Groundwork

Pets · County · Oklahoma

Pet businesses in Rogers County, OK

How Rogers County, OK compares with other counties and the U.S. for pet businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 81 out of 100: High

Ranked #63 of 2,200 scored counties
#2 of 52 scored counties in Oklahoma

Listings
36
4 chain locations (11%)
Official establishments
14
Businesses with payroll, 2023
Household spending a year
$34M
On pets · $926 a household
Spending per listing
$943K
7% above the U.S.
Listings per 10k households
9.8
6% below the U.S.
Population, 2025
102,197
+7.1% since 2020

See the pet businesses around any address in Rogers County

The site report maps the pet businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Rogers County scores 81 (high) on the Groundwork market score for pet businesses, ranking #63 of 2,200 scored counties and #2 of 52 scored counties in Oklahoma. That puts it in the top 10% of counties for pet businesses.

As of September 2026, map listings count 36 pet businesses in Rogers County. Of those, 4 are chain locations, or 11%, against 17% across the U.S. That is 9.8 per 10,000 households, 6% below the U.S. rate of 10.4.

Household spending on pets in Rogers County comes to about $34M a year: $926 per household, 2% above the U.S. average. Spread across 36 pet businesses, that is $943K per business, 7% above the U.S. figure of $878K.

Official counts show 14 businesses with payroll classed as pet care, veterinarians and pet stores in Rogers County in 2023. That is one for every 2,619 households, against one for every 1,852 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $1.2M has gone to businesses classed as pet care, veterinarians and pet stores in Rogers County. Population estimates show Rogers County grew 7.1% from 2020 to 2025, faster than the U.S. (+3.1%).

How Rogers County compares

The same measures for Oklahoma and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet businesses in Rogers County, OK compared with Oklahoma and the U.S.
MeasureRogers CountyOklahomaU.S.
Listings per 10k households9.812.610.4
Spending per listing$943K$660K$878K
Households per official establishment2,6191,6891,852
Official establishment growth, 2019–2023n/a+9.0%+11.4%
Population growth, 2020–2025+7.1%+4.0%+3.1%
Spending per household on pets$926$832$909
Median household income$80,067$65,039$80,734
Groundwork market score8137

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13 → 14
Employees, 2023
182
Annual payroll, 2023
$6.7M
One-person businesses, 2023
51Businesses with no payroll
Map listings, September 2026
364 chain locations
Listings at the U.S. rate for this spending
39The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$1.2M

SBA-backed loans to businesses classed as pet care, veterinarians and pet stores in Rogers County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rogers County

Population, 2025 estimate
102,197+7.1% since 2020
Households
36,672
Median age
40.1
Homes lived in by their owners
78%
Vehicles per household
2.2
Land area
676 sq. mi.
People per square mile
146
Median household income
$80,067+22.4% vs. 2015–2019, before inflation
Average household income
$102,923
Median home value
$240,500
Jobs located here
33,366
Daytime population
88,172Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rogers County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet businesses on map listings by name and distance.

Or open the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Pet businesses across Oklahoma

Every Oklahoma market ranked →

The highest-scoring counties in Oklahoma for pet businesses, numbered among those based in Oklahoma, with Rogers County marked.

Top counties in Oklahoma

Counties in Oklahoma ranked for pet businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wagoner County, OK91278.6$1.1M+14.6%#4 of 2,200
2Rogers County, OK81369.8$943K+7.1%#63 of 2,200
3Canadian County, OK796310.8$892K+20.4%#93 of 2,200
4Osage County, OK72137.5$1.1M+2.2%#219 of 2,200
5Creek County, OK683010.6$758K+4.4%#368 of 2,200
6Tulsa County, OK5732011.7$745K+4.2%#779 of 2,200
7Carter County, OK572513.1$605K+1.8%#797 of 2,200
8Cleveland County, OK5614212.2$739K+2.6%#830 of 2,200
9Grady County, OK563115.0$590K+7.7%#842 of 2,200
10Bryan County, OK553016.3$467K+10.9%#885 of 2,200

Other business types in Rogers County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet businesses are in Rogers County, OK?

Rogers County has 36 pet businesses on map listings as of September 2026. 4 of them (11%) are chain locations. The listings count vets, groomers, boarding and pet stores. Official counts show 14 businesses with payroll classed as pet care, veterinarians and pet stores in 2023. Official counts list 51 one-person businesses without payroll.

How much do households in Rogers County, OK spend on pets?

About $34M a year, or $926 per household. That is 2% above the U.S. average (an index of 102, where 100 is the U.S. average). Spread across the 36 pet businesses on map listings, it comes to $943K per business. It is estimated from the incomes of the 36,672 households in Rogers County and national spending patterns by income.

How does Rogers County, OK compare with the U.S. for pet businesses?

Rogers County has 9.8 pet businesses per 10,000 households, 6% below the U.S. rate of 10.4. Spending per business is $943K, 7% above the U.S. figure of $878K. At the national ratio of pet businesses to household spending, Rogers County would have about 39, against 36 on map listings. There is one business with payroll in the industry for every 2,619 households, against one for every 1,852 across the U.S.

How fast is Rogers County, OK growing?

Population estimates put Rogers County at 102,197 people in 2025, up 7.1% since 2020, faster than the U.S. (+3.1%). It has 36,672 households. The median household income in Rogers County is $80,067 a year, in line with the U.S. median of $80,734. That rose 22.4% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rogers County scores 81 for pet businesses (high), #63 of 2,200 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rogers County. It maps the pet businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet businesses · All 56 business types in Rogers County

Screening a site or an acquisition in Rogers County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rogers County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.