Groundwork

Food and drink · County · Florida

Restaurants and cafes in Pinellas County, FL

How Pinellas County, FL compares with other counties and the U.S. for restaurants and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 31 out of 100: Lower middle

Ranked #1,983 of 2,405 scored counties
#61 of 65 scored counties in Florida

Listings
5,254
1,539 chain locations (29%)
Official establishments
2,024
+6.9% since 2019
Household spending a year
$1.6B
On food away from home · $3,817 a household
Spending per listing
$311K
16% below the U.S.
Listings per 10k households
122.6
12% above the U.S.
Population, 2025
948,563
−1.2% since 2020

See the restaurants and cafes around any address in Pinellas County

The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Pinellas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for restaurants and cafes in Pinellas County is 31 (lower middle), #1,983 of 2,405 scored counties and #61 of 65 scored counties in Florida. That puts it in the bottom quarter of counties.

As of September 2026, map listings count 5,254 restaurants and cafes in Pinellas County. Of those, 1,539 are chain locations, or 29%, against 34% across the U.S. That comes to 122.6 for every 10,000 households, 12% above the U.S. rate of 109.8.

At $3,817 per household (6% below the U.S. average), households in Pinellas County spend about $1.6B a year on food away from home. That is about $311K of household spending for each restaurant on map listings, 16% below the U.S. figure of $371K.

Official counts show 2,024 businesses with payroll classed as restaurants and other eating places in Pinellas County in 2023, up 6.9% from 2019. That is one for every 212 households, against one for every 209 across the U.S. Since fiscal 2022, 128 SBA-backed loans worth $85.7M have gone to businesses classed as restaurants and other eating places in Pinellas County. Population estimates show Pinellas County declined 1.2% from 2020 to 2025, against +3.1% for the U.S.

How Pinellas County compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Restaurants and cafes in Pinellas County, FL compared with Florida and the U.S.
MeasurePinellas CountyFloridaU.S.
Listings per 10k households122.6112.4109.8
Spending per listing$311K$342K$371K
Households per official establishment212223209
Official establishment growth, 2019–2023+6.9%+11.6%+6.0%
Population growth, 2020–2025−1.2%+8.7%+3.1%
Spending per household on food away from home$3,817$3,841$4,070
Median household income$72,646$74,568$80,734
Groundwork market score3146

Official counts and lending

Businesses

Official establishments, 2019 to 2023
1,893 → 2,024+6.9% over the period
Employees, 2023
39,903
Annual payroll, 2023
$967.9M
One-person businesses, 2023
418Businesses with no payroll
Map listings, September 2026
5,2541,539 chain locations
Listings at the U.S. rate for this spending
4,411The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
128
Amount
$85.7M

SBA-backed loans to businesses classed as restaurants and other eating places in Pinellas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Pinellas County

Population, 2025 estimate
948,563−1.2% since 2020
Households
428,473
Median age
48.4
Homes lived in by their owners
70%
Vehicles per household
1.5
Land area
274 sq. mi.
People per square mile
3,518
Median household income
$72,646+34.3% vs. 2015–2019, before inflation
Average household income
$104,876
Median home value
$355,100
Jobs located here
491,465
Daytime population
1,008,495Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Pinellas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.

Or open the report at the center of Pinellas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Restaurants and cafes across Florida

Every Florida market ranked →

The highest-scoring counties in Florida for restaurants and cafes, numbered among those based in Florida, with Pinellas County marked.

Top counties in Florida

Counties in Florida ranked for restaurants and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sumter County, FL9033747.9$782K+21.1%#22 of 2,405
2Santa Rosa County, FL8655276.0$548K+11.7%#53 of 2,405
3Gilchrist County, FL824360.1$581K+14.5%#106 of 2,405
4Flagler County, FL8239074.2$523K+21.0%#112 of 2,405
5Wakulla County, FL8210078.5$486K+12.3%#113 of 2,405
6Union County, FL802251.0$664K+5.2%#132 of 2,405
7Clay County, FL7967780.9$499K+9.4%#157 of 2,405
8Pasco County, FL781,85078.3$477K+19.1%#184 of 2,405
9Glades County, FL772453.3$572K+9.9%#195 of 2,405
10Charlotte County, FL7770377.6$463K+15.5%#209 of 2,405
61Pinellas County, FL315,254122.6$311K−1.2%#1,983 of 2,405

Other business types in Pinellas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many restaurants and cafes are in Pinellas County, FL?

Pinellas County has 5,254 restaurants and cafes on map listings as of September 2026. 1,539 of them (29%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 2,024 businesses with payroll classed as restaurants and other eating places in 2023, up 6.9% from 2019. Official counts also show 418 one-person businesses without payroll.

How much do households in Pinellas County, FL spend on food away from home?

About $1.6B a year, or $3,817 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 5,254 restaurants and cafes on map listings, it comes to $311K per restaurant. It is estimated from the incomes of the 428,473 households in Pinellas County and national spending patterns by income.

How does Pinellas County, FL compare with the U.S. for restaurants and cafes?

Pinellas County has 122.6 restaurants and cafes per 10,000 households, 12% above the U.S. rate of 109.8. Spending per restaurant is $311K, 16% below the U.S. figure of $371K. At the national ratio of restaurants and cafes to household spending, Pinellas County would have about 4,411, against 5,254 on map listings. There is one business with payroll in the industry for every 212 households, against one for every 209 across the U.S. The official count rose 6.9% from 2019 to 2023, against +6.0% for the U.S.

How fast is Pinellas County, FL growing?

Population estimates put Pinellas County at 948,563 people in 2025, down 1.2% since 2020, against +3.1% for the U.S. It has 428,473 households. The median household income in Pinellas County is $72,646 a year, 10% below the U.S. median of $80,734. That rose 34.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Pinellas County scores 31 for restaurants and cafes (lower middle), #1,983 of 2,405 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Pinellas County. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for restaurants and cafes · All 56 business types in Pinellas County

Screening a site or an acquisition in Pinellas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Pinellas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.