Population, 2025
128,224
−1.2% since 2020

See the pet stores around any address in Berkshire County

The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Berkshire County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For pet stores, Berkshire County has a Groundwork market score of 17 (low): #919 of 974 scored counties and #11 of 11 scored counties in Massachusetts. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 16 pet stores in Berkshire County. Chain locations make up 44% of them, against 38% across the U.S. That is 2.8 per 10,000 households, 40% above the U.S. rate of 2.0.

Household spending on pets in Berkshire County comes to about $36.8M a year: $639 per household, 30% below the U.S. average. Spread across 16 pet stores, that is $2.3M per store, 49% below the U.S. figure of $4.5M. That spending covers all pets, which pet stores share with other businesses in the trade.

Official counts show 6 businesses with payroll classed as pet and pet supplies stores in Berkshire County in 2023. That is one for every 9,598 households, against one for every 13,024 across the U.S. Between 2020 and 2025, the population of Berkshire County declined 1.2%, against +3.1% for the U.S.

How Berkshire County compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet stores in Berkshire County, MA compared with Massachusetts and the U.S.
MeasureBerkshire CountyMassachusettsU.S.
Listings per 10k households2.81.82.0
Spending per listing$2.3M$4.4M$4.5M
Households per official establishment9,59813,45413,024
Official establishment growth, 2019–2023n/a−12.3%−1.6%
Population growth, 2020–2025−1.2%+2.4%+3.1%
Spending per household on pets$639$776$909
Median household income$76,013$103,960$80,734
Groundwork market score1741

Official counts and lending

Businesses

Official establishments, 2019 to 2023
7 → 6
Employees, 2023
47
Annual payroll, 2023
$1.8M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
167 chain locations
Listings at the U.S. rate for this spending
8The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet and pet supplies stores in Berkshire County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Berkshire County

Population, 2025 estimate
128,224−1.2% since 2020
Households
57,585
Median age
47.3
Homes lived in by their owners
70%
Vehicles per household
1.6
Land area
927 sq. mi.
People per square mile
140
Median household income
$76,013+28.3% vs. 2015–2019, before inflation
Average household income
$108,456
Median home value
$305,400
Jobs located here
55,400
Daytime population
126,538Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Berkshire County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.

Or open the report at the center of Berkshire County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet stores across Massachusetts

Every Massachusetts market ranked →

The highest-scoring counties in Massachusetts for pet stores, numbered among those based in Massachusetts, with Berkshire County marked.

Top counties in Massachusetts

Counties in Massachusetts ranked for pet stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Middlesex County, MA71951.5$5.9M+2.8%#153 of 974
2Suffolk County, MA68310.9$7.8M+0.1%#190 of 974
3Worcester County, MA53591.8$4.2M+3.7%#424 of 974
4Norfolk County, MA53622.2$4M+2.2%#427 of 974
5Essex County, MA51501.6$4.8M+2.3%#455 of 974
6Plymouth County, MA49442.2$3.7M+3.5%#499 of 974
7Bristol County, MA41512.2$3.1M+2.9%#637 of 974
8Hampden County, MA39321.7$3.5M+0.2%#657 of 974
9Hampshire County, MA38162.6$2.7M+10.4%#676 of 974
10Barnstable County, MA32292.7$2.7M+2.4%#757 of 974
11Berkshire County, MA17162.8$2.3M−1.2%#919 of 974

Other business types in Berkshire County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet stores are in Berkshire County, MA?

Berkshire County has 16 pet stores on map listings as of September 2026. 7 of them (44%) are chain locations. The listings count pet stores. Official counts show 6 businesses with payroll classed as pet and pet supplies stores in 2023.

How much do households in Berkshire County, MA spend on pets?

About $36.8M a year, or $639 per household. That is 30% below the U.S. average (an index of 70, where 100 is the U.S. average). Spread across the 16 pet stores on map listings, it comes to $2.3M per store. The spending figure covers all pets, not only pet stores. It is estimated from the incomes of the 57,585 households in Berkshire County and national spending patterns by income.

How does Berkshire County, MA compare with the U.S. for pet stores?

Berkshire County has 2.8 pet stores per 10,000 households, 40% above the U.S. rate of 2.0. Spending per store is $2.3M, 49% below the U.S. figure of $4.5M. At the national ratio of pet stores to household spending, Berkshire County would have about 8, against 16 on map listings. There is one business with payroll in the industry for every 9,598 households, against one for every 13,024 across the U.S.

How fast is Berkshire County, MA growing?

Population estimates put Berkshire County at 128,224 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 57,585 households. Median household income in Berkshire County is $76,013, 6% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.3%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Berkshire County scores 17 for pet stores (low), #919 of 974 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Berkshire County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet stores · All 56 business types in Berkshire County

Screening a site or an acquisition in Berkshire County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Berkshire County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.