Groundwork

Market rankings · Michigan

Optometrists and eye clinics in Michigan

Every metro area, small-town market and county in Michigan, ranked by the Groundwork market score for optometrists and eye clinics, with competitor counts and household spending for each.

Listings
1,570
432 chain locations (28%)
Official establishments
579
+1.8% since 2019
Household spending a year
$5.8B
On medical and dental services
Listings per 10k households
3.9
5% below the U.S.
Spending per listing
$3.7M
17% above the U.S.
Rank among states
#7 of 51
Market score 70 · Upper middle

A site report maps the optometrists and eye clinics on map listings around any address in Michigan by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are 1,570 optometrists and eye clinics on map listings in Michigan as of September 2026. Chain locations make up 28% of them, against 20% across the U.S. Per 10,000 households, that is 3.9, 5% below the U.S. rate of 4.1.

At $1,412 per household (10% above the U.S. average), households in Michigan spend about $5.8B a year on medical and dental services. That is about $3.7M of household spending for each practice on map listings, 17% above the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.

Official counts show 579 businesses with payroll classed as offices of optometrists in Michigan in 2023, up 1.8% from 2019. That is one for every 7,040 households, against one for every 5,742 across the U.S. Across the U.S., the count rose 0.2% over the same years. Since fiscal 2022, 23 SBA-backed loans worth $12.9M have gone to businesses classed as offices of optometrists in Michigan.

Among the 50 states and DC, Michigan ranks #7 for optometrists and eye clinics, with a Groundwork market score of 70 (upper middle). Of the 16 scored metro areas in or partly in Michigan, the Monroe metro area scores highest (80). Of the 17 scored small-town markets in or partly in Michigan, the Holland area scores highest (92).

Every market in Michigan for optometrists and eye clinics

Download the ranking (CSV)

Numbered by Groundwork market score among the markets based in Michigan, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching Michigan, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Monroe, MI80213.3$4.3M+0.7%#10 of 386
2Detroit-Warren-Dearborn, MI756493.7$4M+0.1%#26 of 386
3Kalamazoo-Portage, MI67454.2$3.4M+0.8%#71 of 386
4Saginaw, MI66253.2$4M−1.1%#72 of 386
5Niles, MI57182.8$4.8M−1.3%#122 of 386
6Midland, MI57154.3$3.4M+0.3%#127 of 386
7Ann Arbor, MI56684.5$3.5M−0.4%#134 of 386
South Bend-Mishawaka, IN-MI55443.4$4M+0.1%#139 of 386
8Lansing-East Lansing, MI55814.2$3.3M+1.4%#143 of 386
9Jackson, MI53294.6$2.9M−0.4%#172 of 386
10Muskegon-Norton Shores, MI52274.0$3.2M+1.8%#181 of 386
11Grand Rapids-Wyoming-Kentwood, MI522154.9$3M+2.8%#182 of 386
12Battle Creek, MI51244.5$2.9M−0.6%#194 of 386
13Bay City, MI48132.9$4.5M−1.6%#216 of 386
14Flint, MI36764.5$2.9M−1.1%#306 of 386
15Traverse City, MI35406.1$2.4M+2.2%#314 of 386

Small-town markets

Small-town markets reaching Michigan, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Holland, MI92112.4$6M+2.1%#2 of 400
2Marquette, MI7872.5$5.2M+2.3%#20 of 400
3Adrian, MI7582.1$6.5M−1.6%#30 of 400
4Hillsdale, MI7352.8$4.6M0.0%#40 of 400
5Cadillac, MI7373.6$3.6M+2.0%#41 of 400
6Mount Pleasant, MI7162.4$5.1M+0.3%#48 of 400
Marinette, WI-MI71113.7$3.4M+0.3%#53 of 400
7Coldwater, MI6453.0$4.3M+2.5%#88 of 400
8Alma, MI6353.4$3.8M−1.1%#103 of 400
9Sturgis, MI62104.2$3.1M+0.1%#113 of 400
10Owosso, MI50134.6$2.9M−0.4%#207 of 400
11Iron Mountain, MI-WI5075.0$2.6M+0.4%#210 of 400
12Sault Ste. Marie, MI4853.6$3.5M−1.9%#221 of 400
13Big Rapids, MI4595.4$2.3M+4.7%#250 of 400
14Petoskey, MI4195.9$2.5M−1.0%#274 of 400
15Escanaba, MI3685.0$2.5M−0.8%#309 of 400
16Alpena, MI3375.4$2.3M−0.1%#325 of 400
Houghton, MINot scored31.9$6.7M+1.8%
Ludington, MINot scored32.3$5.7M0.0%

Counties

Counties in Michigan, ranked for optometrists and eye clinics by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Allegan County, MI87112.4$6M+2.1%#9 of 1,302
2Ottawa County, MI80383.4$4.5M+3.9%#56 of 1,302
3Monroe County, MI79213.3$4.3M+0.7%#69 of 1,302
4Macomb County, MI771263.5$4.1M+0.7%#102 of 1,302
5Barry County, MI7683.3$4.3M+2.2%#114 of 1,302
6Van Buren County, MI7551.6$8.2M+0.7%#116 of 1,302
7Wayne County, MI741812.6$5.1M−1.1%#131 of 1,302
8Livingston County, MI74314.1$4.1M+1.7%#137 of 1,302
9St. Clair County, MI71192.8$4.9M+0.1%#177 of 1,302
10Marquette County, MI7072.5$5.2M+2.3%#196 of 1,302
11Lenawee County, MI6882.1$6.5M−1.6%#222 of 1,302
12Kalamazoo County, MI68454.2$3.4M+0.8%#244 of 1,302
13Eaton County, MI67173.7$3.8M+0.4%#257 of 1,302
14Oakland County, MI672745.2$3.2M+1.2%#269 of 1,302
15Isabella County, MI6662.4$5.1M+0.3%#274 of 1,302
16Saginaw County, MI66253.2$4M−1.1%#277 of 1,302
17Hillsdale County, MI6552.8$4.6M0.0%#293 of 1,302
18Berrien County, MI62182.8$4.8M−1.3%#356 of 1,302
19Midland County, MI62154.3$3.4M+0.3%#368 of 1,302
20Washtenaw County, MI61684.5$3.5M−0.4%#396 of 1,302
21Sanilac County, MI6052.9$4.4M−1.0%#410 of 1,302
22Jackson County, MI59294.6$2.9M−0.4%#450 of 1,302
23Muskegon County, MI58274.0$3.2M+1.8%#472 of 1,302
24Gratiot County, MI5753.4$3.8M−1.1%#485 of 1,302
25Calhoun County, MI57244.5$2.9M−0.6%#497 of 1,302
Show all 83 counties
Counties in Michigan, ranked for optometrists and eye clinics by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Lapeer County, MI57185.2$2.7M+1.0%#500 of 1,302
27Branch County, MI5653.0$4.3M+2.5%#505 of 1,302
28Ionia County, MI54104.3$3.2M−0.5%#586 of 1,302
29Bay County, MI52132.9$4.5M−1.6%#629 of 1,302
30St. Joseph County, MI52104.2$3.1M+0.1%#634 of 1,302
31Kent County, MI511475.7$2.6M+2.5%#660 of 1,302
32Charlevoix County, MI5054.1$3.5M0.0%#671 of 1,302
33Oceana County, MI4754.8$2.7M+1.7%#749 of 1,302
34Ingham County, MI47605.1$2.6M+1.7%#753 of 1,302
35Tuscola County, MI4694.2$3M−1.2%#770 of 1,302
36Genesee County, MI46764.5$2.9M−1.1%#774 of 1,302
37Montcalm County, MI45124.9$2.6M+4.1%#795 of 1,302
38Chippewa County, MI4253.6$3.5M−1.9%#857 of 1,302
39Wexford County, MI4275.1$2.5M+2.3%#871 of 1,302
40Shiawassee County, MI40134.6$2.9M−0.4%#908 of 1,302
41Mecosta County, MI3895.4$2.3M+4.7%#949 of 1,302
42Grand Traverse County, MI36348.4$1.7M+1.4%#993 of 1,302
43Crawford County, MI3658.0$1.5M+5.7%#994 of 1,302
44Emmet County, MI3595.9$2.5M−1.0%#1,000 of 1,302
45Otsego County, MI3387.1$1.9M+3.8%#1,046 of 1,302
46Dickinson County, MI3075.9$2.2M−0.3%#1,091 of 1,302
47Delta County, MI2985.0$2.5M−0.8%#1,096 of 1,302
48Alpena County, MI2675.4$2.3M−0.1%#1,129 of 1,302
49Iosco County, MI2365.1$2.3M+0.3%#1,167 of 1,302
Clinton County, MINot scored41.3$12.1M+1.6%
Cass County, MINot scored31.4$9.9M+0.2%
Newaygo County, MINot scored42.0$6.3M+3.1%
Houghton County, MINot scored32.1$6.2M+1.6%
Clare County, MINot scored43.2$3.6M+2.3%
Huron County, MINot scored42.8$4.4M−2.7%
Mason County, MINot scored32.3$5.7M0.0%
Cheboygan County, MINot scored43.6$3.6M+0.9%
Gladwin County, MINot scored21.8$7M+2.8%
Manistee County, MINot scored21.9$6.9M+2.3%
Antrim County, MINot scored10.9$15.3M+5.3%
Roscommon County, MINot scored32.6$4.8M+1.9%
Menominee County, MINot scored11.0$12.8M−2.2%
Osceola County, MINot scored44.3$2.9M+2.7%
Leelanau County, MINot scored33.1$5.2M+3.0%
Ogemaw County, MINot scored22.1$5.7M+1.6%
Benzie County, MINot scored11.3$10.6M+3.1%
Kalkaska County, MINot scored22.6$5M+4.3%
Missaukee County, MINot scored00.0n/a+1.4%
Arenac County, MINot scored11.5$8M+0.5%
Gogebic County, MINot scored22.9$4.2M−0.4%
Presque Isle County, MINot scored23.0$4.2M+1.0%
Lake County, MINot scored11.9$5.8M+9.1%
Iron County, MINot scored47.2$1.7M+1.1%
Mackinac County, MINot scored00.0n/a+3.8%
Alcona County, MINot scored23.8$3.3M+3.7%
Montmorency County, MINot scored00.0n/a+7.3%
Alger County, MINot scored12.8$4.3M−2.3%
Oscoda County, MINot scored00.0n/a+6.0%
Baraga County, MINot scored00.0n/a+0.3%
Schoolcraft County, MINot scored12.6$4.8M+1.7%
Luce County, MINot scored00.0n/a−1.1%
Ontonagon County, MINot scored00.0n/a+0.4%
Keweenaw County, MINot scored00.0n/a+6.2%

Markets with fewer than 5 optometrists and eye clinics on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many optometrists and eye clinics are in Michigan?

As of September 2026, map listings count 1,570 optometrists and eye clinics in Michigan. 432 of them (28%) are chain locations. The listings count optometrists and eye clinics. Official counts show 579 businesses with payroll classed as offices of optometrists in 2023, up 1.8% from 2019.

How much do households in Michigan spend on medical and dental services?

About $5.8B a year, or $1,412 per household. That is 10% above the U.S. average (an index of 110, where 100 is the U.S. average). Spread across the 1,570 optometrists and eye clinics on map listings, it comes to $3.7M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 4,076,369 households in Michigan and national spending patterns by income.

How does Michigan compare with the U.S. for optometrists and eye clinics?

Michigan has 3.9 optometrists and eye clinics per 10,000 households, 5% below the U.S. rate of 4.1. Spending per practice is $3.7M, 17% above the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, Michigan would have about 1,837, against 1,570 on map listings. There is one business with payroll in the industry for every 7,040 households, against one for every 5,742 across the U.S. The official count rose 1.8% from 2019 to 2023, against +0.2% for the U.S.

Which market in Michigan has the highest market score for optometrists and eye clinics?

Among 16 scored metro areas in or partly in Michigan, the Monroe metro area scores highest, at 80 (high). Among 17 scored small-town markets in or partly in Michigan, the Holland area scores highest, at 92 (very high). Among 49 scored counties in Michigan, Allegan County scores highest, at 87 (high). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Michigan scores 70 for optometrists and eye clinics (upper middle), #7 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Michigan. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Optometrists and eye care in other states

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Top markets for optometrists and eye clinics across the U.S. · All business types in Michigan

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This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.