County profile · Georgia
Decatur County, GA market data
Population, household spending and competition for 56 business types in Decatur County, each scored against other counties.
- Population, 2025
- 29,432
- 0.0% since 2020
- Households
- 10,621
- Median household income
- $53,317
- +28.5% vs. 2015–2019, before inflation
- Median home value
- $158,800
- Jobs located here
- 8,437
- Highest market score
- 62
- Lawn, cleaning and pest control, #418 of 1,771 scored counties
A site report maps the competitors on map listings around any address in Decatur County by name and distance, and the households and spending within reach. Or open the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
An estimated 29,432 people live in Decatur County, in 10,621 households. Population estimates show Decatur County held about level from 2020 to 2025, against +3.1% for the U.S. The median household income in Decatur County is $53,317 a year, 34% below the U.S. median of $80,734. That rose 28.5% from the 2015–2019 survey, before inflation.
Set against the U.S., households in Decatur County spend the most on vehicle insurance (an index of 122, where 100 is the U.S. average) and the least on memberships, classes and admissions (53).
The highest Groundwork market scores in Decatur County are for lawn care, cleaning and pest control companies (62); home repair companies (51); and dentists and orthodontists (48). Decatur County ranks #418 of 1,771 scored counties for lawn care, cleaning and pest control companies.
Decatur County is part of the Bainbridge area. For its number of households, Decatur County has the most map listings, relative to the U.S., for convenience stores (3.1 times the U.S. rate) and the fewest for medical and dental practices (51% below the U.S. rate).
All 56 business types in Decatur County
Highest Groundwork market score first. Each score compares Decatur County with other counties for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among counties | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Lawn, cleaning and pest control | 62 | #418 of 1,771 | 6 | 5.6 | $2.2M | 131 | 10 |
| Home repair trades | 51 | #972 of 2,057 | 9 | 8.5 | $2.8M | 115 | 14 |
| Dentists and orthodontists | 48 | #994 of 1,886 | 7 | 6.6 | $1.4M | 145 | 6 |
| Bakeries and dessert shops | 46 | #1,074 of 1,889 | 8 | 7.5 | $4.1M | 99 | 3 |
| Coffee shops and cafes | 46 | #1,171 of 2,063 | 9 | 8.5 | $3.7M | 99 | 3 |
| Gyms, studios and classes | 45 | #1,286 of 2,088 | 7 | 6.6 | $785K | 119 | Under 3 |
| Doctors, dentists and clinics | 45 | #1,394 of 2,394 | 44 | 41.4 | $227K | 149 | 20 |
| Real estate | 43 | #1,447 of 2,229 | 21 | 19.8 | Index only | 153 | 11 |
| Insurance agencies | 39 | #1,496 of 2,272 | 19 | 17.9 | $1.3M | 106 | 14 |
| Real estate agents and brokers | 39 | #1,635 of 2,176 | 18 | 16.9 | Index only | 142 | 8 |
| Primary care and pediatrics | 38 | #1,208 of 1,656 | 7 | 6.6 | $1.4M | 80 | 8 |
| Sit-down restaurants | 38 | #1,734 of 2,405 | 56 | 52.7 | $589K | 89 | 12 |
| Salons, barbers and spas | 33 | #2,036 of 2,385 | 45 | 42.4 | $176K | 83 | 5 |
| Spas and skin care | 30 | #1,521 of 1,769 | 8 | 7.5 | $990K | 113 | 3 |
| Restaurants and cafes | 30 | #2,021 of 2,405 | 98 | 92.3 | $336K | 91 | 44 |
| Auto repair shops | 28 | #2,076 of 2,378 | 25 | 23.5 | $357K | 80 | 12 |
| Funeral homes | 25 | #1,329 of 1,472 | 9 | 8.5 | $184K | 27 | 4 |
| Clothing, shoes and laundry | 25 | #1,986 of 2,210 | 34 | 32.0 | $495K | 56 | 6 |
| Pet businesses | 25 | #2,006 of 2,200 | 14 | 13.2 | $544K | 62 | Under 3 |
| Gas stations | 25 | #2,113 of 2,358 | 22 | 20.7 | $1.3M | 57 | 20 |
| Clothing and shoe stores | 23 | #1,895 of 2,087 | 29 | 27.3 | $580K | 46 | 6 |
| Tire shops | 22 | #1,367 of 1,530 | 5 | 4.7 | $1.8M | 71 | 4 |
| Collision repair and body shops | 19 | #1,267 of 1,327 | 5 | 4.7 | $1.8M | 58 | 4 |
| Grocery stores | 19 | #1,900 of 2,070 | 11 | 10.4 | $5.2M | 56 | 7 |
| Fast food and sandwich shops | 18 | #2,084 of 2,222 | 16 | 15.1 | $2.1M | 68 | 27 |
| Auto repair and car care | 18 | #2,307 of 2,401 | 49 | 46.1 | $182K | 68 | 20 |
| Hair salons | 15 | #2,274 of 2,339 | 27 | 25.4 | $293K | 68 | Under 3 |
| Car washes and detailing | 14 | #1,404 of 1,451 | 7 | 6.6 | $1.3M | 51 | Under 3 |
| Physical therapy | 13 | #1,388 of 1,422 | 8 | 7.5 | $1.2M | 52 | 6 |
| Pizza | 13 | #2,064 of 2,090 | 15 | 14.1 | $2.2M | 43 | 27 |
| Convenience stores | 12 | #2,172 of 2,261 | 26 | 24.5 | $2.2M | 28 | 7 |
| Pet stores | 11 | #951 of 974 | 5 | 4.7 | $1.5M | 34 | Under 3 |
| Grocery and convenience stores | 11 | #2,354 of 2,402 | 48 | 45.2 | $1.2M | 35 | 14 |
| Nail salons | 10 | #1,299 of 1,328 | 9 | 8.5 | $880K | 53 | Under 3 |
| HVAC and plumbing | Not scored | Not scored | 4 | 3.8 | $6.3M | 132 | 10 |
| Landscaping and lawn care | Not scored | Not scored | 4 | 3.8 | $3.3M | 113 | 7 |
| Martial arts and dance studios | Not scored | Not scored | 4 | 3.8 | $1.4M | 68 | Under 3 |
| Veterinarians | Not scored | Not scored | 4 | 3.8 | $1.9M | 70 | Under 3 |
| Chiropractors | Not scored | Not scored | 3 | 2.8 | $3.3M | 139 | Under 3 |
| Gyms | Not scored | Not scored | 3 | 2.8 | $1.8M | 141 | Under 3 |
| Optometrists and eye care | Not scored | Not scored | 3 | 2.8 | $3.3M | 106 | Under 3 |
| Roofing and gutters | Not scored | Not scored | 3 | 2.8 | $8.4M | 99 | Under 3 |
| Electricians | Not scored | Not scored | 2 | 1.9 | $12.5M | Too few | 4 |
| Laundromats | Not scored | Not scored | 2 | 1.9 | $8.4M | Too few | Under 3 |
| Pest control | Not scored | Not scored | 2 | 1.9 | $6.6M | Too few | 3 |
| Pet grooming and boarding | Not scored | Not scored | 2 | 1.9 | $3.8M | Too few | Under 3 |
| Property management | Not scored | Not scored | 2 | 1.9 | Index only | Too few | Under 3 |
| Child care and preschools | Not scored | Not scored | 1 | 0.9 | $3.5M | Too few | 6 |
| Dry cleaners | Not scored | Not scored | 1 | 0.9 | $16.8M | Too few | Under 3 |
| Mortgage brokers and lenders | Not scored | Not scored | 1 | 0.9 | Index only | Too few | Under 3 |
| Oil change and quick lube | Not scored | Not scored | 1 | 0.9 | $8.9M | Too few | Under 3 |
| Barbershops | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Home inspectors | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| House cleaning | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
| Yoga, Pilates and fitness studios | Not scored | Not scored | 0 | 0.0 | None listed | None listed | Under 3 |
Household spending in Decatur County
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $8.9M | $841 | 88 |
| Gasoline and other fuels | $29.7M | $2,794 | 108 |
| Food away from home | $33M | $3,104 | 76 |
| Groceries | $57M | $5,368 | 85 |
| Personal care products and services | $7.9M | $746 | 74 |
| Child care and other personal services | $3.5M | $333 | 57 |
| Memberships, classes and admissions | $5.5M | $517 | 53 |
| Medical and dental services | $10M | $940 | 73 |
| Pets | $7.6M | $717 | 79 |
| Clothing, shoes and related services | $16.8M | $1,584 | 77 |
| Vehicle insurance | $25.4M | $2,392 | 122 |
| Home repairs, maintenance and insurance | $25.1M | $2,360 | 78 |
| Lawn care, cleaning and other household services | $13.2M | $1,243 | 88 |
| Rent and homeowner costs | $139M | $13,086 | 79 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in Decatur County
- Population, 2025 estimate
- 29,4320.0% since 2020
- Households
- 10,621
- Median age
- 38.8
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.8
- Land area
- 597 sq. mi.
- People per square mile
- 49
- Median household income
- $53,317+28.5% vs. 2015–2019, before inflation
- Average household income
- $69,600
- Median home value
- $158,800
- Jobs located here
- 8,437
- Daytime population
- 26,106Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Decatur County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Nearest counties in Georgia 8
- Seminole County, GA9,156 people
- Miller County, GA5,850 people
- Grady County, GA26,108 people
- Baker County, GA2,790 people
- Mitchell County, GA21,058 people
- Thomas County, GA45,777 people
- Early County, GA10,603 people
- Calhoun County, GA5,498 people
Questions
How fast is Decatur County, GA growing?
Population estimates put Decatur County at 29,432 people in 2025, unchanged since 2020, against +3.1% for the U.S. It has 10,621 households. Against the 2015–2019 survey, median household income rose 28.5%, before inflation.
How much do households in Decatur County, GA spend?
Households in Decatur County spend about $139M a year on rent and homeowner costs, $57M on groceries and $33M on food away from home. Relative to the U.S., household spending in Decatur County runs highest on vehicle insurance (an index of 122, where 100 is the U.S. average) and lowest on memberships, classes and admissions (53).
Which business types have the highest market scores in Decatur County, GA?
Of the business types scored in Decatur County, lawn care, cleaning and pest control companies (62); home repair companies (51); and dentists and orthodontists (48) have the highest Groundwork market scores. For lawn care, cleaning and pest control companies, that ranks #418 of 1,771 scored counties.
How does Decatur County, GA compare with the U.S.?
Median household income in Decatur County is $53,317, 34% below the U.S. median of $80,734. The population held level from 2020 to 2025, against +3.1% for the U.S. The median home value is $158,800, against $332,700 for the U.S. Against the U.S., map listings per household run highest for convenience stores (3.1 times the U.S. rate) and lowest for medical and dental practices (51% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 34 of the 56 business types have a score in Decatur County, each ranked against other counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Decatur County. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
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Screening a site or an acquisition in Decatur County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Decatur County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.