Groceries and convenience · County · West Virginia
Convenience stores in Fayette County, WV
Competitor counts, household spending and official business counts for convenience stores in Fayette County, WV, set against other counties and the U.S.
Groundwork market score · out of 100
Score 30 out of 100: Lower middle
Ranked #1,790 of 2,261 scored counties
#20 of 41 scored counties in West Virginia
- Listings
- 14
- 10 chain locations (71%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $85.5M
- On groceries · $5,362 a household
- Spending per listing
- $6.1M
- 22% below the U.S.
- Listings per 10k households
- 8.8
- 10% above the U.S.
- Population, 2025
- 38,165
- −5.6% since 2020
See the convenience stores around any address in Fayette County
The site report maps the convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for convenience stores in Fayette County is 30 (lower middle), #1,790 of 2,261 scored counties and #20 of 41 scored counties in West Virginia. That puts it in the bottom quarter of counties.
Household spending on groceries in Fayette County comes to about $85.5M a year: $5,362 per household, 15% below the U.S. average. That works out to $6.1M per store, 22% below the U.S. figure of $7.9M. The spending figure covers all groceries, not only convenience stores.
There are 14 convenience stores on map listings in Fayette County as of September 2026. Chain locations make up 71% of them, against 60% across the U.S. Per 10,000 households, that is 8.8, 10% above the U.S. rate of 8.0.
Official counts don’t publish a figure for convenience stores in Fayette County, since they leave out counts under 3. Population estimates put the population change in Fayette County from 2020 to 2025 at −5.6%, against +3.1% for the U.S.
How Fayette County compares
The same measures for West Virginia and the whole U.S. Spending per listing divides a year of household spending on all groceries by the convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Fayette County | West Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.8 | 11.9 | 8.0 |
| Spending per listing | $6.1M | $4.7M | $7.9M |
| Households per official establishment | n/a | 5,783 | 3,493 |
| Official establishment growth, 2019–2023 | n/a | +26.0% | +22.0% |
| Population growth, 2020–2025 | −5.6% | −1.4% | +3.1% |
| Spending per household on groceries | $5,362 | $5,613 | $6,319 |
| Median household income | $53,194 | $59,608 | $80,734 |
| Groundwork market score | 30 | 17 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 1410 chain locations
- Listings at the U.S. rate for this spending
- 11The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as convenience stores in Fayette County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Fayette County
- Population, 2025 estimate
- 38,165−5.6% since 2020
- Households
- 15,948
- Median age
- 44.7
- Homes lived in by their owners
- 78%
- Vehicles per household
- 1.8
- Land area
- 662 sq. mi.
- People per square mile
- 60
- Median household income
- $53,194+28.5% vs. 2015–2019, before inflation
- Average household income
- $68,298
- Median home value
- $105,800
- Jobs located here
- 8,970
- Daytime population
- 33,530Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Fayette County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the convenience stores on map listings by name and distance.
Or open the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardConvenience stores across West Virginia
Every West Virginia market ranked →The highest-scoring counties in West Virginia for convenience stores, numbered among those based in West Virginia, with Fayette County marked.
Top counties in West Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Berkeley County, WV | 68 | 50 | 9.8 | $6.3M | +13.7% | #501 of 2,261 |
| 2Morgan County, WV | 67 | 6 | 8.2 | $7.1M | +5.5% | #528 of 2,261 |
| 3Monongalia County, WV | 66 | 43 | 9.6 | $6.1M | +2.0% | #564 of 2,261 |
| 4Jefferson County, WV | 61 | 29 | 12.7 | $5.2M | +9.2% | #736 of 2,261 |
| 5Putnam County, WV | 56 | 21 | 9.0 | $6.8M | −1.0% | #896 of 2,261 |
| 6Cabell County, WV | 55 | 30 | 7.6 | $7.2M | −3.2% | #928 of 2,261 |
| 7Kanawha County, WV | 46 | 85 | 11.1 | $5.1M | −4.3% | #1,274 of 2,261 |
| 8Mason County, WV | 45 | 6 | 5.9 | $9.1M | −2.7% | #1,292 of 2,261 |
| 9Marshall County, WV | 45 | 10 | 8.0 | $6.9M | −4.4% | #1,294 of 2,261 |
| 10Wayne County, WV | 44 | 13 | 8.2 | $6.7M | −4.0% | #1,323 of 2,261 |
| 20Fayette County, WV | 30 | 14 | 8.8 | $6.1M | −5.6% | #1,790 of 2,261 |
Other business types in Fayette County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores50
- Grocery stores41
- Convenience stores30
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many convenience stores are in Fayette County, WV?
As of September 2026, map listings count 14 convenience stores in Fayette County. 10 of them (71%) are chain locations. The listings count convenience stores without fuel. No official count is published for convenience stores in Fayette County: counts under 3 are left out.
How much do households in Fayette County, WV spend on groceries?
About $85.5M a year, or $5,362 per household. That is 15% below the U.S. average (an index of 85, where 100 is the U.S. average). Spread across the 14 convenience stores on map listings, it comes to $6.1M per store. That spending covers all groceries, which convenience stores share with other businesses in the trade. It is estimated from the incomes of the 15,948 households in Fayette County and national spending patterns by income.
How does Fayette County, WV compare with the U.S. for convenience stores?
Fayette County has 8.8 convenience stores per 10,000 households, 10% above the U.S. rate of 8.0. Spending per store is $6.1M, 22% below the U.S. figure of $7.9M. At the U.S. ratio of convenience stores to household spending, Fayette County would have about 11, against 14 on map listings.
How fast is Fayette County, WV growing?
Population estimates put Fayette County at 38,165 people in 2025, down 5.6% since 2020, against +3.1% for the U.S. It has 15,948 households. The median household income in Fayette County is $53,194 a year, 34% below the U.S. median of $80,734. That rose 28.5% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Fayette County scores 30 for convenience stores (lower middle), #1,790 of 2,261 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Fayette County. It maps the convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for convenience stores · All 56 business types in Fayette County
Screening a site or an acquisition in Fayette County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Fayette County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.