Groundwork

Real estate · County · Tennessee

Real estate businesses in Wilson County, TN

Competitor counts, household spending and official business counts for real estate businesses in Wilson County, TN, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #1,324 of 2,229 scored counties
#63 of 77 scored counties in Tennessee

Listings
283
13 chain locations (5%)
Official establishments
120
+44.6% since 2019
Household spending a year
$984.1M
On rent and homeowner costs · $16,640 a household
Housing spending per listing (U.S. = 100)
80
20% below the U.S.
Listings per 10k households
47.9
24% above the U.S.
Population, 2025
175,033
+17.8% since 2020

See the real estate businesses around any address in Wilson County

The site report maps the real estate businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 283 real estate businesses in Wilson County. 13 of them (5%) are chain locations, against 6% across the U.S. Per 10,000 households, that is 47.9, 24% above the U.S. rate of 38.5.

At $16,640 per household (in line with the U.S. average), households in Wilson County spend about $984.1M a year on rent and homeowner costs. Housing spending per office is 20% below the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate businesses take in.

The official count of businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in Wilson County was 120 in 2023, up 44.6% from 2019. That is one for every 493 households, against one for every 414 across the U.S. Official counts list 1,251 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $1.8M have gone to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Wilson County.

Between 2020 and 2025, the population of Wilson County grew 17.8%, faster than the U.S. (+3.1%). Wilson County scores 46 (lower middle) on the Groundwork market score for real estate businesses, ranking #1,324 of 2,229 scored counties and #63 of 77 scored counties in Tennessee.

How Wilson County compares

The same measures for Tennessee and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate in Wilson County, TN compared with Tennessee and the U.S.
MeasureWilson CountyTennesseeU.S.
Listings per 10k households47.936.738.5
Housing spending per listing (U.S. = 100)8093100
Households per official establishment493736414
Official establishment growth, 2019–2023+44.6%+19.2%+15.8%
Population growth, 2020–2025+17.8%+5.6%+3.1%
Spending per household on rent and homeowner costs$16,640$14,833$16,661
Median household income$95,839$69,595$80,734
Groundwork market score4655

Official counts and lending

Businesses

Official establishments, 2019 to 2023
83 → 120+44.6% over the period
Employees, 2023
735
Annual payroll, 2023
$47M
One-person businesses, 2023
1,251Businesses with no payroll
Map listings, September 2026
28313 chain locations
Listings at the U.S. rate for this spending
227The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.8M

SBA-backed loans to businesses classed as real estate agents, property managers, mortgage lenders and inspectors in Wilson County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Wilson County

Population, 2025 estimate
175,033+17.8% since 2020
Households
59,139
Median age
40.8
Homes lived in by their owners
77%
Vehicles per household
2.1
Land area
571 sq. mi.
People per square mile
278
Median household income
$95,839+26.1% vs. 2015–2019, before inflation
Average household income
$123,252
Median home value
$428,000
Jobs located here
61,176
Daytime population
139,995Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Wilson County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate businesses on map listings by name and distance.

Or open the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate across Tennessee

Every Tennessee market ranked →

The highest-scoring counties in Tennessee for real estate businesses, numbered among those based in Tennessee, with Wilson County marked.

Top counties in Tennessee

Counties in Tennessee ranked for real estate businesses by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Hickman County, TN8055.3620+5.0%#18 of 2,229
2Hawkins County, TN80177.2430+5.0%#19 of 2,229
3Union County, TN8067.6421+8.1%#20 of 2,229
4Fayette County, TN802112.2297+7.7%#25 of 2,229
5Smith County, TN80911.3295+5.1%#26 of 2,229
6Bedford County, TN773115.9209+9.7%#74 of 2,229
7Polk County, TN7679.4343+5.9%#81 of 2,229
8Gibson County, TN752311.3283+2.7%#104 of 2,229
9Grainger County, TN7477.2418+9.2%#119 of 2,229
10Sequatchie County, TN7469.7322+12.7%#123 of 2,229
63Wilson County, TN4628347.980+17.8%#1,324 of 2,229

Other business types in Wilson County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate businesses are in Wilson County, TN?

There are 283 real estate businesses on map listings in Wilson County as of September 2026. 13 of them (5%) are chain locations. The listings count real estate agents and brokers, property managers, mortgage brokers and lenders, and home inspectors. Official counts show 120 businesses with payroll classed as real estate agents, property managers, mortgage lenders and inspectors in 2023, up 44.6% from 2019. Official counts also show 1,251 one-person businesses without payroll.

How much do households in Wilson County, TN spend on rent and homeowner costs?

About $984.1M a year, or $16,640 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). For the 283 real estate businesses on map listings, housing spending per office is 20% below the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate businesses take in. It is estimated from the incomes of the 59,139 households in Wilson County and national spending patterns by income.

How does Wilson County, TN compare with the U.S. for real estate businesses?

Wilson County has 47.9 real estate businesses per 10,000 households, 24% above the U.S. rate of 38.5. The index of housing spending per office is 80, where 100 is the U.S. At the national ratio of real estate businesses to household spending, Wilson County would have about 227, against 283 on map listings. There is one business with payroll in the industry for every 493 households, against one for every 414 across the U.S. The official count rose 44.6% from 2019 to 2023, against +15.8% for the U.S.

How fast is Wilson County, TN growing?

Population estimates put Wilson County at 175,033 people in 2025, up 17.8% since 2020, faster than the U.S. (+3.1%). It has 59,139 households. The median household income in Wilson County is $95,839 a year, 19% above the U.S. median of $80,734. That rose 26.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Wilson County scores 46 for real estate businesses (lower middle), #1,324 of 2,229 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Wilson County. It maps the real estate businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate businesses · All 56 business types in Wilson County

Screening a site or an acquisition in Wilson County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Wilson County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.