Groceries and convenience · Small-town market · West Virginia
Convenience stores in the Bluefield, WV-VA area
How the Bluefield, WV-VA area compares with other small-town markets and the U.S. for convenience stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 37 out of 100: Lower middle
Ranked #396 of 529 scored small-town markets
#3 of 4 scored small-town markets based in West Virginia
- Listings
- 48
- 17 chain locations (35%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $217.6M
- On groceries · $5,372 a household
- Spending per listing
- $4.5M
- 42% below the U.S.
- Listings per 10k households
- 11.8
- 48% above the U.S.
- Population, 2025
- 96,138
- −3.8% since 2020
See the convenience stores around any address in the Bluefield area
The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Bluefield area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $5,372 per household (15% below the U.S. average), households in the Bluefield area spend about $217.6M a year on groceries. That is about $4.5M of household spending for each store on map listings, 42% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.
The Bluefield area has 48 convenience stores on map listings as of September 2026. Of those, 17 are chain locations, or 35%, against 60% across the U.S. That is 11.8 per 10,000 households, 48% above the U.S. rate of 8.0.
In 2023, official counts showed 7 businesses with payroll in the Bluefield area classed as convenience stores. That is one for every 5,788 households, against one for every 3,493 across the U.S.
Between 2020 and 2025, the population of the Bluefield area declined 3.8%, against +3.1% for the U.S. The Bluefield area scores 37 (lower middle) on the Groundwork market score for convenience stores, ranking #396 of 529 scored small-town markets and #3 of 4 scored small-town markets based in West Virginia.
How the Bluefield area compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Bluefield area | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 11.8 | 11.9 | 8.0 |
| Spending per listing | $4.5M | $4.7M | $7.9M |
| Households per official establishment | 5,788 | 5,783 | 3,493 |
| Official establishment growth, 2019–2023 | n/a | +26.0% | +22.0% |
| Population growth, 2020–2025 | −3.8% | −1.4% | +3.1% |
| Spending per household on groceries | $5,372 | $5,613 | $6,319 |
| Median household income | $50,550 | $59,608 | $80,734 |
| Groundwork market score | 37 | 17 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 7
- Employees, 2023
- 25
- Annual payroll, 2023
- $393K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 4817 chain locations
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as convenience stores in the Bluefield area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Bluefield area
- Population, 2025 estimate
- 96,138−3.8% since 2020
- Households
- 40,514
- Median age
- 44.1
- Homes lived in by their owners
- 73%
- Vehicles per household
- 1.8
- Land area
- 938 sq. mi.
- People per square mile
- 105
- Median household income
- $50,550
- Average household income
- $70,787
- Median home value
- $120,000
- Jobs located here
- 33,948
- Daytime population
- 95,290Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Bluefield area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.
Or open the report at the center of the Bluefield area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardConvenience stores across West Virginia
Every West Virginia market ranked →The highest-scoring small-town markets in West Virginia for convenience stores, numbered among those based in West Virginia (a market based in another state is listed without a number), with the Bluefield area marked.
Top small-town markets in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Fairmont, WV | 48 | 36 | 15.4 | $3.7M | −1.2% | #307 of 529 |
| Cumberland, MD-WV | 43 | 43 | 11.2 | $5M | −1.3% | #349 of 529 |
| 2Clarksburg, WV | 43 | 53 | 14.9 | $3.8M | −2.4% | #354 of 529 |
| 3Bluefield, WV-VA | 37 | 48 | 11.8 | $4.5M | −3.8% | #396 of 529 |
| 4Elkins, WV | 23 | 13 | 12.2 | $4.5M | −3.6% | #469 of 529 |
Other business types in the Bluefield area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores45
- Grocery stores46
- Convenience stores37
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many convenience stores are in the Bluefield, WV-VA area?
Map listings as of September 2026 show 48 convenience stores in the Bluefield area. 17 of them (35%) are chain locations. The listings count convenience stores without fuel. Official counts show 7 businesses with payroll classed as convenience stores in 2023.
How much do households in the Bluefield, WV-VA area spend on groceries?
About $217.6M a year, or $5,372 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 48 convenience stores on map listings, it comes to $4.5M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 40,514 households in the Bluefield area and national spending patterns by income.
How does the Bluefield, WV-VA area compare with the U.S. for convenience stores?
The Bluefield area has 11.8 convenience stores per 10,000 households, 48% above the U.S. rate of 8.0. Spending per store is $4.5M, 42% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, the Bluefield area would have about 28, against 48 on map listings. There is one business with payroll in the industry for every 5,788 households, against one for every 3,493 across the U.S.
How fast is the Bluefield, WV-VA area growing?
Population estimates put the Bluefield area at 96,138 people in 2025, down 3.8% since 2020, against +3.1% for the U.S. It has 40,514 households. The median household income in the Bluefield area is $50,550 a year, 37% below the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Bluefield area scores 37 for convenience stores (lower middle), #396 of 529 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Bluefield area. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for convenience stores · All 56 business types in the Bluefield area
Screening a site or an acquisition in the Bluefield area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Bluefield area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.