Pets · County · Minnesota
Veterinarians in Rice County, MN
The veterinarians in Rice County, MN, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #254 of 1,485 scored counties
#12 of 36 scored counties in Minnesota
- Listings
- 6
- 2 chain locations (33%)
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $21.1M
- On pets · $897 a household
- Spending per listing
- $3.5M
- 29% above the U.S.
- Listings per 10k households
- 2.6
- 21% below the U.S.
- Population, 2025
- 69,939
- +4.2% since 2020
See the veterinarians around any address in Rice County
The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rice County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Household spending on pets in Rice County comes to about $21.1M a year: $897 per household, in line with the U.S. average. Spread across 6 veterinarians, that is $3.5M per clinic, 29% above the U.S. figure of $2.7M. The spending figure covers all pets, not only veterinarians.
Rice County has 6 veterinarians on map listings as of September 2026. 2 of them (33%) are chain locations, against 19% across the U.S. Per 10,000 households, that is 2.6, 21% below the U.S. rate of 3.3.
The official count of businesses with payroll classed as veterinary services in Rice County was 7 in 2023. That is one for every 3,356 households, against one for every 3,767 across the U.S.
Population estimates show Rice County grew 4.2% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for veterinarians in Rice County is 71 (upper middle), #254 of 1,485 scored counties and #12 of 36 scored counties in Minnesota. That puts it in the top quarter of counties.
How Rice County compares
The same measures for Minnesota and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Rice County | Minnesota | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.6 | 3.4 | 3.3 |
| Spending per listing | $3.5M | $2.8M | $2.7M |
| Households per official establishment | 3,356 | 3,663 | 3,767 |
| Official establishment growth, 2019–2023 | n/a | +4.3% | +6.8% |
| Population growth, 2020–2025 | +4.2% | +2.1% | +3.1% |
| Spending per household on pets | $897 | $951 | $909 |
| Median household income | $83,181 | $89,062 | $80,734 |
| Groundwork market score | 71 | 58 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 9 → 7
- Employees, 2023
- 102
- Annual payroll, 2023
- $4.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 62 chain locations
- Listings at the U.S. rate for this spending
- 8The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as veterinary services in Rice County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Rice County
- Population, 2025 estimate
- 69,939+4.2% since 2020
- Households
- 23,493
- Median age
- 38.9
- Homes lived in by their owners
- 76%
- Vehicles per household
- 2.0
- Land area
- 496 sq. mi.
- People per square mile
- 137
- Median household income
- $83,181+21.3% vs. 2015–2019, before inflation
- Average household income
- $104,276
- Median home value
- $320,200
- Jobs located here
- 25,685
- Daytime population
- 60,549Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Rice County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.
Or open the report at the center of Rice County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardVeterinarians across Minnesota
Every Minnesota market ranked →The highest-scoring counties in Minnesota for veterinarians, numbered among those based in Minnesota, with Rice County marked.
Top counties in Minnesota
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Anoka County, MN | 78 | 44 | 3.2 | $3.1M | +4.7% | #123 of 1,485 |
| 2Blue Earth County, MN | 77 | 6 | 2.2 | $3.8M | +2.1% | #129 of 1,485 |
| 3Carver County, MN | 76 | 18 | 4.4 | $2.7M | +6.6% | #159 of 1,485 |
| 4Dakota County, MN | 75 | 65 | 3.7 | $2.8M | +3.9% | #186 of 1,485 |
| 5Hennepin County, MN | 73 | 166 | 3.1 | $3.3M | +0.2% | #212 of 1,485 |
| 6Wright County, MN | 73 | 18 | 3.3 | $3.1M | +11.1% | #216 of 1,485 |
| 7Washington County, MN | 73 | 39 | 3.7 | $3M | +6.9% | #220 of 1,485 |
| 8Chisago County, MN | 73 | 7 | 3.3 | $3M | +4.3% | #221 of 1,485 |
| 9Scott County, MN | 72 | 20 | 3.6 | $3.2M | +5.1% | #233 of 1,485 |
| 10Sherburne County, MN | 72 | 12 | 3.4 | $3M | +6.8% | #236 of 1,485 |
| 12Rice County, MN | 71 | 6 | 2.6 | $3.5M | +4.2% | #254 of 1,485 |
Other business types in Rice County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses45
- Veterinarians71
- Pet grooming and boarding51
- Pet stores37
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many veterinarians are in Rice County, MN?
Map listings as of September 2026 show 6 veterinarians in Rice County. 2 of them (33%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 7 businesses with payroll classed as veterinary services in 2023.
How much do households in Rice County, MN spend on pets?
About $21.1M a year, or $897 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 6 veterinarians on map listings, it comes to $3.5M per clinic. That spending covers all pets, which veterinarians share with other businesses in the trade. It is estimated from the incomes of the 23,493 households in Rice County and national spending patterns by income.
How does Rice County, MN compare with the U.S. for veterinarians?
Rice County has 2.6 veterinarians per 10,000 households, 21% below the U.S. rate of 3.3. Spending per clinic is $3.5M, 29% above the U.S. figure of $2.7M. At the U.S. ratio of veterinarians to household spending, Rice County would have about 8, against 6 on map listings. There is one business with payroll in the industry for every 3,356 households, against one for every 3,767 across the U.S.
How fast is Rice County, MN growing?
Population estimates put Rice County at 69,939 people in 2025, up 4.2% since 2020, faster than the U.S. (+3.1%). It has 23,493 households. Median household income in Rice County is $83,181, 3% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.3%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rice County scores 71 for veterinarians (upper middle), #254 of 1,485 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Rice County. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for veterinarians · All 56 business types in Rice County
Screening a site or an acquisition in Rice County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Rice County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.