Groceries and convenience · County · New Hampshire
Grocery and convenience stores in Carroll County, NH
How Carroll County, NH compares with other counties and the U.S. for grocery and convenience stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 45 out of 100: Lower middle
Ranked #1,409 of 2,402 scored counties
#8 of 10 scored counties in New Hampshire
- Listings
- 73
- 19 chain locations (26%)
- Official establishments
- 30
- +7.1% since 2019
- Household spending a year
- $150.7M
- On groceries · $6,896 a household
- Spending per listing
- $2.1M
- 39% below the U.S.
- Listings per 10k households
- 33.4
- 79% above the U.S.
- Population, 2025
- 52,784
- +5.0% since 2020
See the grocery and convenience stores around any address in Carroll County
The site report maps the grocery and convenience stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $6,896 per household (9% above the U.S. average), households in Carroll County spend about $150.7M a year on groceries. Spread across 73 grocery and convenience stores, that is $2.1M per store, 39% below the U.S. figure of $3.4M.
Carroll County has 73 grocery and convenience stores on map listings as of September 2026. Chain locations make up 26% of them, against 42% across the U.S. That comes to 33.4 for every 10,000 households, 79% above the U.S. rate of 18.7.
Official counts show 30 businesses with payroll classed as grocery and convenience stores in Carroll County in 2023, up 7.1% from 2019. That is one for every 728 households, against one for every 1,293 across the U.S. Official counts also show 16 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $306K have gone to businesses classed as grocery and convenience stores in Carroll County.
Population estimates put the population change in Carroll County from 2020 to 2025 at +5.0%, faster than the U.S. (+3.1%). Carroll County scores 45 (lower middle) on the Groundwork market score for grocery and convenience stores, ranking #1,409 of 2,402 scored counties and #8 of 10 scored counties in New Hampshire.
How Carroll County compares
The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery and convenience stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Carroll County | New Hampshire | U.S. |
|---|---|---|---|
| Listings per 10k households | 33.4 | 23.1 | 18.7 |
| Spending per listing | $2.1M | $3.1M | $3.4M |
| Households per official establishment | 728 | 1,160 | 1,293 |
| Official establishment growth, 2019–2023 | +7.1% | +9.1% | +7.2% |
| Population growth, 2020–2025 | +5.0% | +2.7% | +3.1% |
| Spending per household on groceries | $6,896 | $7,252 | $6,319 |
| Median household income | $86,463 | $99,031 | $80,734 |
| Groundwork market score | 45 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 28 → 30+7.1% over the period
- Employees, 2023
- 827
- Annual payroll, 2023
- $24.7M
- One-person businesses, 2023
- 16Businesses with no payroll
- Map listings, September 2026
- 7319 chain locations
- Listings at the U.S. rate for this spending
- 45The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $306K
SBA-backed loans to businesses classed as grocery and convenience stores in Carroll County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Carroll County
- Population, 2025 estimate
- 52,784+5.0% since 2020
- Households
- 21,847
- Median age
- 52.4
- Homes lived in by their owners
- 83%
- Vehicles per household
- 1.9
- Land area
- 932 sq. mi.
- People per square mile
- 56
- Median household income
- $86,463+36.9% vs. 2015–2019, before inflation
- Average household income
- $113,348
- Median home value
- $388,900
- Jobs located here
- 19,503
- Daytime population
- 49,832Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Carroll County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery and convenience stores on map listings by name and distance.
Or open the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGrocery and convenience stores across New Hampshire
Every New Hampshire market ranked →The highest-scoring counties in New Hampshire for grocery and convenience stores, numbered among those based in New Hampshire, with Carroll County marked.
Top counties in New Hampshire
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Merrimack County, NH | 69 | 128 | 21.0 | $3.4M | +2.6% | #470 of 2,402 |
| 2Hillsborough County, NH | 68 | 315 | 18.7 | $4M | +2.5% | #495 of 2,402 |
| 3Rockingham County, NH | 68 | 279 | 21.9 | $3.5M | +3.0% | #501 of 2,402 |
| 4Strafford County, NH | 62 | 116 | 22.3 | $3.2M | +3.0% | #715 of 2,402 |
| 5Belknap County, NH | 60 | 65 | 24.7 | $2.8M | +2.1% | #808 of 2,402 |
| 6Sullivan County, NH | 50 | 44 | 26.5 | $2.5M | +2.1% | #1,211 of 2,402 |
| 7Grafton County, NH | 46 | 110 | 29.6 | $2.4M | +2.2% | #1,366 of 2,402 |
| 8Carroll County, NH | 45 | 73 | 33.4 | $2.1M | +5.0% | #1,409 of 2,402 |
| 9Cheshire County, NH | 44 | 97 | 31.7 | $2.2M | +2.3% | #1,449 of 2,402 |
| 10Coos County, NH | 30 | 55 | 39.3 | $1.6M | +0.4% | #1,970 of 2,402 |
Other business types in Carroll County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
- Grocery and convenience stores45
- Grocery stores49
- Convenience stores46
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many grocery and convenience stores are in Carroll County, NH?
Map listings as of September 2026 show 73 grocery and convenience stores in Carroll County. 19 of them (26%) are chain locations. The listings count grocery, convenience and specialty food stores. Official counts show 30 businesses with payroll classed as grocery and convenience stores in 2023, up 7.1% from 2019. Another 16 one-person businesses have no payroll, by official counts.
How much do households in Carroll County, NH spend on groceries?
About $150.7M a year, or $6,896 per household. That is 9% above the U.S. average (an index of 109, where 100 is the U.S. average). Spread across the 73 grocery and convenience stores on map listings, it comes to $2.1M per store. It is estimated from the incomes of the 21,847 households in Carroll County and national spending patterns by income.
How does Carroll County, NH compare with the U.S. for grocery and convenience stores?
Carroll County has 33.4 grocery and convenience stores per 10,000 households, 79% above the U.S. rate of 18.7. Spending per store is $2.1M, 39% below the U.S. figure of $3.4M. At the U.S. ratio of grocery and convenience stores to household spending, Carroll County would have about 45, against 73 on map listings. There is one business with payroll in the industry for every 728 households, against one for every 1,293 across the U.S. The official count rose 7.1% from 2019 to 2023, against +7.2% for the U.S.
How fast is Carroll County, NH growing?
Population estimates put Carroll County at 52,784 people in 2025, up 5.0% since 2020, faster than the U.S. (+3.1%). It has 21,847 households. The median household income in Carroll County is $86,463 a year, 7% above the U.S. median of $80,734. That rose 36.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Carroll County scores 45 for grocery and convenience stores (lower middle), #1,409 of 2,402 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Carroll County. It maps the grocery and convenience stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for grocery and convenience stores · All 56 business types in Carroll County
Screening a site or an acquisition in Carroll County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Carroll County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.