Small-town market profile · Georgia
Bainbridge, GA area market data
How the Bainbridge area compares with other small-town markets for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 29,432
- 0.0% since 2020
- Households
- 10,621
- Median household income
- $53,317
- +28.5% vs. 2015–2019, before inflation
- Median home value
- $158,800
- Jobs located here
- 8,437
- Highest market score
- 64
- Lawn, cleaning and pest control, #106 of 481 scored small-town markets
A site report maps the competitors on map listings around any address in the Bainbridge area by name and distance, and the households and spending within reach. Or open the report at the center of the Bainbridge area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Bainbridge area has an estimated 29,432 people and 10,621 households. Population estimates show the Bainbridge area held about level from 2020 to 2025, against +3.1% for the U.S. Median household income in the Bainbridge area is $53,317, 34% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.5%, before inflation.
Relative to the U.S., household spending in the Bainbridge area runs highest on vehicle insurance (an index of 122, where 100 is the U.S. average) and lowest on memberships, classes and admissions (53).
Of the business types scored in the Bainbridge area, lawn care, cleaning and pest control companies (64); medical and dental practices (56); and home repair companies (53) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #106 of 481 scored small-town markets.
The Bainbridge area is made up of one county, Decatur County. Against the U.S., map listings per household run highest for convenience stores (3.1 times the U.S. rate) and lowest for medical and dental practices (51% below the U.S. rate).
All 56 business types in the Bainbridge area
Highest Groundwork market score first. Each score compares the Bainbridge area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 64 | #106 of 481 | 6 | 5.6 | $2.2M | 131 | 10 |
| Doctors, dentists and clinics | 56 | #211 of 538 | 44 | 41.4 | $227K | 149 | 20 |
| Home repair trades | 53 | #225 of 526 | 9 | 8.5 | $2.8M | 115 | 14 |
| Gyms, studios and classes | 51 | #267 of 535 | 7 | 6.6 | $785K | 119 | Under 3 |
| Coffee shops and cafes | 50 | #264 of 529 | 9 | 8.5 | $3.7M | 99 | 3 |
| Dentists and orthodontists | 49 | #265 of 526 | 7 | 6.6 | $1.4M | 145 | 6 |
| Bakeries and dessert shops | 49 | #270 of 507 | 8 | 7.5 | $4.1M | 99 | 3 |
| Sit-down restaurants | 45 | #324 of 538 | 56 | 52.7 | $589K | 89 | 12 |
| Insurance agencies | 43 | #327 of 537 | 19 | 17.9 | $1.3M | 106 | 14 |
| Primary care and pediatrics | 41 | #307 of 458 | 7 | 6.6 | $1.4M | 80 | 8 |
| Real estate | 41 | #375 of 536 | 21 | 19.8 | Index only | 153 | 11 |
| Restaurants and cafes | 37 | #396 of 538 | 98 | 92.3 | $336K | 91 | 44 |
| Real estate agents and brokers | 36 | #440 of 533 | 18 | 16.9 | Index only | 142 | 8 |
| Auto repair shops | 34 | #428 of 538 | 25 | 23.5 | $357K | 80 | 12 |
| Salons, barbers and spas | 32 | #471 of 538 | 45 | 42.4 | $176K | 83 | 5 |
| Pet businesses | 30 | #457 of 527 | 14 | 13.2 | $544K | 62 | Under 3 |
| Spas and skin care | 29 | #453 of 504 | 8 | 7.5 | $990K | 113 | 3 |
| Gas stations | 28 | #472 of 536 | 22 | 20.7 | $1.3M | 57 | 20 |
| Tire shops | 26 | #371 of 431 | 5 | 4.7 | $1.8M | 71 | 4 |
| Clothing, shoes and laundry | 26 | #468 of 536 | 34 | 32.0 | $495K | 56 | 6 |
| Clothing and shoe stores | 25 | #477 of 536 | 29 | 27.3 | $580K | 46 | 6 |
| Funeral homes | 23 | #336 of 365 | 9 | 8.5 | $184K | 27 | 4 |
| Collision repair and body shops | 23 | #361 of 387 | 5 | 4.7 | $1.8M | 58 | 4 |
| Fast food and sandwich shops | 21 | #494 of 537 | 16 | 15.1 | $2.1M | 68 | 27 |
| Auto repair and car care | 21 | #505 of 538 | 49 | 46.1 | $182K | 68 | 20 |
| Pet stores | 18 | #206 of 220 | 5 | 4.7 | $1.5M | 34 | Under 3 |
| Grocery stores | 18 | #481 of 506 | 11 | 10.4 | $5.2M | 56 | 7 |
| Hair salons | 17 | #526 of 538 | 27 | 25.4 | $293K | 68 | Under 3 |
| Car washes and detailing | 16 | #426 of 441 | 7 | 6.6 | $1.3M | 51 | Under 3 |
| Physical therapy | 15 | #389 of 400 | 8 | 7.5 | $1.2M | 52 | 6 |
| Nail salons | 14 | #371 of 387 | 9 | 8.5 | $880K | 53 | Under 3 |
| Convenience stores | 14 | #513 of 529 | 26 | 24.5 | $2.2M | 28 | 7 |
| Pizza | 14 | #514 of 520 | 15 | 14.1 | $2.2M | 43 | 27 |
| Grocery and convenience stores | 13 | #522 of 538 | 48 | 45.2 | $1.2M | 35 | 14 |
| HVAC and plumbing | Not scored | Not scored | 4 | 3.8 | $6.3M | 132 | 10 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 3.8 | $3.3M | 113 | 7 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.8 | $1.4M | 68 | Under 3 |
| Veterinarians | Not scored | Not scored | 4 | 3.8 | $1.9M | 70 | Under 3 |
| Chiropractors | Not scored | Not scored | 3 | 2.8 | $3.3M | 139 | Under 3 |
| Gyms | Not scored | Not scored | 3 | 2.8 | $1.8M | 141 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 2.8 | $3.3M | 106 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 2.8 | $8.4M | 99 | Under 3 |
| Electricians | Not scored | Not scored | 2 | 1.9 | $12.5M | Too few | 4 |
| Laundromats | Not scored | Not scored | 2 | 1.9 | $8.4M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.9 | $6.6M | Too few | 3 |
| Pet grooming and boarding | Not scored | Not scored | 2 | 1.9 | $3.8M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.9 | Index only | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 1 | 0.9 | $3.5M | Too few | 6 |
| Dry cleaners | Not scored | Not scored | 1 | 0.9 | $16.8M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.9 | $8.9M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in the Bainbridge area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $8.9M | $841 | 88 |
| Gasoline and other fuels | $29.7M | $2,794 | 108 |
| Food away from home | $33M | $3,104 | 76 |
| Groceries | $57M | $5,368 | 85 |
| Personal care products and services | $7.9M | $746 | 74 |
| Child care and other personal services | $3.5M | $333 | 57 |
| Memberships, classes and admissions | $5.5M | $517 | 53 |
| Medical and dental services | $10M | $940 | 73 |
| Pets | $7.6M | $717 | 79 |
| Clothing, shoes and related services | $16.8M | $1,584 | 77 |
| Vehicle insurance | $25.4M | $2,392 | 122 |
| Home repairs, maintenance and insurance | $25.1M | $2,360 | 78 |
| Lawn care, cleaning and other household services | $13.2M | $1,243 | 88 |
| Rent and homeowner costs | $139M | $13,086 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Bainbridge area
- Population, 2025 estimate
- 29,4320.0% since 2020
- Households
- 10,621
- Median age
- 38.8
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.8
- Land area
- 597 sq. mi.
- People per square mile
- 49
- Median household income
- $53,317+28.5% vs. 2015–2019, before inflation
- Average household income
- $69,600
- Median home value
- $158,800
- Jobs located here
- 8,437
- Daytime population
- 26,106Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Bainbridge area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Bainbridge area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Bainbridge area 1
- Decatur County, GA29,195 people
Other markets based in Georgia 12
- Atlanta-Sandy Springs-Roswell, GA metro area6,256,377 people
- Augusta-Richmond County, GA-SC metro area624,181 people
- Savannah, GA metro area418,285 people
- Columbus, GA-AL metro area325,615 people
- Macon-Bibb County, GA metro area234,943 people
- Athens-Clarke County, GA metro area220,197 people
- Gainesville, GA metro area212,705 people
- Warner Robins, GA metro area198,209 people
- Valdosta, GA metro area150,188 people
- Albany, GA metro area146,018 people
- Dalton, GA metro area144,160 people
- Brunswick-St. Simons, GA metro area115,074 people
Questions
How fast is the Bainbridge, GA area growing?
Population estimates put the Bainbridge area at 29,432 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 10,621 households. Median household income rose 28.5% from the 2015–2019 survey, before inflation.
How much do households in the Bainbridge, GA area spend?
Households in the Bainbridge area spend about $139M a year on rent and homeowner costs, $57M on groceries and $33M on food away from home. Set against the U.S., households in the Bainbridge area spend the most on vehicle insurance (an index of 122, where 100 is the U.S. average) and the least on memberships, classes and admissions (53).
Which business types have the highest market scores in the Bainbridge, GA area?
The highest Groundwork market scores in the Bainbridge area are for lawn care, cleaning and pest control companies (64); medical and dental practices (56); and home repair companies (53). The Bainbridge area ranks #106 of 481 scored small-town markets for lawn care, cleaning and pest control companies.
How does the Bainbridge, GA area compare with the U.S.?
The median household income in the Bainbridge area is $53,317 a year, 34% below the U.S. median of $80,734. The population held level from 2020 to 2025, against +3.1% for the U.S. The median home value is $158,800, against $332,700 for the U.S. For its number of households, the Bainbridge area has the most map listings, relative to the U.S., for convenience stores (3.1 times the U.S. rate) and the fewest for medical and dental practices (51% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 34 of the 56 business types have a score in the Bainbridge area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Bainbridge area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in the Bainbridge area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Bainbridge area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.