Groceries and convenience · County · West Virginia
Convenience stores in Brooke County, WV
The convenience stores in Brooke County, WV, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 22 out of 100: Low
Ranked #1,993 of 2,261 scored counties
#30 of 41 scored counties in West Virginia
- Listings
- 16
- 5 chain locations (31%)
- Official establishments
- 3
- Businesses with payroll, 2023
- Household spending a year
- $53.5M
- On groceries · $5,530 a household
- Spending per listing
- $3.3M
- 58% below the U.S.
- Listings per 10k households
- 16.5
- 2.1 times the U.S.
- Population, 2025
- 21,142
- −6.0% since 2020
See the convenience stores around any address in Brooke County
The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Brooke County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For convenience stores, Brooke County has a Groundwork market score of 22 (low): #1,993 of 2,261 scored counties and #30 of 41 scored counties in West Virginia. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 16 convenience stores in Brooke County. Of those, 5 are chain locations, or 31%, against 60% across the U.S. Per 10,000 households, that is 16.5, 2.1 times the U.S. rate of 8.0.
At $5,530 per household (12% below the U.S. average), households in Brooke County spend about $53.5M a year on groceries. That is about $3.3M of household spending for each store on map listings, 58% below the U.S. figure of $7.9M. That spending covers all groceries, which convenience stores share with other businesses in the trade.
Official counts show 3 businesses with payroll classed as convenience stores in Brooke County in 2023. That is one for every 3,225 households, against one for every 3,493 across the U.S. Population estimates show Brooke County declined 6.0% from 2020 to 2025, against +3.1% for the U.S.
How Brooke County compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Brooke County | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 16.5 | 11.9 | 8.0 |
| Spending per listing | $3.3M | $4.7M | $7.9M |
| Households per official establishment | 3,225 | 5,783 | 3,493 |
| Official establishment growth, 2019–2023 | n/a | +26.0% | +22.0% |
| Population growth, 2020–2025 | −6.0% | −1.4% | +3.1% |
| Spending per household on groceries | $5,530 | $5,613 | $6,319 |
| Median household income | $54,316 | $59,608 | $80,734 |
| Groundwork market score | 22 | 17 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 3
- Employees, 2023
- 11
- Annual payroll, 2023
- $151K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 165 chain locations
- Listings at the U.S. rate for this spending
- 7The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as convenience stores in Brooke County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Brooke County
- Population, 2025 estimate
- 21,142−6.0% since 2020
- Households
- 9,675
- Median age
- 46.4
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.5
- Land area
- 89 sq. mi.
- People per square mile
- 245
- Median household income
- $54,316+5.5% vs. 2015–2019, before inflation
- Average household income
- $74,922
- Median home value
- $141,500
- Jobs located here
- 7,914
- Daytime population
- 19,521Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Brooke County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.
Or open the report at the center of Brooke County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardConvenience stores across West Virginia
Every West Virginia market ranked →The highest-scoring counties in West Virginia for convenience stores, numbered among those based in West Virginia, with Brooke County marked.
Top counties in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Berkeley County, WV | 68 | 50 | 9.8 | $6.3M | +13.7% | #501 of 2,261 |
| 2Morgan County, WV | 67 | 6 | 8.2 | $7.1M | +5.5% | #528 of 2,261 |
| 3Monongalia County, WV | 66 | 43 | 9.6 | $6.1M | +2.0% | #564 of 2,261 |
| 4Jefferson County, WV | 61 | 29 | 12.7 | $5.2M | +9.2% | #736 of 2,261 |
| 5Putnam County, WV | 56 | 21 | 9.0 | $6.8M | −1.0% | #896 of 2,261 |
| 6Cabell County, WV | 55 | 30 | 7.6 | $7.2M | −3.2% | #928 of 2,261 |
| 7Kanawha County, WV | 46 | 85 | 11.1 | $5.1M | −4.3% | #1,274 of 2,261 |
| 8Mason County, WV | 45 | 6 | 5.9 | $9.1M | −2.7% | #1,292 of 2,261 |
| 9Marshall County, WV | 45 | 10 | 8.0 | $6.9M | −4.4% | #1,294 of 2,261 |
| 10Wayne County, WV | 44 | 13 | 8.2 | $6.7M | −4.0% | #1,323 of 2,261 |
| 30Brooke County, WV | 22 | 16 | 16.5 | $3.3M | −6.0% | #1,993 of 2,261 |
Other business types in Brooke County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores27
- Grocery stores
- Convenience stores22
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many convenience stores are in Brooke County, WV?
There are 16 convenience stores on map listings in Brooke County as of September 2026. 5 of them (31%) are chain locations. The listings count convenience stores without fuel. Official counts show 3 businesses with payroll classed as convenience stores in 2023.
How much do households in Brooke County, WV spend on groceries?
About $53.5M a year, or $5,530 per household. That is 12% below the U.S. average (an index of 88, where 100 is the U.S. average). Spread across the 16 convenience stores on map listings, it comes to $3.3M per store. The spending figure covers all groceries, not only convenience stores. It is estimated from the incomes of the 9,675 households in Brooke County and national spending patterns by income.
How does Brooke County, WV compare with the U.S. for convenience stores?
Brooke County has 16.5 convenience stores per 10,000 households, 2.1 times the U.S. rate of 8.0. Spending per store is $3.3M, 58% below the U.S. figure of $7.9M. At the national ratio of convenience stores to household spending, Brooke County would have about 7, against 16 on map listings. There is one business with payroll in the industry for every 3,225 households, against one for every 3,493 across the U.S.
How fast is Brooke County, WV growing?
Population estimates put Brooke County at 21,142 people in 2025, down 6.0% since 2020, against +3.1% for the U.S. It has 9,675 households. Median household income in Brooke County is $54,316, 33% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 5.5%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Brooke County scores 22 for convenience stores (low), #1,993 of 2,261 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Brooke County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for convenience stores · All 56 business types in Brooke County
Screening a site or an acquisition in Brooke County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Brooke County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.