Pets · County · Oklahoma
Pet businesses in Carter County, OK
How Carter County, OK compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #797 of 2,200 scored counties
#7 of 52 scored counties in Oklahoma
- Listings
- 25
- 4 chain locations (16%)
- Official establishments
- 4
- Businesses with payroll, 2023
- Household spending a year
- $15.1M
- On pets · $794 a household
- Spending per listing
- $605K
- 31% below the U.S.
- Listings per 10k households
- 13.1
- 26% above the U.S.
- Population, 2025
- 48,910
- +1.8% since 2020
See the pet businesses around any address in Carter County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $794 per household (13% below the U.S. average), households in Carter County spend about $15.1M a year on pets. That works out to $605K per business, 31% below the U.S. figure of $878K.
There are 25 pet businesses on map listings in Carter County as of September 2026. 4 of them (16%) are chain locations, against 17% across the U.S. Per 10,000 households, that is 13.1, 26% above the U.S. rate of 10.4.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Carter County was 4 in 2023. That is one for every 4,762 households, against one for every 1,852 across the U.S. Official counts also show 22 one-person businesses without payroll.
Population estimates put the population change in Carter County from 2020 to 2025 at +1.8%, slower than the U.S. (+3.1%). Carter County scores 57 (upper middle) on the Groundwork market score for pet businesses, ranking #797 of 2,200 scored counties and #7 of 52 scored counties in Oklahoma.
How Carter County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Carter County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.1 | 12.6 | 10.4 |
| Spending per listing | $605K | $660K | $878K |
| Households per official establishment | 4,762 | 1,689 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +9.0% | +11.4% |
| Population growth, 2020–2025 | +1.8% | +4.0% | +3.1% |
| Spending per household on pets | $794 | $832 | $909 |
| Median household income | $60,723 | $65,039 | $80,734 |
| Groundwork market score | 57 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 4
- Employees, 2023
- 43
- Annual payroll, 2023
- $1.7M
- One-person businesses, 2023
- 22Businesses with no payroll
- Map listings, September 2026
- 254 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Carter County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Carter County
- Population, 2025 estimate
- 48,910+1.8% since 2020
- Households
- 19,046
- Median age
- 38.5
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.9
- Land area
- 822 sq. mi.
- People per square mile
- 59
- Median household income
- $60,723+18.1% vs. 2015–2019, before inflation
- Average household income
- $83,415
- Median home value
- $168,500
- Jobs located here
- 23,303
- Daytime population
- 50,671Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Carter County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for pet businesses, numbered among those based in Oklahoma, with Carter County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 91 | 27 | 8.6 | $1.1M | +14.6% | #4 of 2,200 |
| 2Rogers County, OK | 81 | 36 | 9.8 | $943K | +7.1% | #63 of 2,200 |
| 3Canadian County, OK | 79 | 63 | 10.8 | $892K | +20.4% | #93 of 2,200 |
| 4Osage County, OK | 72 | 13 | 7.5 | $1.1M | +2.2% | #219 of 2,200 |
| 5Creek County, OK | 68 | 30 | 10.6 | $758K | +4.4% | #368 of 2,200 |
| 6Tulsa County, OK | 57 | 320 | 11.7 | $745K | +4.2% | #779 of 2,200 |
| 7Carter County, OK | 57 | 25 | 13.1 | $605K | +1.8% | #797 of 2,200 |
| 8Cleveland County, OK | 56 | 142 | 12.2 | $739K | +2.6% | #830 of 2,200 |
| 9Grady County, OK | 56 | 31 | 15.0 | $590K | +7.7% | #842 of 2,200 |
| 10Bryan County, OK | 55 | 30 | 16.3 | $467K | +10.9% | #885 of 2,200 |
Other business types in Carter County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses57
- Veterinarians61
- Pet grooming and boarding36
- Pet stores28
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Carter County, OK?
As of September 2026, map listings count 25 pet businesses in Carter County. 4 of them (16%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 4 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Another 22 one-person businesses have no payroll, by official counts.
How much do households in Carter County, OK spend on pets?
About $15.1M a year, or $794 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 25 pet businesses on map listings, it comes to $605K per business. It is estimated from the incomes of the 19,046 households in Carter County and national spending patterns by income.
How does Carter County, OK compare with the U.S. for pet businesses?
Carter County has 13.1 pet businesses per 10,000 households, 26% above the U.S. rate of 10.4. Spending per business is $605K, 31% below the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Carter County would have about 17, against 25 on map listings. There is one business with payroll in the industry for every 4,762 households, against one for every 1,852 across the U.S.
How fast is Carter County, OK growing?
Population estimates put Carter County at 48,910 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 19,046 households. Median household income in Carter County is $60,723, 25% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carter County scores 57 for pet businesses (upper middle), #797 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Carter County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Carter County
Screening a site or an acquisition in Carter County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Carter County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.