Pets · County · New Jersey
Pet stores in Salem County, NJ
Competitor counts, household spending and official business counts for pet stores in Salem County, NJ, set against other counties and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 2.
- Listings
- 2
- 1 chain location (50%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $16M
- On pets · $643 a household
- Spending per listing
- $8M
- Too few listings to compare
- Listings per 10k households
- 0.8
- Too few listings to compare
- Population, 2025
- 66,280
- +2.3% since 2020
See the pet stores around any address in Salem County
The site report maps the pet stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Salem County spend about $16M a year on pets, or $643 per household, 29% below the U.S. average. Spread across 2 pet stores, that is $8M per store. The spending figure covers all pets, not only pet stores.
Salem County has 2 pet stores on map listings as of September 2026. That is 0.8 per 10,000 households.
Official counts don’t publish a figure for pet and pet supplies stores in Salem County, since they leave out counts under 3.
Between 2020 and 2025, the population of Salem County grew 2.3%, slower than the U.S. (+3.1%). With 2 pet stores on map listings, Salem County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Salem County compares
The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Salem County | New Jersey | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.8 | 2.0 | 2.0 |
| Spending per listing | $8M | $3.9M | $4.5M |
| Households per official establishment | n/a | 13,810 | 13,024 |
| Official establishment growth, 2019–2023 | n/a | −21.8% | −1.6% |
| Population growth, 2020–2025 | +2.3% | +3.0% | +3.1% |
| Spending per household on pets | $643 | $774 | $909 |
| Median household income | $79,960 | $103,556 | $80,734 |
| Groundwork market score | Not scored | 36 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 21 chain location
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as pet and pet supplies stores in Salem County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Salem County
- Population, 2025 estimate
- 66,280+2.3% since 2020
- Households
- 24,846
- Median age
- 41.7
- Homes lived in by their owners
- 71%
- Vehicles per household
- 1.8
- Land area
- 332 sq. mi.
- People per square mile
- 197
- Median household income
- $79,960+19.6% vs. 2015–2019, before inflation
- Average household income
- $101,600
- Median home value
- $239,500
- Jobs located here
- 21,251
- Daytime population
- 51,699Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Salem County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet stores on map listings by name and distance.
Or open the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardPet stores across New Jersey
Every New Jersey market ranked →The highest-scoring counties in New Jersey for pet stores, numbered among those based in New Jersey, with Salem County marked.
Top counties in New Jersey
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Middlesex County, NJ | 73 | 38 | 1.2 | $6.5M | +2.6% | #126 of 974 |
| 2Essex County, NJ | 70 | 39 | 1.2 | $5.7M | +4.2% | #165 of 974 |
| 3Hudson County, NJ | 66 | 40 | 1.3 | $5.5M | +1.8% | #225 of 974 |
| 4Union County, NJ | 63 | 35 | 1.7 | $4.6M | +5.0% | #272 of 974 |
| 5Cumberland County, NJ | 56 | 5 | 0.9 | $6.3M | +2.2% | #373 of 974 |
| 6Passaic County, NJ | 56 | 28 | 1.6 | $4.5M | +1.6% | #383 of 974 |
| 7Ocean County, NJ | 56 | 44 | 1.8 | $3.9M | +5.6% | #390 of 974 |
| 8Mercer County, NJ | 54 | 29 | 2.0 | $3.8M | +3.3% | #414 of 974 |
| 9Somerset County, NJ | 47 | 36 | 2.8 | $3.3M | +3.5% | #541 of 974 |
| 10Bergen County, NJ | 46 | 91 | 2.6 | $3.4M | +2.4% | #556 of 974 |
| Salem County, NJ | Not scored | 2 | 0.8 | $8M | +2.3% |
Other business types in Salem County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses60
- Veterinarians53
- Pet grooming and boarding52
- Pet stores
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many pet stores are in Salem County, NJ?
Map listings as of September 2026 show 2 pet stores in Salem County. The listings count pet stores. No official count is published for pet and pet supplies stores in Salem County: counts under 3 are left out.
How much do households in Salem County, NJ spend on pets?
About $16M a year, or $643 per household. That is 29% below the U.S. average (an index of 71, where 100 is the U.S. average). Spread across the 2 pet stores on map listings, it comes to $8M per store. That spending covers all pets, which pet stores share with other businesses in the trade. It is estimated from the incomes of the 24,846 households in Salem County and national spending patterns by income.
How does Salem County, NJ compare with the U.S. for pet stores?
Salem County has 2 pet stores on map listings, too few for a steady comparison with the U.S. rate. At the U.S. ratio of pet stores to household spending, Salem County would have about 4, against 2 on map listings.
How fast is Salem County, NJ growing?
Population estimates put Salem County at 66,280 people in 2025, up 2.3% since 2020, slower than the U.S. (+3.1%). It has 24,846 households. The median household income in Salem County is $79,960 a year, in line with the U.S. median of $80,734. That rose 19.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Salem County has no market score for pet stores: the score needs at least 5 on map listings, and it has 2.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Salem County. It maps the pet stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for pet stores · All 56 business types in Salem County
Screening a site or an acquisition in Salem County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Salem County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.