Groundwork

Market rankings · New Mexico

Optometrists and eye clinics in New Mexico

Every metro area, small-town market and county in New Mexico, ranked by the Groundwork market score for optometrists and eye clinics, with competitor counts and household spending for each.

Listings
219
54 chain locations (25%)
Official establishments
87
−16.3% since 2019
Household spending a year
$986.1M
On medical and dental services
Listings per 10k households
2.6
37% below the U.S.
Spending per listing
$4.5M
44% above the U.S.
Rank among states
#10 of 51
Market score 68 · Upper middle

A site report maps the optometrists and eye clinics on map listings around any address in New Mexico by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are 219 optometrists and eye clinics on map listings in New Mexico as of September 2026. Chain locations make up 25% of them, against 20% across the U.S. That is 2.6 per 10,000 households, 37% below the U.S. rate of 4.1.

Household spending on medical and dental services in New Mexico comes to about $986.1M a year: $1,178 per household, 9% below the U.S. average. That is about $4.5M of household spending for each practice on map listings, 44% above the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

In 2023, official counts showed 87 businesses with payroll in New Mexico classed as offices of optometrists, down 16.3% from 2019. That is one for every 9,625 households, against one for every 5,742 across the U.S. Across the U.S., the count rose 0.2% over the same years. Since fiscal 2022, 3 SBA-backed loans worth $3.6M have gone to businesses classed as offices of optometrists in New Mexico.

Among the 50 states and DC, New Mexico ranks #10 for optometrists and eye clinics, with a Groundwork market score of 68 (upper middle). Of the 4 scored metro areas in or partly in New Mexico, the Santa Fe metro area scores highest (77). Of the 9 scored small-town markets in or partly in New Mexico, the Alamogordo area scores highest (74).

Every market in New Mexico for optometrists and eye clinics

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in New Mexico, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching New Mexico, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Santa Fe, NM77142.0$6.6M+1.2%#17 of 386
2Las Cruces, NM73232.7$4.1M+4.1%#30 of 386
3Albuquerque, NM691032.7$4.5M+0.8%#50 of 386
4Farmington, NM50143.4$3.3M−0.9%#200 of 386

Small-town markets

Small-town markets reaching New Mexico, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Alamogordo, NM7462.5$4.5M+3.7%#34 of 400
2Hobbs, NM7352.0$6M+0.2%#38 of 400
3Carlsbad-Artesia, NM7073.0$4.3M+0.3%#56 of 400
4Clovis, NM5851.9$5.6M−3.3%#132 of 400
5Roswell, NM5262.5$4.2M−2.7%#184 of 400
6Taos, NM5163.9$3M+0.3%#198 of 400
7Gallup, NM3862.8$3.6M−6.1%#304 of 400
8Silver City, NM2754.4$2.4M−3.4%#353 of 400
9Ruidoso, NM2555.0$2.2M−2.3%#360 of 400
Española, NMNot scored21.3$8.8M−1.0%
Las Vegas, NMNot scored10.7$14.2M−3.2%
Deming, NMNot scored22.2$4.3M−0.2%
Los Alamos, NMNot scored44.9$3.6M0.0%

Counties

Counties in New Mexico, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM9071.2$10.7M+6.9%#4 of 1,302
2Santa Fe County, NM78142.0$6.6M+1.2%#72 of 1,302
3Doña Ana County, NM72232.7$4.1M+4.1%#165 of 1,302
4Otero County, NM6762.5$4.5M+3.7%#254 of 1,302
5Lea County, NM6552.0$6M+0.2%#291 of 1,302
6Eddy County, NM6373.0$4.3M+0.3%#339 of 1,302
7Bernalillo County, NM59923.2$3.8M−1.4%#435 of 1,302
8San Juan County, NM54143.4$3.3M−0.9%#584 of 1,302
9Chaves County, NM4762.5$4.2M−2.7%#736 of 1,302
10Curry County, NM4752.7$4.1M−3.5%#737 of 1,302
11Taos County, NM4263.9$3M+0.3%#860 of 1,302
12McKinley County, NM3362.8$3.6M−6.1%#1,030 of 1,302
13Grant County, NM2154.4$2.4M−3.4%#1,188 of 1,302
14Lincoln County, NM1855.0$2.2M−2.3%#1,218 of 1,302
Valencia County, NMNot scored41.5$7.8M+7.2%
Rio Arriba County, NMNot scored21.3$8.8M−1.0%
San Miguel County, NMNot scored10.8$12.2M−3.2%
Cibola County, NMNot scored00.0n/a−0.6%
Luna County, NMNot scored22.2$4.3M−0.2%
Los Alamos County, NMNot scored44.9$3.6M0.0%
Roosevelt County, NMNot scored00.0n/a−2.8%
Socorro County, NMNot scored11.9$5M−4.3%
Torrance County, NMNot scored00.0n/a+6.9%
Colfax County, NMNot scored11.9$5.6M−1.4%
Sierra County, NMNot scored11.8$5.1M−1.4%
Show all 33 counties
Counties in New Mexico, ranked for optometrists and eye clinics by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Quay County, NMNot scored12.3$4.4M−3.0%
Guadalupe County, NMNot scored00.0n/a−2.2%
Mora County, NMNot scored00.0n/a−3.3%
Hidalgo County, NMNot scored16.8$1.5M−5.6%
Union County, NMNot scored00.0n/a−5.5%
Catron County, NMNot scored00.0n/a+6.1%
De Baca County, NMNot scored00.0n/a−2.4%
Harding County, NMNot scored00.0n/a−5.4%

Markets with fewer than 5 optometrists and eye clinics on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many optometrists and eye clinics are in New Mexico?

As of September 2026, map listings count 219 optometrists and eye clinics in New Mexico. 54 of them (25%) are chain locations. The listings count optometrists and eye clinics. Official counts show 87 businesses with payroll classed as offices of optometrists in 2023, down 16.3% from 2019.

How much do households in New Mexico spend on medical and dental services?

About $986.1M a year, or $1,178 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 219 optometrists and eye clinics on map listings, it comes to $4.5M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 837,414 households in New Mexico and national spending patterns by income.

How does New Mexico compare with the U.S. for optometrists and eye clinics?

New Mexico has 2.6 optometrists and eye clinics per 10,000 households, 37% below the U.S. rate of 4.1. Spending per practice is $4.5M, 44% above the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, New Mexico would have about 315, against 219 on map listings. There is one business with payroll in the industry for every 9,625 households, against one for every 5,742 across the U.S. The official count fell 16.3% from 2019 to 2023, against +0.2% for the U.S.

Which market in New Mexico has the highest market score for optometrists and eye clinics?

Among 4 scored metro areas in or partly in New Mexico, the Santa Fe metro area scores highest, at 77 (high). Among 9 scored small-town markets in or partly in New Mexico, the Alamogordo area scores highest, at 74 (upper middle). Among 14 scored counties in New Mexico, Sandoval County scores highest, at 90 (very high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. New Mexico scores 68 for optometrists and eye clinics (upper middle), #10 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in New Mexico. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Optometrists and eye care in other states

All 51 states

Top markets for optometrists and eye clinics across the U.S. · All business types in New Mexico

Screening a site or an acquisition in New Mexico?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.