Groundwork

Market rankings · West Virginia

Convenience stores in West Virginia

Every metro area, small-town market and county in West Virginia, ranked by the Groundwork market score for convenience stores, with competitor counts and household spending for each.

Listings
866
554 chain locations (64%)
Official establishments
126
+26.0% since 2019
Household spending a year
$4.1B
On groceries
Listings per 10k households
11.9
49% above the U.S.
Spending per listing
$4.7M
40% below the U.S.
Rank among states
#49 of 51
Market score 17 · Low

A site report maps the convenience stores on map listings around any address in West Virginia by name and distance, and the spending within reach.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

West Virginia has 866 convenience stores on map listings as of September 2026. 554 of them (64%) are chain locations, against 60% across the U.S. That comes to 11.9 for every 10,000 households, 49% above the U.S. rate of 8.0.

Households in West Virginia spend about $4.1B a year on groceries, or $5,613 per household, 11% below the U.S. average. That is about $4.7M of household spending for each store on map listings, 40% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.

In 2023, official counts showed 126 businesses with payroll in West Virginia classed as convenience stores, up 26.0% from 2019. That is one for every 5,783 households, against one for every 3,493 across the U.S. Across the U.S., the count rose 22.0% over the same years. Since fiscal 2022, 4 SBA-backed loans worth $1.2M have gone to businesses classed as convenience stores in West Virginia.

Among the 50 states and DC, West Virginia ranks #49 for convenience stores, with a Groundwork market score of 17 (low). Of the 10 scored metro areas in or partly in West Virginia, the Washington-Arlington-Alexandria metro area scores highest (72). Of the 5 scored small-town markets in or partly in West Virginia, the Fairmont area scores highest (48).

Every market in West Virginia for convenience stores

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Numbered by Groundwork market score among the markets based in West Virginia, highest first; the U.S. rank compares each market with every other of its kind. A metro area that crosses a state line is listed in each state it reaches, and numbered only in the state its page is under. How the score works.

Metro areas

Metro areas reaching West Virginia, ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Washington-Arlington-Alexandria, DC-VA-MD-WV721,3155.5$13M+3.3%#51 of 387
Hagerstown-Martinsburg, MD-WV531079.1$6.7M+7.1%#184 of 387
Winchester, VA-WV496611.9$5.3M+6.5%#213 of 387
1Morgantown, WV456110.6$5.5M+1.3%#234 of 387
2Charleston, WV289911.3$5M−4.7%#330 of 387
3Huntington-Ashland, WV-KY-OH261459.5$5.9M−2.6%#338 of 387
4Weirton-Steubenville, WV-OH225410.9$5.1M−3.6%#359 of 387
5Wheeling, WV-OH206210.7$5.2M−3.6%#367 of 387
6Beckley, WV174910.9$4.9M−4.3%#372 of 387
7Parkersburg-Vienna, WV114211.1$5M−2.3%#383 of 387

Small-town markets

Small-town markets reaching West Virginia, ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Fairmont, WV483615.4$3.7M−1.2%#307 of 529
Cumberland, MD-WV434311.2$5M−1.3%#349 of 529
2Clarksburg, WV435314.9$3.8M−2.4%#354 of 529
3Bluefield, WV-VA374811.8$4.5M−3.8%#396 of 529
4Elkins, WV231312.2$4.5M−3.6%#469 of 529

Counties

Counties in West Virginia, ranked for convenience stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Berkeley County, WV68509.8$6.3M+13.7%#501 of 2,261
2Morgan County, WV6768.2$7.1M+5.5%#528 of 2,261
3Monongalia County, WV66439.6$6.1M+2.0%#564 of 2,261
4Jefferson County, WV612912.7$5.2M+9.2%#736 of 2,261
5Putnam County, WV56219.0$6.8M−1.0%#896 of 2,261
6Cabell County, WV55307.6$7.2M−3.2%#928 of 2,261
7Kanawha County, WV468511.1$5.1M−4.3%#1,274 of 2,261
8Mason County, WV4565.9$9.1M−2.7%#1,292 of 2,261
9Marshall County, WV45108.0$6.9M−4.4%#1,294 of 2,261
10Wayne County, WV44138.2$6.7M−4.0%#1,323 of 2,261
11Hampshire County, WV441112.7$4.5M+4.4%#1,343 of 2,261
12Marion County, WV433615.4$3.7M−1.2%#1,391 of 2,261
13Barbour County, WV3958.1$6.5M−0.3%#1,507 of 2,261
14Hancock County, WV371511.7$4.8M−4.5%#1,591 of 2,261
15Mercer County, WV372912.0$4.5M−3.4%#1,592 of 2,261
16Harrison County, WV344416.7$3.4M−2.5%#1,689 of 2,261
17Taylor County, WV32710.6$5.3M−2.4%#1,737 of 2,261
18Wood County, WV314011.2$5M−2.1%#1,769 of 2,261
19Ohio County, WV312212.0$4.7M−4.4%#1,771 of 2,261
20Fayette County, WV30148.8$6.1M−5.6%#1,790 of 2,261
21Logan County, WV291310.2$5.2M−6.6%#1,815 of 2,261
22Preston County, WV281814.1$4M−0.6%#1,856 of 2,261
23Raleigh County, WV263512.1$4.4M−3.5%#1,903 of 2,261
24Jackson County, WV261513.0$4.2M−1.0%#1,904 of 2,261
25Upshur County, WV251313.6$4M−0.3%#1,930 of 2,261
Show all 55 counties
Counties in West Virginia, ranked for convenience stores by Groundwork market score, continued
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
26Hardy County, WV25813.4$4M+0.7%#1,931 of 2,261
27Mineral County, WV241917.1$3.4M−0.4%#1,953 of 2,261
28Greenbrier County, WV231510.1$5.2M−4.0%#1,967 of 2,261
29Randolph County, WV221312.2$4.5M−3.6%#1,987 of 2,261
30Brooke County, WV221616.5$3.3M−6.0%#1,993 of 2,261
31Grant County, WV18920.5$2.7M+0.4%#2,069 of 2,261
32Boone County, WV171113.9$3.9M−6.9%#2,076 of 2,261
33Wetzel County, WV16914.7$3.7M−4.6%#2,098 of 2,261
34Nicholas County, WV161414.8$3.7M−2.9%#2,100 of 2,261
35Lewis County, WV151318.7$3M−3.7%#2,126 of 2,261
36Mingo County, WV131111.8$4.2M−8.7%#2,145 of 2,261
37Summers County, WV10715.0$3.4M−3.3%#2,193 of 2,261
38Lincoln County, WV81215.6$3.3M−5.8%#2,211 of 2,261
39McDowell County, WV7913.9$3.4M−10.9%#2,222 of 2,261
40Wyoming County, WV31822.3$2.3M−7.1%#2,256 of 2,261
41Braxton County, WV31327.1$1.9M−4.1%#2,257 of 2,261
Roane County, WVNot scored47.0$7.3M−4.8%
Monroe County, WVNot scored48.7$6.2M+0.8%
Ritchie County, WVNot scored514.8$3.6M−4.6%
Webster County, WVNot scored310.3$4.9M−7.1%
Tyler County, WVNot scored26.1$9.3M−5.0%
Clay County, WVNot scored310.1$5.1M−5.9%
Pocahontas County, WVNot scored825.1$2M−3.3%
Doddridge County, WVNot scored27.8$7.3M−1.9%
Pleasants County, WVNot scored310.8$5.2M−4.1%
Gilmer County, WVNot scored313.3$3.8M−4.2%
Tucker County, WVNot scored724.6$2.2M−3.1%
Calhoun County, WVNot scored831.7$1.6M−3.6%
Pendleton County, WVNot scored521.3$2.6M−4.9%
Wirt County, WVNot scored29.8$5.4M−5.9%

Markets with fewer than 5 convenience stores on map listings, and counties under 10,000 people, aren’t scored; they’re listed last in each table.

Questions

How many convenience stores are in West Virginia?

Map listings as of September 2026 show 866 convenience stores in West Virginia. 554 of them (64%) are chain locations. The listings count convenience stores without fuel. Official counts show 126 businesses with payroll classed as convenience stores in 2023, up 26.0% from 2019.

How much do households in West Virginia spend on groceries?

About $4.1B a year, or $5,613 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 866 convenience stores on map listings, it comes to $4.7M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 728,655 households in West Virginia and national spending patterns by income.

How does West Virginia compare with the U.S. for convenience stores?

West Virginia has 11.9 convenience stores per 10,000 households, 49% above the U.S. rate of 8.0. Spending per store is $4.7M, 40% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, West Virginia would have about 519, against 866 on map listings. There is one business with payroll in the industry for every 5,783 households, against one for every 3,493 across the U.S. The official count rose 26.0% from 2019 to 2023, against +22.0% for the U.S.

Which market in West Virginia has the highest market score for convenience stores?

Among 10 scored metro areas in or partly in West Virginia, the Washington-Arlington-Alexandria metro area scores highest, at 72 (upper middle). Among 5 scored small-town markets in or partly in West Virginia, the Fairmont area scores highest, at 48 (lower middle). Among 41 scored counties in West Virginia, Berkeley County scores highest, at 68 (upper middle). Scores compare each market with others of its kind across the U.S.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. West Virginia scores 17 for convenience stores (low), #49 of the 50 states and DC.

How can I see the market around a specific site?

Run a Groundwork site report on an address in West Virginia. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

Convenience stores in other states

All 51 states

Top markets for convenience stores across the U.S. · All business types in West Virginia

Screening a site or an acquisition in West Virginia?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.