Beauty and personal care · County · New Hampshire
Spas and skin care studios in Carroll County, NH
Competitor counts, household spending and official business counts for spas and skin care studios in Carroll County, NH, set against other counties and the U.S.
Groundwork market score · out of 100
Score 57 out of 100: Upper middle
Ranked #633 of 1,769 scored counties
#4 of 10 scored counties in New Hampshire
- Listings
- 24
- 0 chain locations (0%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $22.7M
- On personal care products and services · $1,039 a household
- Spending per listing
- $946K
- 8% above the U.S.
- Listings per 10k households
- 11.0
- 4% below the U.S.
- Population, 2025
- 52,784
- +5.0% since 2020
See the spas and skin care studios around any address in Carroll County
The site report maps the spas and skin care studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Carroll County spend about $22.7M a year on personal care products and services, or $1,039 per household, 3% above the U.S. average. That works out to $946K per studio, 8% above the U.S. figure of $876K. The spending figure covers all personal care products and services, not only spas and skin care studios.
Carroll County has 24 spas and skin care studios on map listings as of September 2026. None of them are chain locations, against 10% across the U.S. That comes to 11.0 for every 10,000 households, 4% below the U.S. rate of 11.5.
Official counts show 5 businesses with payroll classed as other personal care services in Carroll County in 2023. That is one for every 4,369 households, against one for every 4,055 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $86K have gone to businesses classed as other personal care services in Carroll County.
Population estimates put the population change in Carroll County from 2020 to 2025 at +5.0%, faster than the U.S. (+3.1%). Carroll County scores 57 (upper middle) on the Groundwork market score for spas and skin care studios, ranking #633 of 1,769 scored counties and #4 of 10 scored counties in New Hampshire.
How Carroll County compares
The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the spas and skin care studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Carroll County | New Hampshire | U.S. |
|---|---|---|---|
| Listings per 10k households | 11.0 | 13.3 | 11.5 |
| Spending per listing | $946K | $845K | $876K |
| Households per official establishment | 4,369 | 3,756 | 4,055 |
| Official establishment growth, 2019–2023 | n/a | +37.0% | +29.8% |
| Population growth, 2020–2025 | +5.0% | +2.7% | +3.1% |
| Spending per household on personal care products and services | $1,039 | $1,123 | $1,005 |
| Median household income | $86,463 | $99,031 | $80,734 |
| Groundwork market score | 57 | 47 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 3 → 5
- Employees, 2023
- 13
- Annual payroll, 2023
- $465K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 240 chain locations
- Listings at the U.S. rate for this spending
- 26The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $86K
SBA-backed loans to businesses classed as other personal care services in Carroll County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Carroll County
- Population, 2025 estimate
- 52,784+5.0% since 2020
- Households
- 21,847
- Median age
- 52.4
- Homes lived in by their owners
- 83%
- Vehicles per household
- 1.9
- Land area
- 932 sq. mi.
- People per square mile
- 56
- Median household income
- $86,463+36.9% vs. 2015–2019, before inflation
- Average household income
- $113,348
- Median home value
- $388,900
- Jobs located here
- 19,503
- Daytime population
- 49,832Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Carroll County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the spas and skin care studios on map listings by name and distance.
Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSpas and skin care across New Hampshire
Every New Hampshire market ranked →The highest-scoring counties in New Hampshire for spas and skin care studios, numbered among those based in New Hampshire, with Carroll County marked.
Top counties in New Hampshire
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Strafford County, NH | 67 | 55 | 10.6 | $1M | +3.0% | #312 of 1,769 |
| 2Sullivan County, NH | 65 | 13 | 7.8 | $1.3M | +2.1% | #369 of 1,769 |
| 3Grafton County, NH | 63 | 35 | 9.4 | $1.1M | +2.2% | #422 of 1,769 |
| 4Carroll County, NH | 57 | 24 | 11.0 | $946K | +5.0% | #633 of 1,769 |
| 5Merrimack County, NH | 56 | 71 | 11.7 | $939K | +2.6% | #675 of 1,769 |
| 6Cheshire County, NH | 51 | 31 | 10.1 | $1M | +2.3% | #845 of 1,769 |
| 7Hillsborough County, NH | 45 | 231 | 13.7 | $844K | +2.5% | #1,067 of 1,769 |
| 8Belknap County, NH | 44 | 36 | 13.7 | $779K | +2.1% | #1,107 of 1,769 |
| 9Rockingham County, NH | 40 | 228 | 17.9 | $689K | +3.0% | #1,261 of 1,769 |
| 10Coos County, NH | 28 | 15 | 10.7 | $798K | +0.4% | #1,568 of 1,769 |
Other business types in Carroll County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas59
- Hair salons62
- Barbershops85
- Nail salons79
- Spas and skin care57
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many spas and skin care studios are in Carroll County, NH?
Map listings as of September 2026 show 24 spas and skin care studios in Carroll County. None of them are chain locations. The listings count spas, skin care, waxing, lash and tanning studios. Official counts show 5 businesses with payroll classed as other personal care services in 2023.
How much do households in Carroll County, NH spend on personal care products and services?
About $22.7M a year, or $1,039 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 24 spas and skin care studios on map listings, it comes to $946K per studio. That spending covers all personal care products and services, which spas and skin care studios share with other businesses in the trade. It is estimated from the incomes of the 21,847 households in Carroll County and national spending patterns by income.
How does Carroll County, NH compare with the U.S. for spas and skin care studios?
Carroll County has 11.0 spas and skin care studios per 10,000 households, 4% below the U.S. rate of 11.5. Spending per studio is $946K, 8% above the U.S. figure of $876K. At the U.S. ratio of spas and skin care studios to household spending, Carroll County would have about 26, against 24 on map listings. There is one business with payroll in the industry for every 4,369 households, against one for every 4,055 across the U.S.
How fast is Carroll County, NH growing?
Population estimates put Carroll County at 52,784 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 21,847 households. The median household income in Carroll County is $86,463 a year, 7% above the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carroll County scores 57 for spas and skin care studios (upper middle), #633 of 1,769 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Carroll County. It maps the spas and skin care studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for spas and skin care studios · All 56 business types in Carroll County
Screening a site or an acquisition in Carroll County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.