Pets · County · Oklahoma
Pet businesses in Wagoner County, OK
Competitor counts, household spending and official business counts for pet businesses in Wagoner County, OK, set against other counties and the U.S.
Groundwork market score · out of 100
Score 91 out of 100: Very high
Ranked #4 of 2,200 scored counties
#1 of 52 scored counties in Oklahoma
- Listings
- 27
- 4 chain locations (15%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $28.8M
- On pets · $917 a household
- Spending per listing
- $1.1M
- 21% above the U.S.
- Listings per 10k households
- 8.6
- 17% below the U.S.
- Population, 2025
- 93,263
- +14.6% since 2020
See the pet businesses around any address in Wagoner County
The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wagoner County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For pet businesses, Wagoner County has a Groundwork market score of 91 (very high): #4 of 2,200 scored counties and #1 of 52 scored counties in Oklahoma. That puts it in the top 10% of counties for pet businesses.
At $917 per household (in line with the U.S. average), households in Wagoner County spend about $28.8M a year on pets. Spread across 27 pet businesses, that is $1.1M per business, 21% above the U.S. figure of $878K.
Wagoner County has 27 pet businesses on map listings as of September 2026. Chain locations make up 15% of them, against 17% across the U.S. That is 8.6 per 10,000 households, 17% below the U.S. rate of 10.4.
The official count of businesses with payroll classed as pet care, veterinarians and pet stores in Wagoner County was 6 in 2023. That is one for every 5,230 households, against one for every 1,852 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.4M have gone to businesses classed as pet care, veterinarians and pet stores in Wagoner County. Between 2020 and 2025, the population of Wagoner County grew 14.6%, faster than the U.S. (+3.1%).
How Wagoner County compares
The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Wagoner County | Oklahoma | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.6 | 12.6 | 10.4 |
| Spending per listing | $1.1M | $660K | $878K |
| Households per official establishment | 5,230 | 1,689 | 1,852 |
| Official establishment growth, 2019–2023 | n/a | +9.0% | +11.4% |
| Population growth, 2020–2025 | +14.6% | +4.0% | +3.1% |
| Spending per household on pets | $917 | $832 | $909 |
| Median household income | $81,207 | $65,039 | $80,734 |
| Groundwork market score | 91 | 37 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 6
- Employees, 2023
- 41
- Annual payroll, 2023
- $2.1M
- One-person businesses, 2023
- 38Businesses with no payroll
- Map listings, September 2026
- 274 chain locations
- Listings at the U.S. rate for this spending
- 33The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 4
- Amount
- $1.4M
SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Wagoner County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Wagoner County
- Population, 2025 estimate
- 93,263+14.6% since 2020
- Households
- 31,379
- Median age
- 39.7
- Homes lived in by their owners
- 81%
- Vehicles per household
- 2.2
- Land area
- 562 sq. mi.
- People per square mile
- 154
- Median household income
- $81,207+29.3% vs. 2015–2019, before inflation
- Average household income
- $99,385
- Median home value
- $234,800
- Jobs located here
- 12,206
- Daytime population
- 58,774Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Wagoner County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.
Or open the report at the center of Wagoner County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet businesses across Oklahoma
Every Oklahoma market ranked →The highest-scoring counties in Oklahoma for pet businesses, numbered among those based in Oklahoma, with Wagoner County marked.
Top counties in Oklahoma
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Wagoner County, OK | 91 | 27 | 8.6 | $1.1M | +14.6% | #4 of 2,200 |
| 2Rogers County, OK | 81 | 36 | 9.8 | $943K | +7.1% | #63 of 2,200 |
| 3Canadian County, OK | 79 | 63 | 10.8 | $892K | +20.4% | #93 of 2,200 |
| 4Osage County, OK | 72 | 13 | 7.5 | $1.1M | +2.2% | #219 of 2,200 |
| 5Creek County, OK | 68 | 30 | 10.6 | $758K | +4.4% | #368 of 2,200 |
| 6Tulsa County, OK | 57 | 320 | 11.7 | $745K | +4.2% | #779 of 2,200 |
| 7Carter County, OK | 57 | 25 | 13.1 | $605K | +1.8% | #797 of 2,200 |
| 8Cleveland County, OK | 56 | 142 | 12.2 | $739K | +2.6% | #830 of 2,200 |
| 9Grady County, OK | 56 | 31 | 15.0 | $590K | +7.7% | #842 of 2,200 |
| 10Bryan County, OK | 55 | 30 | 16.3 | $467K | +10.9% | #885 of 2,200 |
Other business types in Wagoner County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses91
- Veterinarians85
- Pet grooming and boarding81
- Pet stores83
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet businesses are in Wagoner County, OK?
Map listings as of September 2026 show 27 pet businesses in Wagoner County. 4 of them (15%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 6 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 38 one-person businesses without payroll.
How much do households in Wagoner County, OK spend on pets?
About $28.8M a year, or $917 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 27 pet businesses on map listings, it comes to $1.1M per business. It is estimated from the incomes of the 31,379 households in Wagoner County and national spending patterns by income.
How does Wagoner County, OK compare with the U.S. for pet businesses?
Wagoner County has 8.6 pet businesses per 10,000 households, 17% below the U.S. rate of 10.4. Spending per business is $1.1M, 21% above the U.S. figure of $878K. At the U.S. ratio of pet businesses to household spending, Wagoner County would have about 33, against 27 on map listings. There is one business with payroll in the industry for every 5,230 households, against one for every 1,852 across the U.S.
How fast is Wagoner County, OK growing?
Population estimates put Wagoner County at 93,263 people in 2025, up 14.6% since 2020, faster than the U.S. (+3.1%). It has 31,379 households. Median household income in Wagoner County is $81,207, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 29.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wagoner County scores 91 for pet businesses (very high), #4 of 2,200 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Wagoner County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet businesses · All 56 business types in Wagoner County
Screening a site or an acquisition in Wagoner County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Wagoner County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.