Pets · County · Oklahoma
Pet businesses in Payne County, OK
Competitor counts, household spending and official business counts for pet businesses in Payne County, OK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #1,875 of 2,200 scored counties
#41 of 52 scored counties in Oklahoma
- Listings
- 53
- 7 chain locations (13%)
- Official establishments
- 20
- −9.1% since 2019
- Household spending a year
- $24.2M
- On pets · $741 a household
- Spending per listing
- $456K
- 48% below the U.S.
- Listings per 10k households
- 16.3
- 57% above the U.S.
- Population, 2025
- 83,889
- +2.8% since 2020
See the pet businesses around any address in Payne County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Payne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Payne County scores 30 (lower middle) on the Groundwork market score for pet businesses, ranking #1,875 of 2,200 scored counties and #41 of 52 scored counties in Oklahoma. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 53 pet businesses in Payne County. Chain locations make up 13% of them, against 17% across the U.S. That is 16.3 per 10,000 households, 57% above the U.S. rate of 10.4.
At $741 per household (18% below the U.S. average), households in Payne County spend about $24.2M a year on pets. Spread across 53 pet businesses, that is $456K per business, 48% below the U.S. figure of $878K.
Official counts show 20 businesses with payroll classed as pet care, veterinarians and pet stores in Payne County in 2023, down 9.1% from 2019. That is one for every 1,630 households, against one for every 1,852 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $914K have gone to businesses classed as pet care, veterinarians and pet stores in Payne County. Population estimates show Payne County grew 2.8% from 2020 to 2025, in step with the U.S. (+3.1%).
How Payne County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Payne County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.3 | 12.6 | 10.4 |
| Spending per listing | $456K | $660K | $878K |
| Households per official establishment | 1,630 | 1,689 | 1,852 |
| Official establishment growth, 2019–2023 | −9.1% | +9.0% | +11.4% |
| Population growth, 2020–2025 | +2.8% | +4.0% | +3.1% |
| Spending per household on pets | $741 | $832 | $909 |
| Median household income | $49,809 | $65,039 | $80,734 |
| Groundwork market score | 30 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 22 → 20−9.1% over the period
- Employees, 2023
- 180
- Annual payroll, 2023
- $5.7M
- One-person businesses, 2023
- 68Businesses with no payroll
- Map listings, September 2026
- 537 chain locations
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $914K
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Payne County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Payne County
- Population, 2025 estimate
- 83,889+2.8% since 2020
- Households
- 32,609
- Median age
- 32.9
- Homes lived in by their owners
- 51%
- Vehicles per household
- 1.8
- Land area
- 685 sq. mi.
- People per square mile
- 121
- Median household income
- $49,809+19.7% vs. 2015–2019, before inflation
- Average household income
- $75,380
- Median home value
- $223,300
- Jobs located here
- 35,589
- Daytime population
- 83,345Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Payne County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Payne County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for pet businesses, numbered among those based in Oklahoma, with Payne County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 91 | 27 | 8.6 | $1.1M | +14.6% | #4 of 2,200 |
| 2Rogers County, OK | 81 | 36 | 9.8 | $943K | +7.1% | #63 of 2,200 |
| 3Canadian County, OK | 79 | 63 | 10.8 | $892K | +20.4% | #93 of 2,200 |
| 4Osage County, OK | 72 | 13 | 7.5 | $1.1M | +2.2% | #219 of 2,200 |
| 5Creek County, OK | 68 | 30 | 10.6 | $758K | +4.4% | #368 of 2,200 |
| 6Tulsa County, OK | 57 | 320 | 11.7 | $745K | +4.2% | #779 of 2,200 |
| 7Carter County, OK | 57 | 25 | 13.1 | $605K | +1.8% | #797 of 2,200 |
| 8Cleveland County, OK | 56 | 142 | 12.2 | $739K | +2.6% | #830 of 2,200 |
| 9Grady County, OK | 56 | 31 | 15.0 | $590K | +7.7% | #842 of 2,200 |
| 10Bryan County, OK | 55 | 30 | 16.3 | $467K | +10.9% | #885 of 2,200 |
| 41Payne County, OK | 30 | 53 | 16.3 | $456K | +2.8% | #1,875 of 2,200 |
Other business types in Payne County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses30
- Veterinarians23
- Pet grooming and boarding44
- Pet stores45
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Payne County, OK?
There are 53 pet businesses on map listings in Payne County as of September 2026. 7 of them (13%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 20 businesses with payroll classed as pet care, veterinarians and pet stores in 2023, down 9.1% from 2019. Another 68 one-person businesses have no payroll, by official counts.
How much do households in Payne County, OK spend on pets?
About $24.2M a year, or $741 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 53 pet businesses on map listings, it comes to $456K per business. It is estimated from the incomes of the 32,609 households in Payne County and national spending patterns by income.
How does Payne County, OK compare with the U.S. for pet businesses?
Payne County has 16.3 pet businesses per 10,000 households, 57% above the U.S. rate of 10.4. Spending per business is $456K, 48% below the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Payne County would have about 28, against 53 on map listings. There is one business with payroll in the industry for every 1,630 households, against one for every 1,852 across the U.S. The official count fell 9.1% from 2019 to 2023, against +11.4% for the U.S.
How fast is Payne County, OK growing?
Population estimates put Payne County at 83,889 people in 2025, up 2.8% since 2020, in step with the U.S. (+3.1%). It has 32,609 households. The median household income in Payne County is $49,809 a year, 38% below the U.S. median of $80,734. That rose 19.7% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Payne County scores 30 for pet businesses (lower middle), #1,875 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Payne County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Payne County
Screening a site or an acquisition in Payne County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Payne County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.